How should current TV dramas be divided into categories based on duration? I feel that, currently, there are at least three categories. Normally, one episode of a domestic drama lasts as long as one class. The duration of a micro-short drama is about 10 minutes per episode. The third type is a mini-series, with an episode lasting about one minute and often containing dozens of episodes. This type of mini-series has become a force that cannot be ignored among TV dramas.
Since November, the most popular mini-series should be "After a Flash Marriage, I Became the Boss's Pocket." I would like to introduce you to the mini-series based on this TV series.
For example, this mini-series is available on many platforms, not just Youku, iQiyi, Tencent Video and Mango TV. To put it simply, as long as it is a platform, it can be launched online. Platforms also welcome such TV series. Why? Because it is a paid model. Viewers can watch 10 episodes for free first, and then pay to unlock them. For games like "After a Flash Marriage, I Became the Boss's Pocket", iQiyi costs 55.9 yuan to unlock the entire series.
has no cost for the online platform. After viewers pay, the platform and the creators of the miniseries share a share. As far as the platform is concerned, this is a waste of money. The creators bear the pressure of shooting costs. This is something that has never happened in previous TV series filming. In the early days, TV dramas, especially long-form dramas, were purchased by the platform. For mini-series, the platform doesn’t need to spend any money and can still make money, so why not do it.
There is no pressure on the platform, but the producers of the miniseries take on all the pressure. Therefore, for producers, this type of TV series must satisfy the established audience so that they are willing to pay after 10 episodes of content. This is no simple matter.
Back then, when online movies first appeared, netizens were allowed to start paying after watching them for a few minutes. An online movie only cost 5 yuan. Now, take "After a Flash Marriage, I Became the Big Boss's Palm" as an example, its total plot length is actually the length of an online movie. However, if you want to watch the full episode, it costs 55.9 yuan, which was the largest online movie back then. It’s more than 11 times what you paid.
Because the payment amount is huge, enjoyment must be important. The TV series "After a Flash Marriage, I Became the Boss's Palm" is about seeking pleasure to the point of "outrageous". It is a typical drama about a boss who is more domineering than the boss. After watching this TV series, all those long-running dramas with the bosses were turned into scum in seconds. Why? Because Ba Zong drama among the long dramas talks about narrative ethics. And this kind of mini-series really doesn’t talk about it.
When this TV series started, it was about a handsome gang boss fighting with his uncle. By the way, do you dare to shoot a long drama like this? The bosses in the long-running drama all have serious careers, and most of them are CEOs of listed companies. In this miniseries, it is directly the scene of a gang fight, with real swords and guns. What happened to Young and Dangerous in Hong Kong back then, is what this miniseries does now.
After a gunfight, the male protagonist escaped. In order to hide, he kissed the passing heroine. The domineering male protagonist fell in love with the female protagonist instantly and wanted to marry her. The miniseries does not require emotional transition, and there is no time, so just say hello. In order to increase the excitement in a short period of time, the heroine began to slap the hero's mouth. Think about it, smacking a gangster boss and watching this show from the perspective of some female viewers, isn't it quite enjoyable?
Next, the male protagonist took a group of brothers to "propose". When we talk about proposing, we actually mean to steal the bride. This matter, in the past, was called Huang Shiren shameless. As for this matter now, the gangster made me his master. So, you see, does this kind of miniseries also need to narrate ethical values? In this play, the male protagonist comes on hard, picks up the heroine and leaves. Do you dare to act like this in an ordinary boss drama? This drama is so dark.
Next, there is a scene where the boss goes to the wedding to steal the bride. He directly leads people with guns and shoots to rob people. It’s still the way of Hong Kong’s Young and Dangerous movies.Our current long-running dramas and movies really don’t dare to do this. Moreover, in "After a Flash Marriage, I Became the Boss's Posse", the heroine's father is actually a policeman. Think about it, is the male protagonist really dark? Would an ordinary TV series dare to do this?
In the plot content, all the scenes where the boss shows his love are done to the extreme. This type of TV series actually targets some young male and female audiences, especially those without formal education. Only those men who have not graduated from nine years of compulsory education fantasize about being underworld bosses. And many girls who have not graduated also fantasize about being the black brother's woman. Although making money is hard for this established audience, they spend it lavishly. This gives an opportunity for such mini-series as spiritual opium.
Our previous serious TV dramas all told stories while also focusing on positive value output. For example, " Alley People " that I have been recommending to everyone recently is about harmonious coexistence between neighbors. Mini-series like "After a Flash Marriage I Became the Boss's Pocket" don't talk about exporting positive values. How come they are not right? They are not right in order to attract the established audience to pay.
How should current TV dramas be divided into categories based on duration? I feel that, currently, there are at least three categories. Normally, one episode of a domestic drama lasts as long as one class. The duration of a micro-short drama is about 10 minutes per episode. The third type is a mini-series, with an episode lasting about one minute and often containing dozens of episodes. This type of mini-series has become a force that cannot be ignored among TV dramas.
Since November, the most popular mini-series should be "After a Flash Marriage, I Became the Boss's Pocket." I would like to introduce you to the mini-series based on this TV series.
For example, this mini-series is available on many platforms, not just Youku, iQiyi, Tencent Video and Mango TV. To put it simply, as long as it is a platform, it can be launched online. Platforms also welcome such TV series. Why? Because it is a paid model. Viewers can watch 10 episodes for free first, and then pay to unlock them. For games like "After a Flash Marriage, I Became the Boss's Pocket", iQiyi costs 55.9 yuan to unlock the entire series.
has no cost for the online platform. After viewers pay, the platform and the creators of the miniseries share a share. As far as the platform is concerned, this is a waste of money. The creators bear the pressure of shooting costs. This is something that has never happened in previous TV series filming. In the early days, TV dramas, especially long-form dramas, were purchased by the platform. For mini-series, the platform doesn’t need to spend any money and can still make money, so why not do it.
There is no pressure on the platform, but the producers of the miniseries take on all the pressure. Therefore, for producers, this type of TV series must satisfy the established audience so that they are willing to pay after 10 episodes of content. This is no simple matter.
Back then, when online movies first appeared, netizens were allowed to start paying after watching them for a few minutes. An online movie only cost 5 yuan. Now, take "After a Flash Marriage, I Became the Big Boss's Palm" as an example, its total plot length is actually the length of an online movie. However, if you want to watch the full episode, it costs 55.9 yuan, which was the largest online movie back then. It’s more than 11 times what you paid.
Because the payment amount is huge, enjoyment must be important. The TV series "After a Flash Marriage, I Became the Boss's Palm" is about seeking pleasure to the point of "outrageous". It is a typical drama about a boss who is more domineering than the boss. After watching this TV series, all those long-running dramas with the bosses were turned into scum in seconds. Why? Because Ba Zong drama among the long dramas talks about narrative ethics. And this kind of mini-series really doesn’t talk about it.
When this TV series started, it was about a handsome gang boss fighting with his uncle. By the way, do you dare to shoot a long drama like this? The bosses in the long-running drama all have serious careers, and most of them are CEOs of listed companies. In this miniseries, it is directly the scene of a gang fight, with real swords and guns. What happened to Young and Dangerous in Hong Kong back then, is what this miniseries does now.
After a gunfight, the male protagonist escaped. In order to hide, he kissed the passing heroine. The domineering male protagonist fell in love with the female protagonist instantly and wanted to marry her. The miniseries does not require emotional transition, and there is no time, so just say hello. In order to increase the excitement in a short period of time, the heroine began to slap the hero's mouth. Think about it, smacking a gangster boss and watching this show from the perspective of some female viewers, isn't it quite enjoyable?
Next, the male protagonist took a group of brothers to "propose". When we talk about proposing, we actually mean to steal the bride. This matter, in the past, was called Huang Shiren shameless. As for this matter now, the gangster made me his master. So, you see, does this kind of miniseries also need to narrate ethical values? In this play, the male protagonist comes on hard, picks up the heroine and leaves. Do you dare to act like this in an ordinary boss drama? This drama is so dark.
Next, there is a scene where the boss goes to the wedding to steal the bride. He directly leads people with guns and shoots to rob people. It’s still the way of Hong Kong’s Young and Dangerous movies.Our current long-running dramas and movies really don’t dare to do this. Moreover, in "After a Flash Marriage, I Became the Boss's Posse", the heroine's father is actually a policeman. Think about it, is the male protagonist really dark? Would an ordinary TV series dare to do this?
In the plot content, all the scenes where the boss shows his love are done to the extreme. This type of TV series actually targets some young male and female audiences, especially those without formal education. Only those men who have not graduated from nine years of compulsory education fantasize about being underworld bosses. And many girls who have not graduated also fantasize about being the black brother's woman. Although making money is hard for this established audience, they spend it lavishly. This gives an opportunity for such mini-series as spiritual opium.
Our previous serious TV dramas all told stories while also focusing on positive value output. For example, " Alley People " that I have been recommending to everyone recently is about harmonious coexistence between neighbors. Mini-series like "After a Flash Marriage I Became the Boss's Pocket" don't talk about exporting positive values. How come they are not right? They are not right in order to attract the established audience to pay.(Text/Ma Qingyun)