Feng Xiaogang: Don't rely on stealing, don't rely on snatching, use your own "three axes" to make Feng's brand

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Feng Xiaogang is one of the most appealing directors in the film market today. Against the backdrop of the gloomy film industry in the 1990s, his films are like a beautiful dawn, bringing hope to domestic films.

In China, when you mention comedy movies, you think of Feng Xiaogang's place. Feng Xiaogang's comedy movies are its golden signature. Since the hit of "Party A and Party B" in 1997, it has been out of control, and a series of good-looking and popular comedy movies have been filmed. Feng Xiaogang firmly grasped the background of the times and combined Chinese traditional culture to create a comedy film with Feng Xiaogang's characteristics and gradually established a comedy film brand.

Feng Xiaogang: Don't rely on stealing, don't rely on snatching, use your own 'three axes' to make Feng's brand - Lujuba

Feng Xiaogang has become an object in the history of film that has to be said, and the establishment of his comedy film brand also has a major inspiration for today's comedy films.

1. The heroes of the times

The extraordinary success of Feng Xiaogang's films in the audience and the market is not only due to his own efforts and the various qualities of the film itself, but also related to the transformation of the Chinese film market since the 1990s". Issued by the Ministry of Radio, Television and Film. "Documents" broke the original system of underwriting sales and purchases, allowing filmmakers to directly face the market.

The Chinese film system transitioned from a planned economy to a market economy, from the main theme to viewing and entertainment. Secondly, with the rapid economic development, The people’s material living standards have rapidly improved, and popular cultural consumption has become the mainstream at the time.

Feng Xiaogang once said: The director’s living conditions are his experience that determines his perspective.

Feng Xiaogang grew up in a single-parent family and his parents divorced After living with his mother, Feng Xiaogang's special family made Feng Xiaogang a taciturn but ambitious child. After graduating from high school, he joined the art troupe and was later dismissed from the Beijing TV Art Center as an artist. In 1985, he co-edited "Encountering Passion" with Zheng Xiaolong, 1994 Started making movies in 1984.

Feng Xiaogang: Don't rely on stealing, don't rely on snatching, use your own 'three axes' to make Feng's brand - Lujuba

Feng Xiaogang’s film growth path can be described as steadfast, from art to screenwriter to director, step by step, laid a solid foundation for Feng Xiaogang’s film, it is also the early experience that led to Feng Xiaogang becoming A beloved "civilian director."

Feng Xiaogang is constantly learning on the road of film, insisting on the film road

mentioning Feng Xiaogang's learning, one has to say Feng Xiaogang's "master" Wang Shuo. Wang Shuo on Feng Xiaogang's film The road had a huge impact. Wang Shuo pointed out "North" to Feng Xiaogang, and Feng Xiaogang explored his own unique style. In Feng Xiaogang's self-memory version of "I Dedicate Youth to You", it was mentioned that "I found out The most beautiful battles are inextricably linked to Wang Shuo.”

Feng Xiaogang: Don't rely on stealing, don't rely on snatching, use your own 'three axes' to make Feng's brand - Lujuba

Wang Shuo is a famous contemporary Chinese screenwriter. His representative works include "Half Flames and Half Sea Water", "Out of the Sea", "Stubborn Lord" and " "I am your father", "Playing is the heartbeat", etc. Wang Shuo, who was born in Beijing Cultural Complex, has a "red soldier spirit", the character image of "I am a ruffian" in Wang Shuo's writings, and the culture of elites expressed in his works The mockery of authoritative discourse is consistent with the civil class formed in the social transformation in the 1980s, and became the literary spokesperson of the civil class, forming the "Wang Shuo phenomenon."

In 1988, Wang Shuo's four novels were adapted into movies and produced strong Therefore, this year became the "Wang Shuo Film Year". Wang Shuo's novels influenced a generation, and also had a huge impact on Feng Xiaogang's personal and film and television works.

Wang Shuo first met Feng Xiaogang in 1986 and joined in 1989 Wang Shuo started film and television screenwriters, and formed a "good dream film and television planning consulting company" with Wang Shuo to shoot "A Chicken Feather", "I Am Your Father", "The Back of the Moon" and many other movies and TV series.

Feng Xiaogang and Wang Shuo have similar growth experiences. They were both born in 1985, grew up in the Beijing Cultural Compound, and joined the army in 1978. "Like many readers, I am very familiar with the characters in Wang Shuo's novels, as well as the lives of these people and the language they use. The faces of the characters in his works are exactly like many of my classmates and friends who get along day and night, including me." After Wang Shuo's description, what happened frequently in life became vivid and moving.

standing on the shoulders of giants and marching

Wang Shuo's world has a profound significance to Feng Xiaogang, and has an impact on Feng Xiaogang's future career as a director. As Feng Xiaogang said, Wang Shuo’s movie styleGe had a direct impact on it. He absorbed Wang Shuo’s rebellion against the elite culture, humorous and satirical language style, and the “raspy” approach of game life. He drew from Wang Shuo’s work and was inspired by it, which inspired the creation of the film. Artistic imagination.

Feng Xiaogang once said, "I stand on the shoulders of giants", and this person is undoubtedly Wang Shuo, the person who made Feng Xiaogang "look up at the North Star". Feng Xiaogang's solid film foundation has to mention his "special experience." Feng Xiaogang's work from art to screenwriter, from screenwriter to director, from TV to film, and the failure of the first film, laid a solid foundation for his film road.

Feng Xiaogang's "TV drama journey" established the early comedy film style. In Feng Xiaogang's early comedy films, it is not difficult to see the TV drama style. Feng Xiaogang entered the film and television industry in 1985 and began to work as an art artist. From this, he learned about the programming of TV dramas. In 1985, he began to write scripts. After co-writing the script "Encountering Passion" with Zheng Xiaolong, he became famous with Wang Shuo and others in writing "The Story of the Editorial Department". And further familiar with the screenwriting work and industry of indoor drama. It has been 21 years since the film "Party A and Party B" was released. Feng Xiaogang has emerged in the field of comedy movies from 1997, and now has a place in the history of Chinese comedy movies, creating his own "Feng Brand" , Not "reaching the sky one step at a time", but a solid footprint step by step.

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