Since this year, various brands have begun to exert efforts in the field of new energy. There are more and more new cars, and it is obvious that they can catch up with the market. Even the prices of medium and large pure electric SUVs from joint venture brands have dropped to less than 200,000. It is certain that competition in the automotive industry will be even more brutal next year. In order to seize market share as much as possible in the limited time, as the end of the year approaches, independent brands and joint venture brands are making efforts in the sedan field. In December, a large number of new cars will be launched or unveiled. There are currently three relatively popular models, the FAW-Volkswagen ID.7 VIZZION, which was just launched on December 15, the Star Era ES, which will be launched on December 20, and the Ji Krypton 007, which is expected to be launched on December 27. Today, let’s talk with you about which of these three new models deserves the most attention.
On the evening of December 15, FAW-Volkswagen ID.7 VIZZION was officially released at the Foshan MEB smart factory. The manufacturer’s guide price is 227,777 yuan-262,777 yuan. It provides two comprehensive range options: long range 642km and four-wheel drive version 570km. As the current flagship sedan of FAW-Volkswagen, the ID.7 VIZZION adopts an oversized hatchback design. According to official data, based on the four-wheel and four-corner design of the MEB platform, the ID.7 VIZZION has an effective seating space of 1910mm and a rear leg length of 1014mm. interior space and 959mm head space.
ID.7 VIZZION is equipped with a 15-inch smart 2K floating screen, and for the first time uses the Volkswagen brand’s new generation car operating system ID. OS 2.0. The built-in smart butler and iFlytek voice interaction system can realize "see and speak", and the speech recognition rate can reach more than 99%. The new car also adopts a hidden smart air conditioner for the first time. It uses a smart sunlight sensor to sense light, humidity and temperature, and realizes four functions: automatic up and down wind, automatic left and right adjustment of wind direction, automatic defrost and defogging, and automatic setting of the body temperature of 22°C. automation. The equipped SkyView intelligent light-sensitive canopy is the first 7-layer structure color-changing canopy, which can achieve 83% heat insulation rate, 99.9% ultraviolet isolation rate and 95% shading rate, and can achieve millisecond-level color-changing switch response.
Recently, through a series of measures such as price reductions, Volkswagen's ID series has indeed achieved a lot of sales increases, and the volume has also increased, but this has also brought certain negative images. I learned from dealers that most consumers currently don’t pay much attention to the ID.7, and most are still waiting for discounts and price cuts. And in terms of products, compared with current self-branded products, ID.7 does not have much advantages in terms of comfort, intelligence and other configurations. If Volkswagen wants to use the car-making experience, processes, and standards of traditional joint venture car companies as its advantages as its own brand grows, there is still a question mark on the performance of the ID.7 VIZZION in the future.
Ji Krypton 007 has started pre-sale at the 2023 Guangzhou Auto Show, with a limited-time price starting from 224,900 yuan. The number of reservations exceeded 25,000 units within 9 days of pre-sale. Overall, the market popularity of Jikrypton 007 is still very high. In terms of appearance, Krypton 007 achieves intelligent interaction of lighting and full coverage of 360-degree functional scenes. More than 2,400 LED lamp beads are arranged on the entire exterior of the car, distributed on the front face, sides and rear of the car. ZEEKR 007 claims to be the world's largest ZEEKR STARGATE all-in-one smart light curtain, equipped with the world's only 90-inch giant screen light strip, presenting a 310° ultra-wide viewing range of the light screen. According to relevant information, Ji Krypton 007 has a length, width and height of 4865x1900x1450mm, a wheelbase of 2928mm, and a curb weight of 2150kg. It is positioned as a pure electric mid-size sedan.
In terms of intelligence, Krypton 007 is equipped with the 8295 intelligent cockpit computing platform and the Kr GPT AI large model, which can realize functions such as voice control, face recognition, and emotion recognition. Jikrypton 007 is also equipped with a 35.5-inch AR-HUD head-up display system, which can project navigation, vehicle speed, vehicle status and other information on the windshield.
As for power and battery life, which are extremely important items, the performance is still remarkable. Jikrypton 007 is built on an 800V architecture and is available in single-motor and dual-motor versions. The single-motor version has a maximum power of 310kW, and the dual-motor version has a maximum power of 165kW and 310kW at the front and rear motors respectively.In terms of battery life, Jikrypton 007 offers two models: a standard battery life version and an ultra-long battery life version. The standard battery life version of CLTC has a comprehensive battery life of 688km, and the ultra-long battery life version of CLTC has a comprehensive battery life of 870km.
Since there is currently little relevant information disclosed by the brand, according to the known information, Jikrypton 007 can meet the current market standards in terms of appearance, interior technology, intelligence and power performance, and can also Meet most of the needs of some consumers. It is not difficult to see from the pre-sale performance of over 25,000 units that Jikrypton 007 should have good market performance after it is officially launched.
Finally, let’s take a look at the first model of Xingtu brand Star Era, Star Era ES. 2023 is a key node for China's automobile market to shift from fuel to new energy. The new energy automobile industry has entered a market-driven stage. As one of the important driving forces for Chery's layout in mid-to-high-end and overseas markets, Xingtu carries the group's most advanced technology and assumes the important mission of brand improvement. In order to help the Xingtu brand further advance, the Xingtu brand launched the high-end new energy brand Xingera STREEA. Star Era STERRA is a new new energy series launched by the Xingtu brand based on Chery Automobile’s 26 years of car-making experience and a profound insight into user needs. Its goal is to create the ultimate comfortable travel experience for users. In the high-end Xingtu era Based on this, the extension towards electrification. As the brand's first model, the Star Era ES made a grand debut at the Chengdu Auto Show. At the just-concluded Guangzhou Auto Show, the Star Era ES officially opened pre-sales. On December 20, the Star Era ES will also be officially launched.
Star Era ES is the first model equipped with the global ultra-comfortable and high-performance electric platform E0X, which brings together Chery’s more than 20 years of car-making experience. Since the start of pre-sales, new orders have reached 6,000+ in just 24 hours, and cumulative orders have exceeded 20,000 units. It can be said that it has become one of the most popular smart pure electric cars in the second half of this year. The reason why Star Era ES has been recognized by a large number of consumers as soon as it started pre-sales is because of its absolute leadership in product strength. The overall size of the Star Era ES is 4945x1978x1467mm. The dynamic fastback shape and streamlined waistline design derived from water droplets in the wind outline a slender body line. It is about 5 meters long, nearly 2 meters wide, and has a wheelbase of about 3 meters. The golden ratio, supplemented by an ultra-low body, is simple yet sporty, and brings an ultra-low wind resistance of 0.205Cd comparable to that of a supercar.
The front face has horizontal through-type headlights and two ISD intelligent interactive lights, forming a unique Fengyudie front face shape. The programmable interactive headlights inspired by the fluttering wings of butterflies are composed of 972 LED lamp beads, which not only add unique recognition to the Star Era ES, but also integrate lightness and elegance into the entire shape, improving the The vehicle's sense of technology also conveys the brand's connotation. With the blessing of E0X's global ultra-comfortable and high-performance electric platform, the Star Era ES was oriented from the beginning of its design to a world-class product strategy and achieved a world-class "large space". It has the highest space utilization rate in its class, with an internal net space "occupancy rate" of 70.2%. The space performance in the front and rear rows is better than that of models in the same class.
With the blessing of the global ultra-comfortable and high-performance electric platform E0X, Star Era ES can be said to have brought new changes to the entire automobile industry in terms of intelligence, comfort, energy consumption, power, and driving control. All Star Era ES series are equipped as standard with intelligent gimbal air suspension + dynamic suspension damping control CDC, front high-end double wishbone + rear five-link independent suspension, which is only available on million-dollar luxury cars, plus an all-aluminum chassis + The one-piece die-cast body greatly reduces weight and shock absorption of the vehicle, and can meet the driving comfort in more than 30 driving scenarios. The industry's first 3+1 height-adjustable chassis lifting and lowering not only enables the suspension to be adjusted softly and hardly, but also ensures zero change in body posture when multiple people are riding through bumpy road conditions.
The intelligent welcome brought by the tailor-made intelligent adjustment of vehicle height allows the chassis to be raised by 20mm, making getting in and out of the car more calm and elegant.The intelligent preview function can intelligently predict and adjust the damping in advance when passing a speed bump. The high-speed suspension intelligent control system can automatically identify highway road conditions, lower the vehicle height according to the actual situation, reduce energy consumption, and improve safety. The Ultra four-wheel drive performance version also upgrades users to an intelligent electric four-wheel drive system, with a 123kW front AC asynchronous motor and a 230kW rear permanent magnet synchronous motor. The peak torque exceeds 663Nm and the acceleration from 0 to 100 kilometers is only 3.7 seconds. In addition, Star Era ES is also equipped with front six-piston fixed calipers and other performance configurations, which not only enhances the sportiness of the vehicle but also satisfies consumers' ultimate pursuit of performance.
In order to dispel consumers’ anxiety about battery life and charging, Star Era ES also set two industry records in terms of energy consumption. The four models built on the 800V platform can achieve a range of 218km after 5 minutes of charging and 30% to 80% energy replenishment after 15 minutes of charging. The Star Era ES Max+ ultra-long range version, with a pre-sale price of 308,000 yuan, has a cruising range of 905km under CLTC comprehensive operating conditions and is equipped with a 97.7kWh ultra-large battery pack, lowering the price of the original 900km range model from 400,000 yuan to 30 Ten thousand yuan level, achieving long battery life and equal rights. With an energy consumption performance of only 11.7kwh per 100 kilometers under CLTC operating conditions, the Star Era ES has become the benchmark for the lowest energy consumption among the 178 models announced by the Ministry of Industry and Information Technology so far with a price of more than 150,000 yuan.
Taken together, the product strength of the Star Era ES can be said to be the highest among the three current models. The Star Era ES is built with Chery’s most cutting-edge technology and car-making craftsmanship, whether it is intelligence, seating space, comfort, Both controllability and cruising range have unparalleled advantages when facing competing models. In particular, the standard air suspension + CDC of the entire series brings the Star Era ES the driving experience of a million-level luxury car. Moreover, in overseas markets, the Xingtu brand also has great advantages in terms of sales network and brand recognition. Judging from the current pre-sale price, the starting price and entire price range of Star Era ES are much higher than other brands, but the strength of Star Era ES is indeed worthy of this price. However, the current market is so busy. I wonder if Star Era ES will make price adjustments to win more market attention after it is officially launched.
Summary:
According to predictions by experts from the China Association of Automobile Manufacturers, China's total auto market sales will reach 31 million vehicles in 2024, of which new energy vehicle sales will reach 11.5 million, a year-on-year increase of 20%. Next year, more new energy products will definitely join the fray, and the competition in various market segments will definitely become more brutal. It is certain that if you want to gain a foothold in the market, you must show your special skills. Who can win in the harsh competition in the future? let us wait and see.
