(Text/ Zhou Yu, senior media person, well-known business reviewer, financial commentator, column manager of "Zhou Yu" and "Zhou Yu pro", published tens of millions of words of business comments, has been entrusted with the copyright of Kuaishou, please reprint Indicate the source.)
(Fragmentary words, shallow and short, playing the piano randomly, don’t take it seriously)
editor/Wan Xiaowan
proofread/crandula
On the evening of November 29, Pinduoduo’s stock price rose 3.7%, and the intraday market value reached 191.429 billion. US dollars, surpassing Alibaba. However, as of the close, Pinduoduo's gains narrowed to 1.96%, with a market value of US$188.3 billion; while Alibaba fell by 2.68%, with a market value of US$190.2 billion, regaining its throne as the "number one e-commerce player".
According to multiple Alibaba insiders, Jack Ma rarely participated in the discussion and spoke on Alibaba's intranet during a recent discussion among employees on Pinduoduo's financial reporting and e-commerce issues. He called on employees to put forward more constructive opinions and suggestions, especially innovative ideas.
Jack Ma believes that today’s Alibaba employees are paying attention to the changes and improvements in Alibaba. He believes that all great companies are born in difficult times. The era of AI e-commerce has just begun, and it is both an opportunity and a challenge for everyone.
At the same time, Jack Ma expressed his congratulations to Pinduoduo for its decision-making, execution and efforts in the past few years. He said: "No one can be awesome, but those who can reform for tomorrow and the day after tomorrow and the organization that is willing to pay any price and sacrifice are respected. Back to our mission and vision, Alibaba people, come on!"
is well known , the market value of the two three years ago was: Alibaba 860 billion US dollars, Pinduoduo 108 billion US dollars. Although the gap between the two is less than US$2 billion nowadays, I still believe that Alibaba’s fundamentals are good. It is still the world’s largest e-commerce platform and the preferred online channel for merchants -
JD.com , Taobao, and Pinduoduo have different audiences: JD’s audience is more rational, they want cheap prices and fast logistics, and they will continue to deliver goods even in extraordinary times; Taobao is the world’s number one in terms of promotions, with Juhuasuan, Double Eleven, New Power Week...Various ways of playing are refreshing for young people; Pinduoduo's audience is mainly those who love to take advantage, and your price is low...
Alibaba's fundamentals are good: Taobao is undoubtedly the largest subscription scene or channel, and is popular among There are so many, 99% of things can be bought, and 99% of the prices are low; most people go to Taobao first when shopping, are anxious to use JD.com, and are greedy for cheap and go to Pinxixi...
What will be the future direction of Taobao? Or what will happen to Taobao in a few years? Most e-commerce platforms are abbreviated versions of Taobao. If you can play Taobao, other e-commerce companies will copy them. After all, the earliest origins of self-media graphics, short videos, and live broadcasts were Amari Cloud's way of allowing merchants to find their own traffic.
JD, PDD, XHS, Douyin, Kuaishou, etc. can be copied from Taobao... Because one of Taobao's strategies is to use plains instead of forests, which means that other platforms are not allowed to block traffic entrances, and promising platform gameplay must be copied. Come and do it. So for other platforms, Taobao will definitely have a small entrance...
Anyway, all platforms have more wolves and less meat: free traffic (natural search, event registration) must be replaced by paid traffic (own fans, paid promotion), then If you don’t work on a platform with the largest number of good people, why don’t you just work on something else?
