Navigating China, the sound of waves on the Grand Canal: innovation and transformation of "live" utilization to create a colorful tourism belt

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The Yangzhou section of the Grand Canal is the river section with the longest history, the richest cultural relics and the best utilization of life along the entire line of the canal, which condenses the most wonderful chapter of the Qianli Canal. In recent years, Yangzhou City has continuously explored and integrated cultural and tourism resources along the Grand Canal to create a colorful tourist belt, making this ancient canal more meaningful and charming.



Navigating China, the sound of waves on the Grand Canal: innovation and transformation of 'live' utilization to create a colorful tourism belt - Lujuba



"It's so beautiful, and you can see the scenery and culture. The 2,500-year-old civilization is well-deserved!"


Dream trip.


Navigating China, the sound of waves on the Grand Canal: innovation and transformation of 'live' utilization to create a colorful tourism belt - Lujuba


This water tour line has been in operation for 17 years, and "go to Yangzhou to see the canal" has become a "city card" of Yangzhou. Not only that, Yangzhou has also actively developed new tourism products, launched the canal water sightseeing bus , and opened the "Dongguan Ancient Ferry-Sanwan Park" tour line, connecting the cultural heritage along the line and the ecological scenery on both sides of the strait into a line.


Xu Shunmei, chairman of Yangzhou Global Tourism Company, introduced that Yangzhou is constantly enriching the construction of hardware supporting facilities for tourism services along the canal. In the future, more experience projects will be added in the water culture of the canal, such as the folk customs of the cities along the canal and the special food of the canal cities. And so on, can let tourists participate in it, experience the canal culture and folk culture of Yangzhou.


Navigating China, the sound of waves on the Grand Canal: innovation and transformation of 'live' utilization to create a colorful tourism belt - Lujuba


After the successful application of the Grand Canal to the World Heritage List in 2014, 10 heritage sites such as Slender West Lake, Tianning Temple, and Geyuan in Yangzhou, as well as 6 sections of the ancient canal and the Guazhou Canal, were included in the World Heritage List. The brand of "Canal Capital of the World" is further highlighted. In recent years, Yangzhou City has also taken advantage of the canal to fully launch and implement the " canal culture +" series of projects, constantly enriching the tourism content along the canal. In promoting the construction of the Grand Canal National Cultural Park, Yangzhou City has carefully built the core exhibition park in Sanwan, and completed and opened the Yangzhou China Grand Canal Museum and the first phase of the Grand Canal Intangible Cultural Block.


Navigating China, the sound of waves on the Grand Canal: innovation and transformation of 'live' utilization to create a colorful tourism belt - Lujuba


Gong Liang, a well-known archaeologist and former director of the Nanjing Museum, said frankly that Yangzhou China Grand Canal Museum should not only become a focus of public cultural services, but also an important tourist destination, allowing people to entertain and educate people , enjoy the beauty and cultural connotation brought by the Grand Canal culture during the tour.


Navigating China, the sound of waves on the Grand Canal: innovation and transformation of 'live' utilization to create a colorful tourism belt - Lujuba


resolutely carry out the historical mission of "rebirth of the ancient canal". Since last year, Yangzhou has also vigorously promoted the construction of the North Moat Cultural Tourism Cluster, which will become a new highlight of Yangzhou tourism after completion.


Shugang-Slender West Lake Scenic Spot Shen Bohong, secretary of the Party Working Committee, introduced that the scenic spot has newly built Yechun Red Bridge, rebuilt 5 bridges along the route, and rebuilt and renovated 12 docks and hydrophilic platforms, all of which are the integration of resources for the "one water and two banks" of the northern moat. The development and utilization have laid the foundation. On April 18 this year, the Hongyuan block was officially unveiled, creating an immersive commercial block with high-end cultural tourism hotels, multimedia art museums, restaurants and bars, cultural and creative food, and trendy retail.


Navigating China, the sound of waves on the Grand Canal: innovation and transformation of 'live' utilization to create a colorful tourism belt - Lujuba


is closely linked to the cultural and tourism sector of "two ancients and one lake". At present, there are more than 20 "canal culture +" projects along the canal in the city.At the same time, Yangzhou has also compiled and completed the "Special Plan for the Integrated Development of Culture and Tourism of the Yangzhou Section of the Grand Canal", striving to build the Yangzhou section of the Grand Canal into a cultural and tourism integrated development The New Heights, an important tourist destination of China's Grand Canal, and a model place for the protection, inheritance and utilization of the world's canal heritage. Entrusted. Over the past ten years, Yangzhou has taken the initiative to shoulder the responsibility of "the eldest son of the canal", and has continued to protect, inherit, and make good use of the precious heritage of the Grand Canal, so that it will be presented to the world in a new attitude. In the future, Yangzhou will firmly grasp the Living in the great historical opportunity of the construction of the Grand Canal Cultural Belt, strengthening cultural self-confidence, doing a good job in planning and design with a generous and high-level pattern, and striving to build the Yangzhou section of the Grand Canal into a leading area, demonstration area and model for the integrated development of culture and tourism in the country District, let the Millennium Canal rejuvenate.


Source丨Yangzhou Radio and Television "Yangfan" mobile channel

Editor丨Zheng Yanqiu

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