Today, several movies have been released. However, under the aura of the much-anticipated Disney blockbuster "Frozen 2", many movies have become "misfire", such as this "You Are a Murderer".
01,
According to the latest data feedback on Maoyan, as of 10:30 pm, "Frozen 2" relied on the strong IP and fan accumulation of the previous game, and achieved a box office score of 75.17 million on the first day. is a domestic film "You are the Murderer" only got 11.85 million box office, "Unreachable" got 5.01 million box office. What's even more frightening is that even when the percentage of movies in the row reaches 36%, the attendance rate of "Frozen 2" reaches 9.6%, while the attendance rates of the other two new films are 5.6% and 2.8% respectively.
At the same time, the scores on Douban also showed a big gap. "Frozen 2" reached 7.6 points, in line with the usual standard of Hollywood blockbusters, while "You Are a Murderer" only hovered near the passing line. Whether it’s ratings, word of mouth or the influence of the first day, it is clear that it has been completely "crushed" by Disney Animation. It is no longer realistic to rely on a good word of mouth fermentation the next day. This movie "pounces" The quiet.
In fact, what I want to say is that such a situation is considered better in China. After all, it is a domestic film. The theater and the audience still gave a certain amount of face and support on the first day, even in extremely unfavorable conditions. Under circumstances, the proportion of "You Are the Murderer" is also maintained at more than 10%.
Just today, news came from the Korean media that "Frozen 2" encountered a boycott from director Zheng Jiying and other Korean filmmakers when it was released on the first day in Korea. The reason was that this movie was too "hot" and was on the Korean screen. Shanghai is in a "monopoly" situation. The number of viewers on the first day of
reached 600,000, and the number of people who wanted to watch reached 1.1 million, and the pre-sale market share reached 92.6%. This situation is comparable to this year's "Reunion 4".
As for this imported blockbuster, Chinese cinemas only gave 36% of the lineup, and the other 64% was allocated to the newly released domestic films and other old movies. Therefore, there is a certain chance that the new movie will kill you. However, the reputation of the movie "You Are a Murderer" is indeed worrying.
Even with the support of 7 big stars such as Hu Ge, Chen Kun and Zhou Yawen, this movie did not show a counterattack.
Tomorrow, the initial expectation is that the number of films discharged should drop to about 5%. Under the pressure of Hollywood blockbusters, it will become helpless.
02, what did you say about "You are a killer"?
"You are a killer" is a movie, but literally, everyone can guess the clues. is a crime suspense movie. It is starred by Wang Qianyuan, Song Jia, Feng Yuanzheng and others. It mainly tells a story. Sensitive entanglements spanning ten years.
10 years ago, Bai Lan (Song Jia)’s daughter Bell Ding was kidnapped and killed in an accident. The crime team police officer Chen Hao (Wang Qianyuan) promised that the child’s mother would be brought to justice. However, in an accidental incident, Bai Lan and Chen Hao, who were terminally ill, found some clues left by criminals.
Ten years later, Li Aijun's granddaughter (played by Feng Yuanzheng) was also kidnapped. The modus operandi is the same as that of ten years ago. What is the connection between the two murders? Can Chen Hao and Bai Lan catch the murderer? This is the summary of the
story, which is a typical crime movie. There are not many characters in
, but most of the leading actors are those who are relatively "hot" recently.
Song Jia and Wang Qianyuan performed well in the National Day file "Me and My Motherland". The former plays a substitute military parade pilot who is the only heroine in the seven stories, and the latter is "Eve "A soldier who played with Huang Bo in the story.
Feng Yuanzheng is a "nightmare" in everyone's childhood. He and Mei Ting's "Don't Talk to Strangers" TV series that reflects domestic violence makes many viewers feel terrified.
He has not appeared in too many movies in recent years. In 2017, "Six Years, Six Days" was a supporting role and everyone did not have any impression. "Big Bombing" was not released. Therefore, many audiences' impression of him is still in his infancy. The role of the "violent" period.
03,
, without extensive publicity and marketing, achieved such results as expected, with more than 10 million on the first day. Frankly speaking, it was better than I expected. The author of
just went to see their Weibo, and only the official staff posted updates like "self-appreciation", urging everyone to "go to the cinema to find the murderer."
However, only a few people commented and supported it. Most of was in a "cold" state, and the most frequent one was the "movie ticket" event, and only a few hundred people forwarded and participated in it. The movie
can be regarded as "cold", and also shows that the cost for audiences to enter the cinema is getting higher and higher.
Yesterday, the author also communicated with a netizen. He told me that he would not blindly choose the movie now, but would decide whether to watch it after a few days of observation and the reputation score stabilized.
Therefore, as the audience is becoming more rational, even if it is a Hollywood blockbuster, if there is no strong content, it will still be abandoned by the audience. For example, the recently released "Girls of the Thunderbolt", relies on "sexy" to win the audience's attention, but over-marketing and arouses the audience's resentment. In China and North America, it has lost its ground.
Have you seen this work, what do you think of "You Are a Murderer"?
