Edited by: Zhang Jinhe
Recently, "The Story of Rose" has become a hit, and related topics have become hot searches.
The drama stars Liu Yifei , Tong Dawei , Peng Guanying , Lin Gengxin , Huo Jianhua , Wan Qian , Zhu Zhu , etc. The final plot of the drama has aroused heated discussion among netizens. The play is adapted from Yi Shu's original novel. The heroine "Huang Yimei" played by Liu Yifei has emotional entanglements with the four male protagonists.
html On June 21, the drama Douban scored 7.1 points. The current rating has risen to 7.2, with more than 130,000 people participating in the rating.With the popularity of the drama, a series of the same styles of the starring Liu Yifei in the drama have also set off a rush to buy.
Picture source: Douban movie
Liu Yifei’s same style jacket, all sizes are out of stock!
Some netizens discovered that a yellow jacket worn by Liu Yifei when mountain climbing in the drama quickly triggered a rush to buy it . Some netizens joked, "That's Liu Yifei who looks good even in a sack" and "Liu Yifeis, please do what you can."
On an online shopping platform, the official price of this jacket is 699 yuan, and all sizes are out of stock on the official online store.
The same type of jacket worn by Liu Yifei has been sold out in Taobao’s official flagship store. According to the Securities Times, the reporter consulted the customer service of the flagship store and the other party replied that the Liu Yifei jacket will be available for pre-sale in a small amount at 10 a.m. on June 26, and is expected to start shipping on July 25. The shipping location is Suzhou or Shanghai, Jiangsu.
Luckin Coffee, which is keen on co-branding, has recently launched the "Yellow Rose Latte" to catch up with the popularity. In the comment area, some netizens said, "Luckin, you know how to take advantage of the popularity! This time you are targeting Liu Yifei"! Some netizens also reported that the experience was not good, such as "there are too few items around and you can't get it at all", "it's 38.5 yuan for a double cup, I can't afford it" etc.
"Liu Yifei's same style" is a hit! Boss: Only samples were sold
In addition, the drama also made pearl jewelry popular. "I didn't expect that I originally went for the plot of Liu Yifei and Yi Shu, but I was stunned by the pearl jewelry in the drama for 30 seconds!" A netizen said bluntly after watching the drama.
According to Chao News, "Are you looking for the same style as Liu Yifei? The best-selling one is this one!" Randomly walked into an offline store in a jewelry city. After the boss heard about the reporter's intention, he took advantage of the situation and walked directly from the eye-catching position of the cabinet. Take out a unique and fashionable pearl necklace. According to him, this clavicle chain called "Hand in Hand" is made of freshwater millet beads and 14k gold-injected accessories, and it is a style they have been making in their store.
"This model is relatively suitable for all seasons. The pearls and the metal accessories with a sense of design collide together. It is not too exaggerated and highlights the unique taste. In the drama, Liu Yifei is paired with a white shirt, and the whole person looks simple and capable." The boss said , compared with other better-selling models, this one was not that popular before. "The TV series was launched in the past two days. I heard that Liu Yifei wore it, and customers immediately came to ask."
Source of pictures worn by Liu Yifei in the drama: Chao News
A customer saw the boss explaining this product and picked it up to look at it with great interest. Upon seeing this, the boss said that currently only samples of have been sold. , "Too many people have asked. I ordered this gold-infused accessory twice from the accessories dealer. Once I got it and assembled it, it was immediately sold out. "
" I heard that Liu Yifei also wore many other models, but this is the only one currently on sale in our store. Some customers bring pictures to ask. There are too many styles and it’s impossible to make them one by one, but as long as they have needs, we can also customize them.” The boss said that many people come to pick out pearls and want unique ones and don’t follow the general trend. Popular, but in the past two years, pearls have become popular, and celebrities have frequently worn them on their upper body. "Many young people want to follow the 'copying homework', which is easier."
official account has been "playing tricks"
According to Shanghai Securities News, " Since "The Story of a Rose " became popular, many plots and lines in the play have been reinterpreted by netizens, including many official accounts.
In the drama, a scene of an argument in which "Fang Xiewen", played by actor Lin Gengxin, questioned "Huang Yimei" and shouted "Who is in Beijing?" was reported by CCTV.com, CCTV.com Culture and Tourism, CCTV Military, and China Bugle , Beijing Culture and Tourism and many other official accounts edited videos to make memes, with the highest number of likes exceeding one million.
In addition, cultural tourism in various places has also joined the "meme" army, using the popularity of film and television dramas to build a wave of goodwill for the local area. As the college entrance examination approaches, major colleges and universities have also joined in.
Daily economic news is compiled from Securities Times, Chao News, Shanghai Securities News, and public news
Daily economic news
