In the Internet era, hot search lists and various search terms have long been an essential part of our lives.
We use hot search to get the latest news. Many people start their day with Weibo hot search, and then end with Weibo hot search.
and search box is our main channel for obtaining information , we will open it when we check the weather, check the route, and have any information needs. Statistics show that the portal website has a total of 430 million searches per day, has an average of 5,000 search terms input per second, and the average number of searches per person per day is 63.8 .
Therefore, the number one portal search site often holds the authority of the flow of information . As a portal site manager, it is the obligation to guide the direction of public opinion for "justice", or to always uphold an objective third party position? Or can you use the power in your hands to distort some facts, avoid some minefields, and seek some easily obtained benefits? This is the question discussed in the recent Korean drama "Please enter the search term www" , which shows the undercurrents that are on the hot search list every day through the lens, and has gained 8.5 on Douban. The high score . Even after the end of the episode, it still received continuous praise.
What is the bottom line of the portal? The story of
started with a hot search event.
During a live discussion during the general election, undercurrents were raging among the presidential candidates. candidate Li Xuxian intends to talk about the divorce of his competitor Xu Minghao, but he did not expect to be involved in an affair with . For a time, various search terms about "Li Xuxian's affair" have been on the hot search list.
But in a refreshing effort, all the search terms of related to Li Xuxian suddenly disappeared. The trader behind
, , is Song Jiajing, the director of the biggest portal unicorn in the play.
Regarding the deletion of search terms, Song gave the reason: search terms about cheating is obviously to damage reputation, and it has always been deleted to damage reputation. Even during the general election, presidential candidates have human rights.
"So you come to personally protect the human rights of the presidential candidate?" After the incident, the director of the Unicorn Department, and also the hostess of the show, Peta Mei directly questioned.
In her view, things in the live broadcast room are matters of concern to the whole people. Naturally, someone will come out to answer the truth, either clarify or pay the price, but the portal website has no reason to protect the human rights of the presidential candidate.
In fact, Song Jiajing was only under the high pressure of her mother-in-law to withdraw hot searches, and since then she also raised questions, but what she received was her mother-in-law’s disapproval: " just deleted a few search terms. Why? Why do you want to be as noisy as the country is gone? ”
In fact, this mentality is not uncommon. In the eyes of some people, the integrity of the media is as ridiculous as a virgin. However, you have to admit that removing the hot search may have blocked the voice of a group when it is most needed, or it may have fooled all of our rights to know. Those rulers that are meaningless in the opponent's position are the most important rules for safeguarding one's own future . The gatekeeper of the portal is very important and must be cautious.
maintains a bystander posture, provides operators’ services, and only controls search terms that have a negative impact on the society but have no right to know. Perhaps this is Pitamei and the final bottom line of the portal . What can
hot search determine?
In addition to retrieving hot searches, what is another weird we often see on the Internet?
——Use the popularity of one hot search to eliminate another hot search.
In the play, the executor of this incident is replaced by Peta Mei.
Song Jiajing deleted the hot search, but the hostess was forced to go out and take part in the hearing. The instruction she received from the top of the unicorn was: You only do one thing during the hearing: "Don't let the unicorn Corruption's on the unicornHot search".
Petamei successfully completed this instruction. Faced with the questioning and attack of Mr. Zhou,
took out the other party's past attempts to conduct underage sex trading on the Internet to fight back and fought a beautiful battle.
Yes, uses one hot search to cover up another hot search, which is Petamei’s choice of counterattack. This practice of
typically reflects the characteristics of Internet communication: sometimes, the truth is given from a turbulent mud. , It’s better to use a more eye-catching news to cover the original problem. is more important than the truth itself, how many people care about the truth; rather than the facts, what is important is what most people "think" about it. .
Petamei used an explosive message to take up the authority of the Internet. From a self-defense standpoint, this attempt was sharp and bold, but the political and commercial forces involved were too wide, and she was quickly accused of malfeasance. Expelled.
Maybe Song Jiajing told her: "Do you think you have no cause? Where the sparks splashed, you can check for yourself. That is the network in your mouth. "
However, the matter is far from over. Soon after he switched to another portal site called "Barrow", Peta Mei encountered a tricky hot search event: the popular actor Han Min-Kyu was revealed to have been with a nightclub.
Respect for the truth, Petami decided not to delete the hot search words, and the result was out of control, which eventually led to the actor's suicide. If
is removed from the hot search, is it true that tragedy will not happen? But "removing the hot search" itself Is it really a decision that the portal administrator can make? If it is revoked, it can be saved. Does the portal have the right to be the "hand of God"?
No. There was no before, and there is no now. Seeing Han Min Kyu because of information dissemination After suffering, Bae Tami questioned her decision.
and When the bad thing is her turn, she has no right to seek justice for herself.
Because Han Min Kyu’s past career as a cowboy and Song Jiajing are inseparable, soon Song Jiajing’s husband took advantage of the popularity of the heroine as a unicorn executive to attend the hearing, and used a vague message to transfer the spearhead of going to the nightclub to buy a cowboy to her—"A certain unicorn executive was The gold master in the period of Han Min Kyu Cowherd.” The arrow pointed to Peta Mei, and she couldn’t avoid it.
Once upon a time, she was just an ordinary person hiding behind the screen and eating melons, just like us. Now, she has been charged for an unreasonable crime Forcibly dragged to the public, can only catch the fear of dizziness under the fluorescent lamp.
people are awesome, there is no opportunity for explanation, and no right to be forgotten.
who will show us the information Responsible?
In the world, currently only Singapore has legislation for the control and control of online speech. In the play, Patami said: "The most important value of the Internet is freedom, which also means that almost all countries have recognized that value. . "
But at the same time, this completely free world is also full of all kinds of inappropriate speech, malicious attacks, and distorted facts. These irresponsible freedoms have already constituted a kind of powerful violence. Hot search It can kill, it can ruin the life of a person, or it can ruin the life of a group of people. Some people at
will say: “The website is only responsible for providing space, and the website cannot be responsible for the mistakes of the users one by one.”
Pei Tamei and Song Jiajing The different choices represent two different concepts. Is it a one-size-fits-all control by the regulator, or a flexible but non-standard human gate? In the current Internet hustle and bustle, how to clarify the truth and who has the right to help us clarify the truth? It is a situation that no one can decide. Perhaps this is the ethical paradox caused by the new media era.
Petamei has paid the price for her choice, but she also began to wonder what is right or wrong.
For a person Is it right, is it right for others? Let the online platform judge right or wrong, bear the consequences and pressure of making a decision, is it somewhat unfair? This may be another version of the tram problem. "Even if the decision is Yes butThe result may be wrong. "
There are not so many right and wrong in the world, more just the clash of opinions between different positions. In all the incidents of human relations, there is no rule that can perfectly avoid all tragedies and mistakes. Life may be right and wrong. In the gray area, choose the position that you think is the “best”.
However, how should we judge the “truth” we see when we are overwhelmed by hot searches on the Internet every day? In the mixed information frenzy of true and false, What are the remaining points of the "rationality" we watched?
Interactive topic
What is your attitude when facing the massive amount of information every day?
Will you express your opinion on hot events on the Internet?
