At 1:00 am Beijing time on September 8th, at the Apple 2022 spring new product launch conference, accompanied by the familiar "Good Morning" of Cook , iPhone 14 series and other new products debuted.
And just one day ago, on the afternoon of September 6, Huawei Terminal BG CEO Yu Chengdong took to the stage, bringing the Mate series of milestones in ten years - the new generation Huawei Mate50 series, and the front of the iPhone 14 series.
This is probably the most powerful and best-looking "Technology Spring Festival Gala" in history.
So far, Huawei Mate 50 and the iPhone 14 series have officially formed a high-end flagship duo battle for supremacy. The Huawei Apple that everyone loved before is back.
In fact, the Huawei Mate 50 series and the iPhone 14 series have already been "across the air", from the new machine color matching, to satellite communications, to image upgrades, as early as the revelation period before the press conference. New revelations can always quickly become popular on Weibo, triggering extensive discussions in the outside world.
There is no doubt that behind the attention of the Huawei Mate 50 series and the iPhone 14 series is the competition of Huawei and Apple's innovative strength and ability to lead the development of the mobile phone industry.
We can't help but ask, who is the king of "black technology" between Huawei Mate 50 and iPhone 14 series?
put aside the brand emotional factor first, and judging from the product and technical level perception brought by the two mobile phones, although they are the peak flagships of their respective camps, they are very different in terms of innovation drive and product strategy .
Among them, the Huawei Mate 50 series is the "king bomb"-level product brought by the Huawei Mate series against the public for two years. It ushered in the dawn again at the ten-year milestone, and re-ranked the flagship peak. With the deep-rooted innovation DNA, the Mate 50 series once again gathers all the innovative power of Huawei, bringing a full range of Beidou satellite short message messages, emergency mode, variable aperture, telephoto macro, Kunlun glass, storage compression, etc. Technological innovation is the culmination of the flagship of technological innovation in 2022, and can be called the king of "black technology". The
is the industry's first mass smartphone that supports Beidou satellite messaging, making it possible to send text messages without a signal. For the first time, it is equipped with an emergency mode, so that the mobile phone can continue to work when the battery is exhausted; the first Kunlun glass, the anti-drop ability of the whole machine is increased by 10 times, and it has obtained the industry's first Swiss SGS five-star fall resistance authoritative certification. In terms of image innovation, the
is equipped with the XMAGE imaging system for the first time, the industry's largest, ten-speed adjustable physical aperture, which can adjust the depth of field and the degree of blurring at will, and at the same time brings the shooting experience of master night scenes and professional portraits, allowing users to Record and share beautiful pictures anytime, anywhere. In terms of experience innovation,
first released HarmonyOS 3 to introduce privacy center, security center, and application control center in addition to the convenient and efficient experience to build a simple, transparent, and dead-end privacy security guarantee, making private data visible and controllable. The application of hyperspace storage compression technology allows the phone to save up to 20GB of free space, and it is often new. The
iPhone 14 series has also changed a lot, making strategic adjustments to the product layout - canceling the mini version and replacing it with a larger-screen iPhone 14 Plus.
This time Apple is very "smart". The standard iPhone 14 is more like a "shell replacement" product of the 13 series. It is still a 6.1-inch notch screen, A15 chip, which is the same model on last year's iPhone 13 Pro; the camera is still 12 million Dual-pixel camera, but with larger photosensitive elements and pixel size, the theoretical imaging capability is stronger; it also introduces a new light-image engine technology, as well as the sensor displacement anti-shake function of last year's Pro series. Completely new, only satellite communication and crash detection. The new iPhone 14 Plus by
has almost the same hardware configuration as the iPhone 14, except that it is larger in size, equipped with a 6.7-inch notch screen, and also does not have a high brush.
iPhone 14 Pro has an upgraded 6.1-inch hole-punch screen that supports ProMotion Dynamic high brushing, the minimum support 1Hz. After upgrading the A16 chip, the camera has finally been upgraded to a 48-megapixel main camera from a 12-megapixel main camera that has remained unchanged for thousands of years. The iPhone 14 Pro Max is still a 6.7-inch hole-punch screen, which is completely the same as the iPhone 14 Pro except for size and battery capacity. The biggest attraction comes from the "Smart Island", where Apple has made a set of interactions around the digging hole to display important reminders, notifications and activities. The newly added satellite emergency mode of
can realize sending text messages and sharing location without terrestrial network, but the service is free for 2 years (subsequent charges are expected), and the area is limited to the United States and Canada, and domestic users cannot enjoy it. As for the charging speed of
, which has been complained about, the charging speed has not changed. The ultra-ceramic glass panel that is still used to this day is evident in the craftsmanship difficulty of Huawei Kunlun glass, which is ten times more resistant to falling. The AOD screen display, which has been ahead of the domestic flagship for many years, has finally been successfully installed, and the battery capacity has been further increased, but the weight of the iPhone 14Pro Max at 240 grams is almost half a catty again.
Although the iPhone 14 series was frequently searched before the release, the attention was full, and the slogan "super-forward-looking" was used, but from an objective point of view, the iPhone 14 and 14 Plus are only products that Apple has replaced to "clear inventory", while the iPhone 14 , In addition to the advantages of the A16 chip, the 14 Pro Max can only be said to be routine updates or micro-innovations at the software level. The major "black technology" that actually helps the user experience is weak, and it is hard to say that there are too many surprises. In the past two years, an obvious phenomenon of
is that the high-end market share that Huawei was forced to "give up" due to sanctions was a great opportunity for other domestic brands, but unfortunately no manufacturer was able to "take over". Instead, it was harvested again by the apple. In the two years that Huawei left the center of the "stage", domestic mobile phone brands have fallen into innovation difficulties. So far, no mobile phone brand has shown the same innovative strength as the Huawei Mate50 series.
Although Apple has innovated the micro-innovative cycle of "squeezing toothpaste", it lacks competitors and uses the means of price drop to obtain a larger market cake.
Today, the strong return of Huawei Mate 50 series is bound to have a big impact on the iPhone 14 series. In terms of overall design, texture, feel, camera experience, system-side experience, and a series of innovative "black technologies" have brought Huge innovations and changes, and a better understanding of user needs in terms of technical experience. For the same price, Huawei is more sincere. These new breakthroughs of
have also made the popularity of the Huawei Mate50 series unprecedented. On the day of the conference, the official website alone has exceeded 2.45 million reservations. After the pre-sale opened, millions of people participated in the snap-up, and all models were almost gone in seconds, and there were long queues even in offline experience stores, which reminded people of the Mate 40 equipped with the Kirin 9000 two years ago. Post the event.
As Yu Chengdong said at the press conference: "Only Mate can surpass Mate." Previously, Tianfeng International analyst Guo Minghao said that if the Huawei Mate50 market responds well, it will encourage the domestic high-end mobile phone market and reduce the impact of the downward cycle of the consumer electronics market.
Therefore, in this peak battle, the Huawei Mate50 series, which broke out at dawn, is expected to be the king of the annual black technology flagship. And its greater significance lies in that, with the spirit of continuous innovation and self-reliance in technology, through a series of pioneering black technologies, the impact and technical traction brought about by the lack of technological innovation in the high-end flagship market have boosted the morale of domestic high-end flagships, and further pointed out The future direction of technological evolution. Its arrival will once again activate the innovative power source of the mobile phone industry and carry the banner of China's mobile phone innovation and development.
Source: Fast Technology
