"The Great Sage", "Ne Zha" ignited market enthusiasm in the summer, and "Ne Zha: The Devil Boy Comes into the World" has been shown with a cumulative box office of nearly 5 billion yuan. Recently, another domestic animated film "Peacock Princess" with strong local elements, jointly invested by Gu Hao (Shanghai) Film Culture Investment Co., Ltd. and Shanghai Xingchen Dahai Film Co., Ltd., was officially launched.
"The Peacock Princess" is a Dai folklore circulating in Xishuangbanna, Yunnan. It is derived from the Dai narrative poem "Zhaoshutun". It tells the mythical love story of the peacock princess Lanwu Luona and the Dai prince Zhaoshutun. The story has been adapted into film and television dramas many times. Among them, the puppet animation film "The Peacock Princess" released in 1963 is a classic, and the "Peacock Princess" starring Tang Guoqiang and Li Xiuming in 1982 also left the audience behind. beautiful memories. So, this time "The Peacock Princess" has been adapted into an animated film again, can it once again become a model of classic recasting?
"For the creation of this work, we have two confidences." The chief producer Wang Jianhua said, "One comes from the classic story of "The Peacock Princess" itself, which gives creators of different eras different second creations. Space. The other comes from the main creative team. Their past creative experience makes them more confident of activating the classics." As the first domestic independent animation film and television producer, Wang Jianhua has participated in the animation "Cube Building", "Shu Ke and Beta" , Creation and distribution of the first Sino-US co-produced TV animation series "Little Mouse on the Prairie". The chief director of this film, Hao Guanlai, is the contracted content director of the short video platform "One Piece" and "Second Change", and the new generation director of "Runaway Comics Runaway Event".
Other members of the main creative team are industry veterans. They have participated in works including "The Long March of the Little Red Army", "Three Monks", "Nezha Makes the Sea", "Black Cat Sheriff", "Gourd Brothers", "Bao Lian" Lights, Red River Valley, Dream Back to Sands City, etc.
It is reported that the film has received support from the Propaganda Department of Yunnan Province and will be filmed on the spot where the story originated. The crew has gone to Xishuangbanna to collect scenes, conduct on-site interviews on local ethnic costumes, characteristic buildings, temples, traditional ethnic festivals and ceremonies, ethnic traditional cuisine, ethnic dances, etc., and learn about peacocks from ethnic experts, non-genetic male peacock performers, etc. Princess story.
Wang Jianhua said that the concept, process and form of "Princess Peacock" have integrated the essence of Chinese culture, especially the national culture. ""The Peacock Princess" is a treasure of the Chinese nation. When we polish it again with the current creative concepts and technical methods, it will definitely shine with a new era. This is the value of classic power and the value of classic adaptation." (Xinmin Evening News) Reporter Sun Jiayin)
