On November 11, @jeanswest issued a statement stating that it received consumer feedback and market monitoring information and showed that a store without the authorization of the Jeanswest brand was sold in the market under the name of Jeanswest. After a joint investigation by t

On November 11, @Jeanswest issued a statement saying that after receiving consumer feedback and market monitoring information, a clothing product without the authorization of the Jeanswest brand was sold in the market under the name of Jeanswest. After a joint investigation by the company's legal department and marketing department, it was confirmed that the Douyin store involved, Qinghe County Jiamian Clothing and Accessories Co., Ltd. (Douyin account name: Jeanswest Real Estate Flagship Store), was suspected of infringement and clothing products were not produced or authorized by the Jeanswest brand. Production is an act of unauthorized purchase by the merchant and sales under the name of JeansWest, which is an infringement. In response to this infringement incident, Jeanswest has initiated legal proceedings to hold the merchants involved accountable.

Previously, some netizens discovered that a Douyin store called "Jeanswest Real Estate Flagship Store" was selling sweatshirts with the same pattern as the cover of Xiao Zhan 's new album "We".