New Express News reporter Liang Xiaowen reported that the 2019 Xiamen International Film Technology and Virtual Experience Exhibition and International Film Game IP Trading Exhibition (hereinafter referred to as "Xiamen International Film Technology Exhibition") kicked off in Xiamen a few days ago, and three summit forums were also staged one after another, Oscar Award winner Anthony Bellardo La Merinara, the special effects company of "Iron Man", "Star Wars" and "Harry Potter", the production team of "Nezha", "The Wandering Earth" and "Operation Red Sea" gathered together In one hall, let those movie high-tech become not unpredictable, and discuss how technology in the 5G era can drive the transformation of Chinese movies.
Last year, the Chinese film industry experienced countless twists and turns, and completed the small goal of 60 billion. After the sci-fi milestone, the light of the country, and the main theme explosion in 2019, the box office data of Chinese films looks "all very good." This year's sci-fi movie "Wandering Earth" closed at the box office of 4.654 billion yuan, and "Ne Zha" has a total of 4.971 billion yuan to set a domestic animation box office record. The National Day Big Three, "My Motherland and Me", "Captain China" and "The Climber" joined forces. Cut 5 billion yuan at the box office. Pursuing the behind-the-scenes of blockbuster blockbusters, the impact of high technology and industrialization is becoming more and more obvious. How can the film industry get out of the high-risk environment and let the audience say goodbye to the difficulty of choosing? The summit forum held at the Xiamen International Film Technology Exhibition at the same time was discussed in three round table discussions. "Modern film technology and industrialized film", "Cross-border integration of film and television IP and games", "Film and derivatives". When special guests demonstrated technology products on the spot, they all mentioned three words-industrialization.
For example, "Nezha" has 1,600 production staff, more than 100 subcontracting companies, and more than 20 special effects teams are used for more than 80% of the special effects shots of the film. How to unify standards and coordinate the teams involves the industrialization of film and television. Another example is the mixed reality shooting system of "Crazy Aliens". The director can see the aliens completed in the early stage while sitting in front of the monitor, so as to guide the special effects characters and the performances of Shen Teng and Huang Bo. The American visual effects director Keith Cole also specifically proposed that when the live-action version of ``The Lion King'' was produced, the computer design CG animals and the game engine were used to complete the environment design, and the director Jon Feiru wore VR glasses on the virtual studio. Scheduling shots. Anthony Bellardo La Merinara, the best special effects director at the 77th Oscar and the award-winning Spider-Man 2 also said that 3D movies should be replaced by holographic projections. "No matter how good the technology is, it must be a story. Service" so that we can make better movies.
