On April 30, " Pig Man Movie·" was directed by the 15th National Games and Paralympic Games Guangzhou Division Executive Committee and the Guangzhou Federation of Literary and Art Circles, and co-sponsored by the Guangzhou Filmmakers Association and Guangdong Yongsheng Animation Co., Ltd. The premiere of "Interstellar Action " was held in Guangzhou. The Pig Man movie has achieved cross-border linkage with the 15th National Games, and the public welfare video "Through the National Games" was released on the same day⬇️⬇️⬇️
. On the same day, Guangzhou sports stars were on hand to help out, share the spirit of sports, and imagine the National Games event. The movie theme song "Backlight Boy" was also premiered nationwide at the premiere and was performed live by students from the School of Art of Sun Yat-sen University. After the screening, the film's director Li Tengdong and chief producer Huang Long interacted with the audience to unlock the highlights of the film and share behind-the-scenes stories.
"Pig Man" traveled through the 15th National Games.
Animation IP has become an urban cultural communication carrier.
"Pig Man" created by Guangdong Yongsheng Animation is an evergreen IP that has been on the air for more than 19 years. It has produced a total of 20,000 minutes of animation in 2021. " Pig Man Movie·Dinosaur Diary " and " New Pigman Movie·Super Racing " respectively launched in 2023 both won the box office championship of domestic animated films on May 1st that year. On May 1st this year, Pigman's ninth animated movie "Pigman: The Movie: Interstellar Action" will be released soon.
Chief Producer Huang Long and Director Li Tengdong introduced that "Pigman Movie: Interstellar Action" uses the interstellar background for the first time to build a grand world view for the audience. In terms of theme, Pigman, who became the captain of the team for the first time, also grew up in dealing with his relationships with new and old partners.
At the national premiere, Pig Man’s innovative cross-border linkage with the upcoming 2025 National Games became the climax of the night. The public service video "Traveling Through the National Games" was released at the premiere. In the short film, Pigman and his companions travel to the 2025 15th National Games and Paralympic Games Guangzhou venues to experience sports events and prepare for the 15th National Games. Will help make calls.
animation IP is gradually becoming an important carrier for telling urban stories and spreading urban culture. The relevant person in charge of the Guangzhou Division Executive Committee of the 15th National Games and Paralympic Games said that Guangzhou is a city with strong sports genes. At the same time, Guangzhou is also a famous "Animation Capital", with the emergence of "Pig Man" in There are many popular anime IPs in it. Through the powerful combination of "sports + animation" and innovative communication, promoting the participation of all people in this sports event will better demonstrate the cultural vitality of the city and create a warm atmosphere for all people in Guangzhou to promote, participate in, and look forward to the National Games.
Watching big movies together and looking forward to the National Games
Sports celebrities shared their sportsmanship live
Pig Man has always given strength to the audience with his courage, justice and never-give-up character charm. "The Pig Man Movie·Interstellar Action" focuses on the inspirational theme of "cooperation and teamwork", allowing the audience to experience the unique charm of Chinese Kung Fu in the core of the story of the protagonists uniting and working together, fighting tenaciously, and protecting peace. This coincides with the sports spirit that advocates "unity and cooperation, tenacious struggle, and self-transcendence". At the
event, Guangzhou sports star and Olympic diving champion Yang Jinghui and trampoline world champion Cai Qizi were present to interact with the audience, share sportsmanship, watch big movies, and look forward to the National Games together, inspiring the younger generation to be brave enough to fight and pursue their dreams.
Yang Jinghui said when sharing: "I like Pig Man very much. Through this movie, I can truly understand the power of unity and cooperation among partners, and the important role of tenacity and hard work in personal growth. This is also the indispensable spirit of sports competition. The missing part. I am very much looking forward to the 2025 National Games. I hope to use the opportunity of the National Games to stimulate children's interest in sports and let them learn the sportsmanship of facing difficulties, perseverance, and never giving up. "
Cai Qizi shared her story with Pig Man on the spot: "When I saw Pig Man for the first time, I thought this pig was very funny and brave.Last year, Pig Man became popular again on the platform. When I saw Pig Man's emoticons, I felt like I was back in my childhood. It turns out that Pig Man is still a "Guangzhou boy"! "For the upcoming National Games, she believes that it will be a wonderful collision between the city and national sports, which will inspire citizens' pursuit of healthy life. Gu Zhibin, chairman and president of
Yongsheng Animation, introduced that in recent years, Yingsheng Animation It has launched a number of works with competitive sports as the core, and series of works such as "Pig Man: Martial Arts 2008" and "Pig Man: Little Heroes" have gained good reputations. Sports have been deeply integrated into everyone's life. The sports event of the Games and the Paralympic Games will showcase the charm and vitality of the Greater Bay Area to the world. I hope to create more animation masterpieces, showcase Lingnan culture, and tell the story of Guangzhou
Use Chinese musical instruments to sing Chinese songs
. The Pig Man Movie brings a new "explosive" experience
Using Chinese musical instruments and singing Chinese songs, the "national music" element is one of the biggest highlights of the "Pig Man Movie·Interstellar Action", with pigs in the film. The super-star Five Spirit Heroes headed by Pig Man and the human girl who pursues the dream of music formed the Kung Fu Pig Band. Music has become an important plot driving force in the film. It is reported that a total of six high-quality music was contributed to the film, including one tailored to the plot. Two original new songs.
Live, Sun Yat-sen University students performed the movie's new theme song "Backlight Boy" live. The unique opening of the musical instrument Xun was refreshing, and the addition of traditional Chinese instruments such as guzheng, erhu, Xiao, and transverse flute instantly brought the world to life. The atmosphere at the scene was ignited.
Director Li Tengdong introduced: "The theme song "Backlight Boy" was completed by us in cooperation with teachers and students of Sun Yat-sen University. It adds the charm of traditional Chinese music to the basic rock arrangement. The song matches the different characters of the Five Spirit Heroes in the movie. Chinese Kung Fu, I believe, will bring a brand new audio-visual experience to the audience. "
It is worth mentioning that the six-hole xun chosen in the film represents the six tones with different timbres, and also symbolizes the friendship between the Five Spirit Heroes and their new partners. Only the six people working together can sing the song of friendship and courage. , bringing together the strongest forces.
On that day, this new May Day film also received unanimous praise from audiences of all sizes. After watching the movie, the audience said: "It is worth watching again and will recommend it to friends." "Audio-visual effects" "The movie is about unity and friendship. Everyone in the Wulingxia team has merits worth learning from." Some parents also shared on the spot: "The interpretation of friendship and the excellent qualities of bravery and justice in the movie are very important to children. It's a very good education. Thank you Pigman for accompanying your children as they grow up. ”
text｜reporter Li Li
picture｜
provided by the organizer