traces its origins, but the tide has not yet been seen. T ARTCON has gone through three years of catching up with the trend, from the first North Bund using art to empower the urban renewal of Ruihong New Town, to the second Old Wharf Revival Wukuo lighting up the beautiful one kilometer along the riverside, to today's Huangpu Riverside China Ship Pavilion, every session of T ARTCON participates in witnessing the pace of urban renewal in Shanghai.
On October 12, 2023T ARTCON was unveiled at the China Shipbuilding Museum, an art hotspot of nearly 20,000 square meters! Driven by contemporary art and trends, it presents 4 major exhibition areas, 150+ global participating institutions and brands, and 100+ limited editions. It gathers young people's favorite avant-garde content to create a "dare to trend" energy gathering body that integrates diverse art trends. Set off a cultural carnival for young people!
2023T ARTCONART FOR MORE
Breaking through the boundaries of art and trends to build a new latitude and longitude of urban culture
Contemporary exhibition forms are developing towards thematic segmentation, and the diverse interests of young people are giving rise to a variety of exhibition themes. In this generation Z that belongs to us, is there an exhibition that can cover the desires of all young people at once? The grand opening of T ARTCON is the answer!
From the official art exhibition project of the "Hongkou Happy Festival" of the Shanghai Tourism Festival in 2021 to the important art trend exhibition project of the Bund Art Season in 2023, T ARTCON has always led the construction and dissemination of Shanghai's art and trend culture. This year's Fashion Expo is the largest in history, with the richest exhibition content and experience. It presents a collection of all arts and trendy lifestyles, attracting many contemporary pioneering young people to come here to release their attitude towards life.
Jiang Shuyang@ is Shuyang, a collector born after 1995, the manager of the trendy brand "IMCOOL", the founder of T ARTCON
This year's T ARTCON is committed to creating a one-stop shop that does not require "transitions" The [dare to trend force] energy gathering body that enjoys art and trends provides young people with a more diverse and complex cultural and entertainment experience through a panoramic presentation of art, trends, transactions, exchanges, and interactions. The GEN-Z generation can personally feel the young attitude of "ART FOR MORE" here, and start a new way of shopping in exhibitions with "MORE"!
From the new generation of collectors to professional buyers to entry-level players; from avant-garde art collections to trendy peripherals; from super-sense digital exhibitions to trendy "free" trade zones and card tribes, one-stop experience of "trading, The new method of "communication and interaction" of the trendy expo has injected new energy into Shanghai's urban renewal and contemporary cultural rejuvenation.
2023T ARTCON Shanghai Fashion Art Expo on site
Asia’s first silicon-based digital exhibition reconstructs the interactive relationship between art and people
Art in the future is not out of reach, but zero distance from life. This is the original intention of T ARTCON, which hopes to bring art into the daily lives of contemporary people and use interactive curatorial concepts to bring people into contact with art beyond time and space.
Hall A of the 2023 Trendy Expo presents Asia's first silicon-based art super-sensory exhibition. Curated by Jiang Shuyang, founder of T ARTCON and pioneer art curator, it brings together images, installations, immersion and interaction to create an unprecedented super-sensory exhibition. From a sensory perspective, travel through the silicon-based art universe in one second and explore new forms of art trends under the changing times.
Chinese representative media artist Wu Juehui, silicon-based art web3.0 practitioner Sun Boyan, artist Mao Haonan, emerging artist and poet Xu Jinjin, digital artist Zhang Zhoujie, contemporary artist Neng Jianri, teacher at the School of Intermedia Art at the China Academy of Art Wu Ziyang, etc. Led by a hot first-line contemporary artist, it explores the gap between artificial intelligence and humans, and explores the language of the parallel universe beyond emerging humans through appreciation, travel, and interaction.
German artist Daniel Knorr, indoor public art work "Nucleus Fusion" super-volume canvas sculpture
At the same time, this year's T ARTCON specially invited two major contemporary artists to jointly present large-scale public art. One is the German artist Daniel Knorr. As the artistic director of T ARTCON, he brought his largest indoor public art work to date, the "Nucleus Fusion" super-sized canvas sculpture, to the public. With his innovative spirit and free attitude, This year’s T ARTCON will open up a new channel leading to the future.
Wu Juehui, "bitTOWER", scaffolding, projection, sound, lifting lights, program, about 8 x 8 x 13m, 2023
At the same time, China's representative media artist Wu Juehui also brought a large-scale installation work "bitTOWER" bitTOWER》. The work is inspired by "Snake Ring/UROBOROS", which is like a "tail-biting snake" connected end to end, entering and exiting into one body. As the audience walks around the stairs, they can experience several "day and night alternations" set by the artist, opening up passages to different dimensions. The shocking sound field draws the audience into the giant matrix, and the sense of ritual and synesthesia brings an open-ended reverie to the audience.
150+ participating institutions will make a high-energy debut to create a pioneering trading platform for art trends.
is driven by art and trends as its core, leading the upgrade of contemporary cultural consumption power. Today, T ARTCON has become an important base for the joint launch of global brands and the first exhibition of new products. It continues to radiate the B-side art market and the C-side mass consumer market, creating a pioneer trading platform for brand launches.
The number of exhibitors in the "Art Ark" section of Hall B this year is as high as 150+, breaking a new high! Global galleries, art institutions, trendy labels, and international brands gathered together, and the exhibition area was crowded with people, from vying to take photos and check-in to grabbing the first collection of art trends, creating a never-ending consumer feast!
B Hall "Art Ark" unit
Consumption destination for contemporary art collectors
K space, Madein Gallery, inner flow, Caelis Galeria, Ez gallery, Longshang Art X Li Naihan, MOTTO ART, unknown art, Yanwu Gallery, Gaotai Contemporary Art Center, Mountain Art Space, Contemporary Tokyo, EndlessForm, Liu Lin Studio, Urban Savage Tiao Tiao, Takahashi Yashu Studio and other outstanding domestic and foreign galleries, art institutions and individual artist studios gathered together to gather in the most active international Artists and professional collectors can browse the latest art masterpieces from around the world in one place.
also has How+store, Shanghai Power Station of Art's Dui Dui Dui Bookstore, Hutchison Art Museum's Hutchison Store, UCCA Store and many other art museum cultural and creative stores, allowing many art players to see and buy.
Shanghai Power Station of Art Bookstore
How+store
Madein Gallery Booth
Madein Gallery, Xu Zhen®, "I Really Wish I Learned More Insignificant Things", mirrored stainless steel, metal chain, 75 x 97 cm, 2022
inner flow, Hikaru Shimoda, "I Do Not Know My Enemy - Boy"
Trendy brand co-branded new product launch site
FARMER BOB500% gray deconstructed BOB world premiere, Ding Yi and Porsche create Taycan Turbo S Ding Yi's "cross sign" Customization, ROBBi The contemporary pioneering trendy IP brand offers co-branded releases of 100+ brands. The entire exhibition is actually a super-large "art trend store", where trend-seekers can buy the trendy goods they have long desired.
Ding Yi and Porsche build Taycan Turbo S Ding Yi’s “cross sign” customization
ROBBi x PorscheDesign joint fashion new product”
Pioneer experimental ground for cross-border top stars
Cross-border is another core driving force of T ARTCON. This year’s T ARTCON It is the first art event where celebrities participate. Through the experimental combination of the performing arts field and art trends, it presents a contemporary cultural circle-breaking event! Wang Hedi's personal fashion brand D.Desirable's first domestic Walk to D future interactive immersive flash mob; EDG The team also created an exclusive trendy e-sports booth. Through the influence of entertainment celebrities, it helps to convey more diverse artistic trends and cultural attitudes.
Wang Hedi’s personal fashion brand D.Desirable is the first domestic Walk to D future interactive immersive pop-up
trend The "free" trade zone
creates a creative stage for contemporary young people
T ARTCON is a diverse and open container for creativity. Every young person with personality is welcome to release his understanding of art and trends here. T ARTCON is the first "self-made" trend art "Trade Zone has discovered many new creative stars in the past and helped a large number of cultural and creative people to break through and express themselves.
This year, T ARTCON has joined hands with Nautilus Market, a market brand that has held over a thousand events, to create a fashionable, avant-garde, individual, forward-looking, and diverse trend cluster. Attracting 400+ players, collectors, and artists to set up stalls together, creating a trendy art community with the highest creative value in the country. People can sell personalized products here, and can also take home their favorite artworks and trendy toys, easily achieving a zero-threshold art collection.
T ARTCON's first "free" trade area for trendy art
Asia's super large-scale card theme carnival
Collectors' new social circle for players
T ARTCON has never defined today's collectors and players. They are a group that integrates and penetrates each other. Area D of this year's T ARTCON once again breaks through the boundaries of art and fashion through Asia's largest card-themed pioneer tribe, creating a social circle of friends for collectors and players to communicate closely.
China's first "card + art" breaks the circle and integrates
art, representing an infinite possibility. This year's T ARTCON uses art as the quantifier and cards as the variables, bringing a new cultural circle-breaking effect. Collectors who have watched the art exhibition can freely walk into the card exhibition, learn more about the novel card culture, and experience card gameplay first-hand; and experienced card players can also immerse themselves in the world of artists, such as UCCA Shop Marty The Sri Lankan series of cards are unveiled here for the first time, and you can feel the inspiration brought by art.
D Hall
, Asia's largest card-themed pioneer tribe, embraces the public. The first large-scale card exhibition
Traditionally, the audience for cards is small, and card culture has never been displayed in a large-scale exhibition. With a forward-looking vision, T ARTCON creates Asia's largest, organized and centralized card exhibition, and specially invites Magic Brothers, Supernova, Hunter Card, Top Hobby, San Shao Ye, Kapinski, and Zhao Yuanshika. 58 domestic leading new card forces and 65+ personal markets including 58 companies have settled in, allowing card culture to embrace the public's vision and become a cultural gathering place that everyone can experience.
Classmate Zhou’s magic card is released nationwide
Returns to intimacy and creates a destination for young people to make friends
In this digital age, the Internet is depriving us of the right to make friends face to face. T ARTCON hopes to create a carrier for young people to return to offline, communicate and make friends through a card exhibition with content and personality, break away from the coercion of the Internet, and create a truly intimate "circle of friends" for those who love cards.
The local rise empowers the development of Chinese card culture
The first trading card collection card was born in the United States in the 19th century. In the 20th century, the United States has become a world-renowned issuing place for collectible cards. In fact, China is the origin of card culture. As early as the Tang Dynasty, a card game called "Yi Zi Opera" appeared. This year's T ARTCON looks forward to reviving Chinese card culture. Sponsored by China Sports Card Industry, it will present all-star collectible cards such as CBA, Chinese Super League, Yi Jianlian, etc. It also brings the national premiere of Classmate Zhou's magic card, using Chinese culture as the medium. Convey the power of Chinese cards to the world.
It’s delicious, it looks good, it’s fun, it sounds good.
The “market” conference where trendy people gather.
The essence of art trends is to create an innovative lifestyle that leads the future. At T ARTCON, people are not only feasting their eyes and harvesting 100% of art trends, but it is also a collection of new generation lifestyle experiences. This trendy expo has brought a wealth of activity planning, deeply explored the life preferences of young people, and created an all-weather "market" carnival of "Day Club + Night Club"!
High-end Collectors Forum Creates an Authoritative Art Voice Platform
held the "Dare to See Unseen ART FOR MORE" main forum on the first day of the opening, inviting many top curators, artists, senior collectors, media observers, social experts, etc. Launch a discussion on contemporary art and trends; we also invite top card clubs to hold special master classes to teach "stable winning" professional battle experience.
"Dare to see new ART FOR MORE" main forum
's first electronic flow table, leading the trendy lifestyle
In addition to the visual feast, this trendy expo also brought about the first crossover between art and music! Lijiechu Creative Technology Laboratory pioneered the "electronic flowing seats" and invited the most attitude-driven pioneer DJs to take turns to present high-quality visual and auditory art with digital IP and virtual world view.
Multiple life brand experience opens up the contemporary trendy social network
As an extremely complex "trend-following complex", visiting exhibitions is only a part of T ARTCON, it is more of a new gathering place for lifestyle experience and social interaction. D.COFFEE, % ΔRΔBICΔ, DAL CUORE, 13DE MARZO CAFE, AULTMORE, people can enjoy a cozy afternoon tea while watching the exhibition; brought by eli falafel, a bakery délicate-Xiaodian Society, Abao Nunu × Taiqi TOUCH ROMANACE Rich gourmet food.
Zorro Family Pet Carnival
There are also 51food, non-human fresh cocktails, better than the predecessor - Blue Master, Duoduo Guan, "Little Bus Fast Food Restaurant" and other selected trendy catering brands gathered together; experience urban skateboarding at any time For fun, sit down and start urban camping by the river; Zorro’s Pet Carnival will turn your furry children into fashion pioneers instantly... Experience the one-stop fun of eating, drinking, playing and shopping in Tesco, find like-minded fashionistas, and create an expansion A perfect place for friends.
Multiple themes·Pioneer cross-border·Playing with new ideas·Spillover effect
1, Multiple themes. Expos with a single theme are no longer able to meet the increasingly rich and diverse cultural experience needs of contemporary young people. The current exposition urgently needs to expand its themes, break down boundaries, and cater to the lifestyle of Generation Z with more diversified and integrated content. As the first art trend exhibition with youth culture as its gene, T ARTCON presents a carnival for contemporary young people with the power of daring trends through a new exhibition format with more diversified themes, richer content, and wider coverage.
2, pioneer cross-border. Art is not unattainable, but an important channel that gives everything more possibilities. At present, all kinds of leading brands and trendy products are seeking to be associated with art, and they look forward to creating more colorful cremations with the blessing of art. T ARTCON is such a cross-border experimental field between art and all things. It is hoped that every brand and institution can find the possibility of integrating art and trends here, and explore a more future brand vitality.
2023T ARTCON Shanghai Fashion Art Expo scene
3, come up with new ideas. In addition to seeing and buying at the expo, you also need to be able to play. Content and experience are the most important criteria for young people today. This year's T ARTCON has spent a lot of time and energy preparing content that is of interest to many young people. Let people enjoy Internet celebrity dining, participate in card competitions, start beach camping, and listen to electronic music parties here. The rich activity planning brings more trendy fireworks and new vitality to T ARTCON.
4, spillover effect. Enjoy art trends, not only at exhibitions, but also in every day! This year, T ARTCON fully demonstrates the advantages of spillover effects, opening up all online and offline channels, and creating a new base for youth trends that can be experienced 365 days a year. It opens up the cross-border and multi-field integration of art trends, empowers artistic expression at more than one flawless showroom order fairs a year, helps trendy brands break through the circle, and creates long-term operational effects. This year, it is the first time to go to a different place, creating "Art Island Art Lake·2023 World Trendy Art Time and Space Journey" in Xianghu, Hangzhou, which is now being exhibited simultaneously with Shanghai T ARTCON; the upcoming Anfu Road fashion factory "ART ONFLOOR", It will cover new retail spaces, terrace art galleries, POP-UP STORE spaces, etc., becoming a new platform for exhibitors to continue to hold brand activities.
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