Author: steal your cattle
Editor: Wang Xiaoben
over the weekend, due to the impact of new crown epidemic, "half Ze Naoki 2" delayed broadcast.
Since the first episode started on July 19, the ratings of "Naoki Hanazawa 2" in Japan have been rising. From 22% in the first episode to 22.9% in the fourth episode, the fifth episode has reached a new high of 25.5%. Although the sixth and seventh episodes have slipped, "Hansawa Naoki 2" almost Without any suspense, it became the TV series with the highest ratings in the Reiwa era.
was originally scheduled to be broadcast on the eighth episode. TBS TV station applied the characters and plots in the play and specially produced a post-broadcast explanation to see how the audience reacted to laughter. After the post-broadcast, the ratings reached a new high It seems only a matter of time.
However, compared with the first movie that created the ratings myth seven years ago, this result can only be said to be unexpected-September 22, 2013, when the first episode of "Hansawa Naoki" was broadcast , All the audience waited in front of the TV to watch Hansawa Naoki's revenge, and Mr. Owada knelt before him and apologized. The audience rating of this episode is as high as 42.2%, which is the highest-rated TV series in the Heisei era (January 8, 1989 to April 30, 2019).
In some of the high praises of "Hansawa Naoki 2," you can easily conclude that feelings are the core motivation for most people to play the show. They turned on the TV for the production of the original crew and the love of the protagonist Masato Sakai, and then they got a TV series with the same rhythm as seven years ago: the protagonist Hansawa Naoki has red eyes, the corners of his mouth tremble, and he gritted his teeth and uttered classic lines " Give back the tooth for the tooth.” The negative characters of Yamawada and Zoe have more grim expressions, often with the expressions of villainy...Like the first movie, the audience is still looking forward to the successful revenge of the protagonist.
Seven years ago, many media claimed that "Naoki Hansawa" was a true portrayal of the workplace in Japan and even in East Asia. The slight remarks of the small staff, the cowardice in the face of the leader, and the grievances of being a scapegoat all made the audience feel bad about being a bank. Hansawa Naoki of the general staff developed empathy.
Although Sakai Masato once said in an interview, "Honesty adults shouldn't learn Banzawa, or they will be expelled immediately", the original author Jun Ikeido also said in an interview with GQ report, "Don't be doubled in return." , Let yourself become the object of'double rebate'", but this drama has always given people another imagination of the workplace, an imagination that is almost impossible to achieve in reality.
At the end of the first part, although Naoki Hansawa completed his revenge in the workplace, many viewers were not satisfied with the ending. He did not get the promotion within the bank that he deserved. Instead, he was transferred to Tokyo Chuo Securities, a subsidiary of the Tokyo Central Bank. Although he got a ministerial position in a securities company, this promotion actually meant exile. .
Even though the villain in this drama has highly unified facial features-exaggerated expressions and inhumane ways of doing things, there are always some audiences who can rationally and calmly view the "right or wrong" in these workplace events. Some netizens wrote in the post that, as the villain, Ohada did nothing wrong, and the bank does not have the obligation to provide relief. These netizens also objectively analyzed why Hansawa Naoki could not be promoted in the end. This is also a bit of experience and feelings they experienced in the workplace life.
According to a report in China Youth Daily in November 2013, when the first part of "Naoki Hansawa" ended, it did have a relatively large impact on Japanese workplace relations. This report cited an example: a company leader posted on the website complaining about the recent dialogue with his subordinates. He usually told the staff to only nod in agreement with his subordinates, but recently his subordinates responded provocatively to "this Isn’t worthless work a waste of time?"
According to a survey conducted by job search website BizReach in 2013, most middle-aged people who had experienced the background of "Hansawa Naoki", that is, during the bubble economy of the 1990s, have watched this drama, and 63% of them agree with the "protagonist" The spirit of unyielding” and 54% of people felt that “letting the boss and those in power double the return” is very cool.
What’s interesting is that there were still many “anti-banze” people at the time. Some of them were bank employees. The reason for their opposition turned out to be that some real scenes in the TV series made them feel stressed, so I hope it Finish quickly. A 33-year-old white-collar worker at a bank is particularly afraid of updates every Sunday night. She said that her mother would call and care about her every time she read it, which made her feel the burden of work even more.
In an interview with Tencent.com, Sakai Masato said that the charm of "Hansawa Naoki" is actually the collision of various characters. It is a TV series describing the "living appearance" and "living power" of human beings. When people turn on the TV at 9pm on Sunday night to get the last moments of relaxation on the weekend, they see a man named Naoki Bansawa working hard even though he is not taken seriously in the workplace and is often squeezed by the leaders. Stand up without being defeated.
and this is exactly what the director Katsuo Fukuzawa had when he started filming, "I hope everyone can cheer up after watching this show. During that time on Sunday, watching a man like Banze, the next day Can go to work hard."
"Naoki Hansawa" is an adaptation of the best-selling novel by Japanese writer Jun Ikeido. The first part is composed of two books: "We are all bubble bank rookies" and "We are all bubble bubble groups". As can be seen from the name, the background of the story is the period of the Japanese economic bubble in the 1990s.
Jun Ikei created this series of novels based on his own personal experience. Although he studied literature in college, he was forced by the employment situation and finally went to work at Mitsubishi Bank, which is called the iron rice bowl. In the boring, repetitive work and serious and tense relationship between superiors and subordinates, he chose to resign seven years later and then began to fulfill his literary dream.
Before writing the novel "Hansawa Naoki", Jun Ikeido had already won the Edogawa Ranbu Award, the Naoki Award and other awards through some novels that exposed the dark side of the bank and economic cases, and he became famous for a while. And he began to outline the story of "Hansawa Naoki" in order to write a more complete story from counterattack to revenge.
Before the show aired, Jun Ikeido and director Katsuo Fukuzawa had their own ideas for the audience. The former thought it would only touch people who hate banks. After all, he had this mentality when he wrote novels; The latter thinks that only men will watch it, because this is a story of a contest between men, and before the episode is broadcast, most of the original readers are also men.
Before the filming of "Naoki Hansawa", Katsuo Fukuzawa had been thinking about "how to make a popular TV series". In an interview, he mentioned that he got the answer to this question because of his favorite football team, the Giants. Because he likes the Giants, his favorite TV channel is NEC G+ (a sports channel in Japan). One of them is called "Weekly Giants." Obviously, the audience for this show is basically Giants fans.
But the show will only show the game that the Giants won. If any game is lost, the host will say that the game after this game will be won. When he talked to the reporter about this detail, he tilted his head and continued to pretend to think, “Ah, that’s an hour and a half that Giants fans can’t stand.”
He then thought of “TV shows in this world, It’s impossible for everyone from children to grandparents to like it.” After that, he began to accept that he wanted to make a TV series with a limited audience, and he also began to portray crowd portraits. From the perspective of only male actors in the main story line, no love elements, and the protagonist being a bank employee,He was very sure that only men would watch this play. The producer of
initially expected only 10% of the ratings of "Naoki Hansawa". In the end, when the TV series became a big success, both men and women of all ages became the audience of "Naoki Hansawa", Katsuo Fukuzawa was very confused and he faced The camera smiled bitterly and said, "The TV series is really confusing." In the end, he could only prevaricate himself and others by saying "The audience is much higher than us."
As for the specific reasons for the popularity of "Hansawa Naoki", it seems that it really cannot be inferred from front to back. The director sighed more than once that he couldn't understand it. Jun Ikei directly said that this was metaphysics, and the leading actors also said that they were just acting seriously and hard. But when the episode is over and looking forward, the reason for the success of "Hansawa Naoki" seems to be obvious again. In the proposition of "Overwork Era" that has not changed in 20 years, the audience finally needs an emotional outlet. , Even if it's just a small screen in front of you.
It is reasonable to say that as a TV series set in the 1990s as the background of the story, it will not be too consistent with the current social environment. But apart from the Kabuki-style exaggerated performance, the audience who watched "Hansawa Naoki" felt that the tense working atmosphere and the hateful faces of the leaders in the series aroused the sense of oppression they felt in the real workplace.
In Japanese corporate culture, the relationship between superiors and subordinates has always been a single line. Leaders give orders, and subordinates need to report to superiors at any time, and there is no room for self-expression. There are also a set of rules for getting along with colleagues, such as not being easy to speak out, Be adaptable and so on. The most stressful thing is that once a mistake is made at work, the chance of promotion, the relationship with the department leader, and the wife's status in some staff family gatherings will be affected.
In a master's thesis of Tamkang University in 2015, the author Zhang Yifan focused on "Naoki Bansawa" and extended it to the power relationship in the workplace. She used the art of war in the "Romance of the Three Kingdoms" and the thick black science To show that the Japanese workplace is fierce and cruel, and people in it need to acquire a set of necessary skills to make steady progress.
And in the 20 years of the 1990s and the 2010s, the workplace environment did not develop in a more relaxed direction. In the 1980s and 1990s, Japanese employees worked close to 60 hours a week, and often deliberately worked overtime after get off work hours, thus creating a busy atmosphere.
The book "The Age of Overwork" mentioned that "From the "Labour Survey" issued by the Ministry of Internal Affairs and Communications, from 1988 to 2015, the longest average working time in half a century, those who worked less than 35 hours per week The proportion of short-time work has risen from 12% to 30% (from 5% to 12% for men and from 24% to 47% for women). "
In the Basic Survey of Social Life released in 2016, it also further mentions long hours. The seriousness of the labor problem, "The weekly working hours of male formal employees are 53 hours, which is more than 2,700 hours per year. This data is basically the same as the working hours in Japan in the 1950s, which means the second time. After the World War, the long-term labor problem of Japanese male regular employees has never been resolved. Even in the world, Japan is the country with the most prominent long-term labor problem."
only from the first part of "Hansawa Naoki" In the seven years to the second movie, the results seem to have not changed much, but the characters in the series have become more hideous and facial makeup, but the audience still likes this set of exaggerated methods, and they can still get a touch of comfort from the TV series. . Although
from the lead actor, original author to director, they all mentioned that "Naoki Hansawa" is not a TV series that can be used for reference in the workplace. In May of this year, Ikeido Jun said in an interview with the Beijing News that "Hansawa Naoki" is not so much a realistic humanity TV drama, it is a kind of'martial arts drama'."
has many phenomena that can reflect that it is not a standard workplace drama. After the launch of "Hansawa Naoki 2", few people on the Chinese Internet use dramas to discuss realistic topics such as "workplace emotions" and "workplace stress"; and on Twitter, some Japanese netizens often take screenshots, and It's just the exaggerated expression in the TV series-this is just another feast of Japan's unique "Yan Yi" culture (referring to the extremely distorted expressions of the characters in some cases, with some funny and humorous language).
is just an ordinary audience, we still enjoy the pleasure of being immersed in a certain impossible plot. Although everyone knows that we can’t say no to our boss’ orders like Naoki Bansawa, and we can’t make our own decisions in the workplace, but every Sunday night, everyone will turn on the TV and watch Bansawa. Naoki vigorously upholds his principles in the workplace, and does not easily bow to "evil forces".
at least this night, it can make people forget the reality of "I am a social animal".
