On July 22, the latest issue of the fourth quarter of "The Round Table" was broadcast. It talked about the "official announcement" when the celebrities broke up, especially a popular sentence on Weibo recently, "We are no longer us. We are still us" is the "official announcement body" issued by Fan Bingbing and Li Chen when they broke up. The sentence
sounds convoluted, and it's still a bit unclear, but when it comes to Fan Bingbing and Li Chen, it doesn't mean anything. When they announced their love, it was just a two-word statement: we. Now the breakup statement has become "We are no longer us", echoing the statement made four years ago, a love affair, with beginnings and ends, is sighing.
Ma Weidu said: "I am too lazy to cause trouble. In the past, I typed his words verbatim." In fact, there are words in the celebrity official announcements. After scrutiny, you can find a lot of content. The sentence "We are no longer We, we are still us", not just a "notification" of breaking up, but an "atomic bomb" that contains a lot of information, this "atomic bomb" will explode on the Weibo platform, and eventually cause a very large Internet effect .
explained to Ma Weidu: "When they make this statement, they have to take advantage of this." For Fan Bingbing, she now urgently needs an opportunity to complete her career rejuvenation, so the double blow of career and love will give her a fall. The image of the bottom of the valley, facing a poor person, people don't have the heart to fall into trouble.
Why is a breakup notice written so literary? Ma Weidu explained: Behind it is the operation of the company and the team. The copywriting of marriage, divorce, love breakup is planned by the team behind the celebrity, and they have to create the "communication" and influence of this matter. Otherwise, many celebrities choose hidden marriage, because they can choose not to announce it, or simply make it public: Today, we divorce. Why must an "official announcement body" be formed? What they want is the spread and influence of this sentence.
As of 2018, there were more than 4 billion Internet users worldwide. The Internet effect created by such a huge number is hard to predict. For celebrities now, the most important thing is "flow".
Li Chen and Fan Bingbing, after four years of "Bing Chen Love", many netizens said: "I don't believe in love anymore", the sentence "We are no longer us, we are still us", and immediately went online Popular.
has to say that the "atomic bomb" dropped by Fan Bingbing's team successfully exploded. Now she often attends various occasions, perhaps because it is to take advantage of the heat to quickly revive her career, maybe we will soon be in various activities and programs. Seeing her, in the face of this wave of operations by her team, it is obvious that Li and Fan have been "spread" very well.
Many celebrities take advantage of the widespread attention of marriage, divorce, and breakup, and deliberately produce clever "official announcement" copywriting, which has formed a larger spread, and it is also a kind of promotion of the celebrity's reputation. It can be seen that the love of celebrities is also fully commercialized, and there is "capital" behind it
