Xinmin Evening News (Reporter Cao Bowen) On November 8, the three-day Shanghai Film Production Film and Television Open Day event was officially launched at the Shanghai Film Haopu Intelligent Industry Community in Chedun, Songjiang. This open day lasted for 3 days. The purpose o

Xinmin Evening News (Reporter Cao Bowen) On November 8, the three-day Shanghai Film Production Film and Television Open Day event was officially launched at the Shanghai Film Haopu Intelligent Industry Community in Chedun, Songjiang. This open day lasted for 3 days. The purpose of Shanghai Film Production was to showcase the digitalization, technology, and complete ecological and service supporting facilities of Shanghai's film and television industry, and to promote the unique competitiveness of Shanghai Science and Technology Film City as a film and television creation center. The event attracted domestic More than 100 guests including producers, photography directors, film and television equipment suppliers from foreign film and television industries visited.

Caption: Guests walked into Shangyinghaopu Intelligent Industry Community . Photo courtesy of Shanghai Film Haopu Intelligent Industry Community (the same below)

During the event, Shanghai Film Haopu Intelligent Industry Community was open to all industry guests. It is understood that Haopu Film and Television Base has the largest 5,000-square-meter standardized technology studio in Shanghai, an internationally advanced motion capture studio, a large-scale Dolby Atmos final mixing studio with the highest standards in the industry, and an 8k high-frame with top hardware conditions and acoustic design in the industry. Rate coloring production studio, etc. These newly built facilities full of technology are expected to completely change the shortcomings of Shanghai's film and television production that lack standardized studios and complete post-production lines, and will drive more projects to keep the entire process of shooting and post-production in Shanghai.

As the core highlight of the event, Shanghai Shanghai Film Production Co., Ltd. and its partners - Shenzhen Finyuan Technology Co., Ltd. and Shanghai Youji Film and Television Equipment Co., Ltd. used the most advanced underwater photography robots and other advanced film and television equipment to serve many visiting guests. It brought a wonderful underwater photography feast. Previously, "Jiangyuan Nong" directed by Chen Kexin had a highlight filmed here.

Caption: Showcasing ’s most advanced underwater photography equipment.

With the completion of production facilities, Shanghai Film Production has released and implemented a new Shanghai Film one-stop service system, which integrates the production resources of Shanghai Film Haopu Intelligent Industry Community, Shanghai Film Technology Factory, and Shanghai Film and Television Park into unified packaging The form attracts various projects to settle in. The one-stop service platform can provide a total of 12 studios, as well as rich internal and external real-life resources, plus the entire film and television-level post-production process. In the future, Shanghai Film Production will also provide investment, funds, production-based investment, etc. In this way, it has become a one-stop film factory from planning, incubation, shooting, production, post-production and distribution. Since this year, projects such as the movies " Body of Lies " and "Journey of Discovery" and the interactive video game "New World: Shadows Come Two" have been successfully launched in Shanghai through the one-stop model.

Caption: Multifunctional final mixing shed.

In addition to the underwater shooting display, Shanghai Film Haopu Intelligent Industry Community also demonstrated lightweight virtual shooting solutions and AI digital asset scanning technology, demonstrating Shanghai Film Production's research and development and establishment of core in key areas such as aigc, virtual shooting, and digital assets. Technological competitiveness, with the formation and development of new quality productive forces, will further promote new ideas for the transformation of film and television cultural content production. In June this year, Shanghai Film Group signed a cooperation agreement with the Songjiang District Government to jointly build an AI creation ecological center in Shanghai Science and Technology Film City at Shanghai Film Haopu. As the only authoritative public service platform in the AIGC field in Shanghai Science and Technology Film City, the Creative Ecological Center is the first to use "computing power pool + application scenarios (base)" and has new technology scenarios such as high-tech film and television production and virtual shooting. It is expected to be completed in the first half of next year. Later, it will become the first innovative industrial ecological platform in the domestic film and television industry that combines film and television exclusive computing power and application scenarios with leading global technology.

It is reported that the second phase of construction of Haopu Smart Industrial Community will be launched before the end of this year. Projects including community environment improvement, talent apartments and supporting facilities decoration are expected to be completed in the first half of 2025. A high-tech smart park that integrates production and life will bring an improvement in the film, television and technology ecology of Shanghai's film and television industry, and contribute to Shanghai's creation of a global film and television creation center.

On the day of the event, Shanghai Zuobao Cultural Communication Co., Ltd. and Shanghai Youji Film and Television Equipment Co., Ltd., as the first batch of enterprises to settle in Shanghai Film Haopu Intelligent Industry Community, held an unveiling ceremony. The School of New Media Art of Shanghai Institute of Visual Arts awarded the talent training base for Shanghai Film Haopu Smart Industry Community. Gu Jianbin, member of the Standing Committee of Shanghai Songjiang District Committee and Minister of Publicity Department, and Wang Jun, Secretary of the Party Committee and Chairman of Shanghai Film Group attended the event.