Copywriting | Thirteen
Editor | Soda
Over the years, the summer season has been the “main battlefield” for all parties to compete for, and as this year’s summer season comes to an end, the popularity of this summer season on all major platforms is also clear.
Goose Factory's " Sauvignon Blanc 2" was not as popular as the first season, " Liuzhou Ji " received a mediocre response, and " Hidden Sea Flower " also had a lot of complaints, which quite meant "annihilation".
Although " misplaced " and " Little Couple " did not make any splash, Tao relied on the well-known "Tang Dynasty Strange Stories 2" to steal the limelight in the summer season.
and Pants have accumulated a lot of experience. In the second half of the summer season, they released " Bianshui Past Events ". With its novel setting and bold theme, it received many praises.
At present, "Once Upon a Time on the Edge of Water" has come to an end, and another suspenseful crime drama is being presented non-stop - "Snow Maze" .
The drama is scheduled to be released on Xingyang 8 prime time on September 3 and will be broadcast on Ku.
Judging from the trailer, the plot is thrilling, the atmosphere is passionate, and the scenes are exciting. It is not a problem for this crime drama that succeeds "Once Upon a Time" to surpass the former.
01 The plot is quite large and the rhythm is relaxed.
"Snow Maze" tells the story of the sudden drug crisis in Halan, a small town in Northeast China. A task force headed by Zheng Bei (played by Huang Jingyu) was formally established.
In order to investigate the murder case and the drug trafficking chain behind it, they battled wits and courage with the vicious drug traffickers, and ultimately maintained social security and stability.
Combining the trailer and summary, there are three highlights in this drama that are most worthy of attention.
First, it is criminal investigation + anti-drug, and the plot is large-scale.
The fact that the two elements of criminal investigation and anti-narcotics appear together in one drama shows that the scale of this drama must be quite large.
Obviously, the main line of this drama is the confrontation between the police and drug cartels.
The plot starts from a series of murder cases, which lead to drug trafficking. The criminals are arrogant, and the danger and difficulty of the case are beyond imagination.
In the play, the hard-hitting fight scenes, horrific crime scenes, and "Fast and Furious" scenes on the road all gave people a more intuitive impact, allowing the audience to quickly feel the thrilling game between the two forces.
The second one is Northeastern flavor + sense of era, full of atmosphere.
There are many suspense dramas that are set in the Northeast and have a sense of the times, such as "The Long Season " and "Undocumented Crime".
The reason why many suspense dramas favor the Northeast is the freezing environment, icy tones and atmosphere, which are very consistent with the gloomy and depressing atmosphere of suspense dramas.
However, there are also some relaxing scenes in the play. The protagonists' proficiency in Northeastern dialect and the unique food bring a sense of intimacy to the audience and are very down-to-earth.
This kind of background setting does not affect the tension and excitement of the original plot. On the contrary, it dilutes some of the heaviness in the plot and acts as an adjustment.
The third is to make the characters three-dimensional and remove labels.
Criminal police are the absolute protagonists in suspense criminal investigation dramas. They represent justice and hope, so their settings are related to the theme of the entire drama.
The police in this drama are not flat, stereotyped images, but more flesh-and-blood people.
In the play, they will also face the double test of human nature and morality in the face of temptation and threats.
The drama also intentionally shows their daily side, such as giving nicknames to colleagues and complaining about the weather.
These detailed lines and pictures make the characters more vivid and three-dimensional.
There are a lot of action scenes in this drama, the scale of the cases is quite large, and the characters are full-bodied. Just by watching the trailer, I have high expectations for this drama.
02The creative team is luxurious and the cast is strong.
The plot rhythm and the integration of various elements are just right. The exquisite design is inseparable from the creative team of this drama.
Zhang Yimou joins as a TV series producer for the first time. As the director of classic films such as " Alive ", "Raise the Red Lantern", " Above the Cliff ", Zhang Yimou's artistic standards can be completely trusted.
The director of the play, Lu Xing, has directed "Undocumented Crime" and has a particularly deep understanding of suspense dramas.
I believe that their powerful combination can create fierce sparks.
The creative team not only worked hard on the plot, but also put a lot of effort into casting.
ranks first, Huang Jingyu.
From "Operation Icebreaker" to "Ace Force", Huang Jingyu has always presented the audience with a tough guy character on the screen, and his tough facial features and heroic appearance are indeed quite suitable for this type of character.
In the new drama, Huang Jingyu plays the role of criminal policeman Zheng Bei. The look in the trailer directly reminds him of the anti-drug policeman Li Fei in "Operation Ice Breaking".
In the play, Zheng Bei and his colleagues were blocked at the door by a group of people, but there was no trace of panic on his face, and he was very relaxed. After looking at his colleagues' reactions, he smiled and said "deal with him" in a calm and relaxed tone.
From this scene, we can see Zheng Bei’s character, confidence, optimism, and a little arrogance. He is so suitable to play the role of
.
ranked second, Liu Wei.
As a national first-class actor Liu Wei, his acting skills are impeccable. Liu Wei has always played serious and upright characters, such as Wan Shan Tang in "Happiness Comes to Ten Thousand Houses" and Liu Liben in "The Road of Life".
In the new drama, Liu Wei plays Xin Iron and Steel, the chief of public security.
There are not many scenes of Xin Gang appearing in the trailer. He is seen with a heavy face and his eyes fixed on a certain place with bright eyes, as if he is deep in thought.
With just this one shot, Liu Wei showed the aura that the character should have.
A seasoned actor like him is absolutely indispensable in this drama.
ranked third, Li Naiwen.
The powerful actor Li Naiwen has also been a "golden supporting role" in domestic dramas in the past two years. His performance is delicate and he accurately grasps the characteristics of the character through his eyes and expression.
His roles as Qian Cai in "A Bright Future" and Jia Jinlong in "South to North" both left a deep impression on the audience. In
's new drama, Li Naiwen plays Lin Zhida. This character has not yet appeared in the trailer, but judging from the information released on the official blog, Lin Zhida may be a decent character.
Li Naiwen’s performance in this drama is also worth looking forward to.
ranked fourth, Liu Runnan. The name
may sound a bit unfamiliar to the audience. In other words, the audience must know Li Hongcheng, the prince of Prince Jing in "Celebrating More Than Years ".
Although the actors were changed in the second season, Liu Runnan's performance in the first season still left a deep impression on us. In
's new drama, he plays Zhao Xiaoguang, a colleague of Zheng Bei.
Zhao Xiaoguang in the trailer is down-to-earth, diligent, and a little bit silly. The character
has a lot of roles in the drama. I hope he can seize the opportunity to appear again.
In addition, there are actors such as Lin Boyang, Zhang Yu, and Wang Ziqi in the play. Veteran actors are in charge, talented actors are joining the cast, and young actors are not holding back. I believe they can present an audio-visual feast to the audience in this drama.
03 Conclusion
Maybe many viewers paid attention to this "Snow Maze" because they saw the words "Produced by Zhang Yimou".
But this is not a gimmick at all, but it is truly reflected in the trailer. The changes in light and shadow, color tones, and camera scheduling in
's pictures are all just right. There are many big scenes in the play, giving the whole play a cinematic quality. The plot of
does not stop at the thrills of the case, but explores the complexity of human nature.
It can be said that this is a suspense drama with excellent form and core.
As long as the main film is consistent with the presentation of the trailer, this drama is expected to become the biggest hit this year.
Copywriting | Thirteen
Editor | Soda
Over the years, the summer season has been the “main battlefield” for all parties to compete for, and as this year’s summer season comes to an end, the popularity of this summer season on all major platforms is also clear.
Goose Factory's " Sauvignon Blanc 2" was not as popular as the first season, " Liuzhou Ji " received a mediocre response, and " Hidden Sea Flower " also had a lot of complaints, which quite meant "annihilation".
Although " misplaced " and " Little Couple " did not make any splash, Tao relied on the well-known "Tang Dynasty Strange Stories 2" to steal the limelight in the summer season.
and Pants have accumulated a lot of experience. In the second half of the summer season, they released " Bianshui Past Events ". With its novel setting and bold theme, it received many praises.
At present, "Once Upon a Time on the Edge of Water" has come to an end, and another suspenseful crime drama is being presented non-stop - "Snow Maze" .
The drama is scheduled to be released on Xingyang 8 prime time on September 3 and will be broadcast on Ku.
Judging from the trailer, the plot is thrilling, the atmosphere is passionate, and the scenes are exciting. It is not a problem for this crime drama that succeeds "Once Upon a Time" to surpass the former.
01 The plot is quite large and the rhythm is relaxed.
"Snow Maze" tells the story of the sudden drug crisis in Halan, a small town in Northeast China. A task force headed by Zheng Bei (played by Huang Jingyu) was formally established.
In order to investigate the murder case and the drug trafficking chain behind it, they battled wits and courage with the vicious drug traffickers, and ultimately maintained social security and stability.
Combining the trailer and summary, there are three highlights in this drama that are most worthy of attention.
First, it is criminal investigation + anti-drug, and the plot is large-scale.
The fact that the two elements of criminal investigation and anti-narcotics appear together in one drama shows that the scale of this drama must be quite large.
Obviously, the main line of this drama is the confrontation between the police and drug cartels.
The plot starts from a series of murder cases, which lead to drug trafficking. The criminals are arrogant, and the danger and difficulty of the case are beyond imagination.
In the play, the hard-hitting fight scenes, horrific crime scenes, and "Fast and Furious" scenes on the road all gave people a more intuitive impact, allowing the audience to quickly feel the thrilling game between the two forces.
The second one is Northeastern flavor + sense of era, full of atmosphere.
There are many suspense dramas that are set in the Northeast and have a sense of the times, such as "The Long Season " and "Undocumented Crime".
The reason why many suspense dramas favor the Northeast is the freezing environment, icy tones and atmosphere, which are very consistent with the gloomy and depressing atmosphere of suspense dramas.
However, there are also some relaxing scenes in the play. The protagonists' proficiency in Northeastern dialect and the unique food bring a sense of intimacy to the audience and are very down-to-earth.
This kind of background setting does not affect the tension and excitement of the original plot. On the contrary, it dilutes some of the heaviness in the plot and acts as an adjustment.
The third is to make the characters three-dimensional and remove labels.
Criminal police are the absolute protagonists in suspense criminal investigation dramas. They represent justice and hope, so their settings are related to the theme of the entire drama.
The police in this drama are not flat, stereotyped images, but more flesh-and-blood people.
In the play, they will also face the double test of human nature and morality in the face of temptation and threats.
The drama also intentionally shows their daily side, such as giving nicknames to colleagues and complaining about the weather.
These detailed lines and pictures make the characters more vivid and three-dimensional.
There are a lot of action scenes in this drama, the scale of the cases is quite large, and the characters are full-bodied. Just by watching the trailer, I have high expectations for this drama.
02The creative team is luxurious and the cast is strong.
The plot rhythm and the integration of various elements are just right. The exquisite design is inseparable from the creative team of this drama.
Zhang Yimou joins as a TV series producer for the first time. As the director of classic films such as " Alive ", "Raise the Red Lantern", " Above the Cliff ", Zhang Yimou's artistic standards can be completely trusted.
The director of the play, Lu Xing, has directed "Undocumented Crime" and has a particularly deep understanding of suspense dramas.
I believe that their powerful combination can create fierce sparks.
The creative team not only worked hard on the plot, but also put a lot of effort into casting.
ranks first, Huang Jingyu.
From "Operation Icebreaker" to "Ace Force", Huang Jingyu has always presented the audience with a tough guy character on the screen, and his tough facial features and heroic appearance are indeed quite suitable for this type of character.
In the new drama, Huang Jingyu plays the role of criminal policeman Zheng Bei. The look in the trailer directly reminds him of the anti-drug policeman Li Fei in "Operation Ice Breaking".
In the play, Zheng Bei and his colleagues were blocked at the door by a group of people, but there was no trace of panic on his face, and he was very relaxed. After looking at his colleagues' reactions, he smiled and said "deal with him" in a calm and relaxed tone.
From this scene, we can see Zheng Bei’s character, confidence, optimism, and a little arrogance. He is so suitable to play the role of
.
ranked second, Liu Wei.
As a national first-class actor Liu Wei, his acting skills are impeccable. Liu Wei has always played serious and upright characters, such as Wan Shan Tang in "Happiness Comes to Ten Thousand Houses" and Liu Liben in "The Road of Life".
In the new drama, Liu Wei plays Xin Iron and Steel, the chief of public security.
There are not many scenes of Xin Gang appearing in the trailer. He is seen with a heavy face and his eyes fixed on a certain place with bright eyes, as if he is deep in thought.
With just this one shot, Liu Wei showed the aura that the character should have.
A seasoned actor like him is absolutely indispensable in this drama.
ranked third, Li Naiwen.
The powerful actor Li Naiwen has also been a "golden supporting role" in domestic dramas in the past two years. His performance is delicate and he accurately grasps the characteristics of the character through his eyes and expression.
His roles as Qian Cai in "A Bright Future" and Jia Jinlong in "South to North" both left a deep impression on the audience. In
's new drama, Li Naiwen plays Lin Zhida. This character has not yet appeared in the trailer, but judging from the information released on the official blog, Lin Zhida may be a decent character.
Li Naiwen’s performance in this drama is also worth looking forward to.
ranked fourth, Liu Runnan. The name
may sound a bit unfamiliar to the audience. In other words, the audience must know Li Hongcheng, the prince of Prince Jing in "Celebrating More Than Years ".
Although the actors were changed in the second season, Liu Runnan's performance in the first season still left a deep impression on us. In
's new drama, he plays Zhao Xiaoguang, a colleague of Zheng Bei.
Zhao Xiaoguang in the trailer is down-to-earth, diligent, and a little bit silly. The character
has a lot of roles in the drama. I hope he can seize the opportunity to appear again.
In addition, there are actors such as Lin Boyang, Zhang Yu, and Wang Ziqi in the play. Veteran actors are in charge, talented actors are joining the cast, and young actors are not holding back. I believe they can present an audio-visual feast to the audience in this drama.
03 Conclusion
Maybe many viewers paid attention to this "Snow Maze" because they saw the words "Produced by Zhang Yimou".
But this is not a gimmick at all, but it is truly reflected in the trailer. The changes in light and shadow, color tones, and camera scheduling in
's pictures are all just right. There are many big scenes in the play, giving the whole play a cinematic quality. The plot of
does not stop at the thrills of the case, but explores the complexity of human nature.
It can be said that this is a suspense drama with excellent form and core.
As long as the main film is consistent with the presentation of the trailer, this drama is expected to become the biggest hit this year.