On September 2, the premiere episode of the "With You, There's the World" series of short films jointly produced by the Film Channel Rong Media Center and Yanjing Beer was launched. with "Happiness with you". As part of the "Having You Culture" campaign jointly launched by Yanjing Beer and the Film Channel Rong Media Center, the film shows the guests' pursuit of self-worth from multiple perspectives. Combined with the theme song of the same name, the film brings the audience upward and hard work. the power of.
Cheng Lisha recalls the thrilling moments when her husband was filming the movie "My Father Jiao Yulu". "(In order to) play the last scene - the scene where Jiao secretary died, he didn't sleep for three days and three nights, and he had to do hundreds of push-ups every day on the scene, exhausting himself to the point of collapse, I was actually cursing in my heart. He's a 'dumb.'" She turned her distress into an actor's appreciation. "You are worthy of the shot and the role." With this wonderful performance,
was nominated for the first time by Guo Xiaodong for the China Golden Rooster Award for Best Actor in . But the creative years described by his wife as "intoxicated" did not blur his understanding of dedication. Not long ago, he also played the role of ", two bombs and one star ", Qian Xuesen , he still remembers the slogan of the era of "doing earth-shattering things and burying famous people incognito". "Just this sentence is enough to represent thousands of devotees. They are incognito in all walks of life. They are people who work hard for the future of the motherland." The "With You, There is the World" series of short films also filmed two other guests who were quite emotional about "With You". Having experienced the complicated and indefinable Wang Ju , she has a simple and clear answer when facing the theme of "love with you": my love comes from birth. "I was born to like the stage, the lighting, and expressing myself. I want to be seen by others. When you really want to do something, you really won't be afraid at all." "Consistent" winner He Kexin , a better explanation of love and struggle is "sports" and "chasing dreams".
It is reported that the second and third episodes of the "With You, There is the World" series of short films will be launched successively on the entire network platform of Film Channel Convergence Media Matrix in mid-to-early September.
In addition, the theme song of the series of short films with the same name "With you, there is the world" gesture dance challenge event was also launched on Douyin , Weibo and other platforms on August 30, attracting Xie Keyin , Li Xikan , Hu Chunyang , Gao Jialang , NAME group ( Feng Ruohang , Jin Zihan , Li Jiajia, Li Siyang, Liu Jiaxin, Long Yunzhu, Ouyang Chengxi) and nearly 20 young actors and singers came to the "challenge" ".
"Having You Culture" is a themed promotional activity jointly launched by Yanjing Beer and the Film Channel Convergence Media Center. Through music, video and various offline activities, it jointly interprets the concept of "love having you, Yanjing has me". an event theme. The event originated from the well-known lyricist Wang Pingjiu and the famous musician Chang Shilei wrote the lyrics together. Chang Shilei composed, produced and sang the song "With You, There is the World". After the Hundred Flowers Award first sang the song, the song was handed over to Yanjing Beer by the movie channel and became the promotion song of Yanjing "Having Your Culture". Starting from songs that have gradually broken out of the circle through activities such as party singing, online promotion, and You You Gesture Dance Challenge, the Film Channel Rong Media Center and Yanjing Beer jointly launched the "You Culture" publicity campaign, which will be held from August to September 2022. A series of publicity campaigns have been launched to effectively promote the public's understanding of the connotation of "Having Your Culture", and promote further recognition of the Yanjing Beer brand by consumers.
At present, the event has attracted outstanding representatives from many industries, including filmmakers, musicians, and sports people, to actively participate in activities such as "With You" interviews and song gesture dance challenges. "With you, there is a world gesture dance challenge" topic entry has been listed on Weibo entertainment hot search, Douyin challenge list and hot general list, and continue to call netizens of different ages to come to show their dance moves and share with the rhythm of music" With you" enthusiasm and joy.
