Text/Panda Entertainment Talk
With the latest data released by the National Film Administration, the May Day movie market in 2024 has once again demonstrated its strong appeal. The box office and the number of moviegoers both exceeded the same period last year, showing that the audience has The continued enthusiasm for film culture. However, amid this craze, movie withdrawals have become more and more frequent, becoming a problem that cannot be ignored in the industry.
The movie " Nothing Can't Be Solved by a Hot Pot " was announced to be withdrawn during the May Day period, triggering extensive discussions among netizens. Some people joke that the film industry also has a "seven-day no-reason return" rule. However, who is hurt behind this withdrawal phenomenon?
First of all, for viewers who have purchased movie tickets, the withdrawal is undoubtedly a harm. They may have purchased movie tickets in advance in anticipation of the movie, but in the end they were unable to watch it due to the cancellation, which will undoubtedly affect their movie-watching experience.
Secondly, for the film producers, withdrawal is also a kind of harm. After investing a lot of manpower, material and financial resources in film production and promotion, the withdrawal means that the previous efforts may be in vain. Not only will the cost be unable to be recovered, but it may also face audience doubts and market pressure.
In addition, the withdrawal phenomenon will also have a certain negative impact on the film market. Frequent withdrawals will make audiences lose confidence in the film market and affect their enthusiasm for watching movies. At the same time, withdrawal will also destroy the healthy competitive environment of the film market, allowing some low-quality films to survive in the market, while some truly powerful films may lose the opportunity to meet the audience due to withdrawal.
Therefore, we need to think deeply and discuss the phenomenon of movie withdrawal. While respecting the laws of the market, we also need to pay attention to the quality of movies and the needs of the audience, and strive to create a healthy and orderly movie market environment.