The hotness of the mainland film market is not a year or two, and film investment has also entered the public’s field of vision. Faced with numerous film projects on the market, there are also many reasons behind the transfer of film copyright shares. Variety: Some of the first producer hopes to drive their own movie announcements, some gambling on the box office of the movie, changing hands to earn a premium, etc., which are dazzling.
Investors want to choose safe and secure projects. Therefore, for the movie projects on the market, the producer company even guarantees the box office to investors in the contract: if the guaranteed box office number is not reached, then they will Invest to make up this difference!
This is really great! At first glance.
But think about it, how could such a good thing happen? There is no free lunch in the world. Investment is accompanied by risks. The box office of a movie is unknown until there is a result. How can anyone be so sure?
In the film industry, there is indeed a box office guarantee, such as the earlier "Mermaid", "Wolf Warriors 2", and this year's "Crazy Alien", etc., there are indeed such examples, the most recent It was "囧Mom" directed by Xu Zheng, with a box office guarantee of 2.4 billion, which is shocking!
However, if you look closely, these films are guaranteed by the guarantee company for the final film. That is, after the film is shot, another company will watch the film in advance and predict the quality of the film. Made after the box office. However, many film investors on the market are in the preparatory stage facing the "guarantee" film projects. How can they be so confident in the quality of the film when the film has not been completed? You know, even big directors like Ang Lee and Zhang Yimou make movies when they miss! And if the film that was shot goes wrong and it can't be recovered, how can such a producer compensate investors with funds? Moreover, such a "guarantee guarantee" contract is also a lot of judicial disputes.
If something goes wrong, it is a demon. A wise person is never moved by the rhetoric before him, but he believes in his own vision and standards. Only in this way can we avoid unnecessary losses. The movie industry is the same.
