A bit of memory from Mr. WIFI
I thought that adding the WeChat of the most beautiful PR lady in the milk industry would be a relaxing and enjoyable thing. But things are not that simple. In the past month, Miss Mengniu PR has been living very anxiously.
time back to two o'clock in the morning on June 27. WIFI Jun is eating crayfish and drinking Deluxe in front of the TV to watch how boss Messi Mei is born to be strong.
As we all know, Messi and his friends can only qualify for the group if they win against Nigeria.
accompanied Messi on stage, and Mr. WIFI's WeChat also rang.
"Did you sleep? You said, can Messi win today?" The concise words of
made me feel the anxiety of the WeChat public relations lady from Mengniu.
"Should be okay"
"Oh, I don't know how to write it anymore. Messi has advanced. Fortunately, if Messi loses, his head will be big. It feels like the whole world is waiting for our copy. "
" I will definitely win. Now in the tiger pounce and know the ball, they all regard Mengniu as the god milk from the East, and they can definitely live the Argentine milk."
"If the milk is alive, I can go to Russia to see Messi That's it!"
This is the last conversation between Miss Mengniu PR and me that night.
On June 30th, Miss Mengniu finally arrived in Russia.
On the same day, Messi got on the plane to go on vacation...
took the loss, Miss Mengniu PR returned to Beijing.
is a pleasant surprise that Mengniu's natural and strong advertisements have spread throughout the motherland, and various derivatives have appeared. The sad thing about
is that there is still a lot of work waiting for her. Compared with Messi, is more difficult and important.
from Mengniu Public Relations Miss Journey of Mind,
and the righteous response
I am very annoying recently.
, as a young green girl who has just started her career, found a bug in her worldview.
used to think that public relations is the WeChat tweet of a few hundred words sent out every day like the house next door,
with blue sky, white clouds and clear skies
did not expect to enter a TOP-level company that is born with a gangster body to be a public relations company , It is necessary to often feel the luxury crisis package...
all the people spoof, we welcome.
is really funny and smart after all! Hahahaha!
But sometimes, the tree attracts the wind so that some people want to "cut the wood", which is wrong. How much work does
add to the young lady?
Get off work on time, watch movies, eat big meals, hook up with your little brother.
is now in vain.
You feel these deep malice.
In the past few days, many friends have posted this picture one after another: "Meng~Niu Pledge: "Only Harm to Mainland Chinese"" The
rumors are always surprisingly similar, and a picture that is so fuzzy is comparable to that of WeChat Moments. Screenshot, a sensational and rhythmic title, "Shock! Don't transfer is not Chinese! ", "1.3 billion people have been deceived!" ". Looking at
makes people feel indignant. Like our official WeChat comments in the past few days, "You are not Chinese when you buy Mengniu."
A domestic enterprise that is rooted in, dependent on, and developed by the people, even if the brain is The donkey kicked, can't even say that we "only cheated the Chinese"?
Mengniu would not say that, nor would it.
If the quality of our milk produced is better for export than imported, we will only pit people from the mainland and take the route of "one milk, two systems".
Without your hands, we slap ourselves first, and then the Market Supervision and Administration, the Ministry of Agriculture, the Ministry of Industry and Information Technology, the State-owned Assets Supervision and Administration Commission, and Mengniu shareholders will continue to slap us.
Compared with the current dazzling Internet PR battles, the black PR encountered by our company is the opposite. The quality of the rumors is not high and the content is the same. But every attack is at a critical point in Mengniu.
rumors are coming
October 2016
In October 2016, our current president, Mr. Lu Minfang, just took office for a month. The rumor made its debut. He sent an overwhelmingly luxurious gift package. Thousands of WeChat accounts were released, probably for our new Boss, test our public relations response ability.
Everyone feels about the names of these publishing platforms, what are they?
rumors are here
April 2017
April 2017, Mengniu released its 16-year performance annual report, the rumors are here!
rumors are coming
November 2017
At the end of November 2017, they are very important sales nodes for fast moving consumer goods, they are coming
rumors are coming
4, FIFA World Cup 2018, January 2018. Within a few days. They are coming!
rumors are here
now
Now, when Mengniu is becoming one of the advertisers with the highest exposure rate of the World Cup, well-received marketing in the industry, and remembered by the whole people,
really, they are here.
......
These screenshots are just a drop in the ocean.
I glanced at the hard disk where the public opinion friend next door was collecting evidence of rumors...and I hadn’t taken 2 years of annual leave, so I wanted to cry.
Did we keep a low profile for too long, so that some friends were too floating and thought we could not lift the knife? The cleverness of
is that the more wild trails are the big road. Except for the first transmission of
through the WeChat public account, it was basically spread through WeChat groups and Moments in a more concealed and faster way.
We all know that fake things have been brushed for a long time, and they will really be regarded as real things in memory. Miss
once had a dream: to get rich overnight.
was later found to be written in the criminal law.
such as black PR.
But why are so many people willing to work in this business? Under the great reward, there must be a brave husband.
One or two small webmasters, open three or four accounts, four or five black companies, hire thousands of naval forces, add 100,000 plus, and earn more than one million per minute. Even if
was unfortunately caught, he spent more than half a year in jail, and his income of millions would be more than the average number of people accumulated for ten years.
Be diligent, read more books and newspapers in prison, and improve your cultural level. 3 years is another high-level black PR with anti-reconnaissance ability max.
is over, and I am moved by what I said. (Remember to delete this sentence and don't be seen by the boss)
After all, compared to the title of "Mengniu Only Pit the Chinese", do you not like to read such news at all?
Highly summarized, Santong is the certification launched by the General Administration of Quality Supervision, Inspection and Quarantine and the State Certification and Accreditation Administration: The domestic and foreign products of export enterprises are produced on the same production line and according to the same standard, so as to achieve the same quality level.
Mengniu is not only not only one milk, two systems, but also the first in China! the first! the first! A dairy company certified by Santong. It is also the first domestic dairy company to export overseas and win overseas sales champion.
The milk you buy in the supermarket is no different from the milk you buy overseas.
A picture of a professional manager who has left Mengniu in 10 years, and a distorted and exaggerated title text. It is really hard to understand why it can recur.
I think everyone's ten years should be similar.
In 10 years, the boyfriends of the little sisters have all changed from the same table in junior high school to cute and charming sexy roles.
In 10 years, the housing price in Tongzhou was less than 4,000 per square meter, and now there are more than 100,000 per square meter.
z5In z10, the best-selling mobile phones ranged from Nokia with only 4MB memory to 128G iPhone now. In 10 years, Edison Chen announced his withdrawal from the Hong Kong entertainment circle at a press conference, and now publishes his daughter-in-law on Weibo.
In 10 years, the hot topic has been from Sister Feng Sister Furong who is seeking marriage, and now the 101 girl.
In 10 years, Mengniu supplied milk from a small number of retail households, and now it is a 100% intensive and large-scale dairy source.
In 10 years, Mengniu has grown from an ordinary dairy company with annual sales of more than 10 billion yuan to the current top 10 dairy industry in the world at 60 billion yuan.
...
In 10 years, the sea can become a mulberry field.
has been ten years, some friends, let us play some new tricks.
preview, in a while, we will issue a mid-year performance report.
is the rumor this time as expected to cheer us up?
let us wait and see.
