In today's era, the world has become more diverse and full of changes, and the boundaries between various fields seem to be gradually blurring. Especially with the rapid development of science and technology and the continuous progress of society, "cross-border" has become a crucial the concept of. Of course, today's cross-border is no longer limited to simple superposition of fields, but the in-depth collision and integration of different fields, thus giving rise to unlimited innovation and breakthroughs. For example, the modern medical field is combining artificial intelligence (AI) technology with medical diagnosis, using intelligent algorithms to discover tiny lesions from massive medical images, assisting doctors in early diagnosis and improving cure rates; the application of 3D printing technology is also used in customized medical equipment and plays an important role in the production of transplanted organs. The revolutionary changes brought about by this "cross-border" innovation are leading our lives to advance rapidly.
When talking about the wave of "cross-border" innovation, we cannot but mention those companies that dare to explore and practice, and Michelin is undoubtedly a shining star in this wave. Over the years, Michelin has been driven by continuous innovation and committed to in-depth exploration and breakthroughs in many fields. Take the Michelin Guide as an example. This guide, which originally only provided itinerary suggestions for road travelers, has now developed into the world's authoritative rating "gourmet bible". For a century, Michelin has established its unique gourmet rating system through "cross-border" innovation in the field of gourmet food, which has greatly promoted the vigorous development of the food economy in various places.
In order to continue to lead people towards the path of progress and provide more diverse life experiences, Michelin has never stopped innovating. Over the years, they have worked hard in the fields of materials science and engineering technology and accumulated profound professional knowledge. It is this solid accumulation that allows Michelin to continue to innovate, cleverly integrating various materials into composite solutions, and bringing surprises to people's travel experience again and again. You may not be able to imagine that Michelin’s research and innovation work has “cross-border” extended to more than 350 different professional fields.
What is even more surprising is that Michelin’s innovative vision has penetrated into the vast ocean field. Wisamo (inflatable, retractable automatic wing sail system) technology designed by Michelin, its revolutionary design can reduce greenhouse gas emissions of existing ships by 20% and new ships by more than 50%, aiming to free up maritime shipping. Carbon makes an outstanding contribution.
And Michelin is not limited to road innovation, but has also expanded its "cross-border" scope to the vast space. On the magnificent journey of exploring the unknown, Michelin designed a pneumatic tire for the lunar exploration rover in the aerospace field. Tires must be able to withstand temperatures above 100°C and below -240°C to facilitate exploration in space. This feat is undoubtedly a milestone in its "cross-border" innovation strategy, leading the brand to a new chapter in the future of the stars and the sea.
Recently, Michelin, with its innovative technology, made a wonderful appearance on the giant naked-eye 3D screen in Yingjia Plaza, Chunxi Road, Chengdu, presenting the audience with a shocking visual feast of space exploration. What is particularly eye-catching is that the pneumatic-free tires specially designed for the lunar exploration rover are brought to life under naked-eye 3D technology, leading citizens to embark on Michelin's innovative journey that will not be on the road. To this end, Michelin has also specially planned on-site interactive activities. From July 1 to July 20, the public can share their photo moments with Michelin films on social media for a chance to win surprises carefully prepared by Michelin. present.
years of time and practice have proven that the power of "cross-border" innovation is infinite. It not only breaks down the barriers between industries and inspires new ways of thinking and creativity, but also allows us to see that when different professional talents , when different technical means come together, they can produce results that are far beyond what can be achieved in a single field. Michelin's innovation and excellence beyond the road are the best proof. Michelin strives to be the world's leading manufacturer, providing people with life-changing compounds and extraordinary experiences. It is this pursuit that allows Michelin to not only stick to its original aspirations, but also bravely explore, actively embrace and lead the future on a journey full of infinite possibilities.
