As of August 11, "Nezha: The Devil Boy Comes into the World" was released for 17 days with a total box office of 3.461 billion, becoming the fifth domestic film on the overall list. Many people are almost numb to Nezha’s leaps and bounds. Now everyone is more concerned about whether Nezha can break through the 4 billion box office mark and become the top three movies on the overall chart.
Under the light of Nezha, the box office of "Heroes of Fire" exceeded 1.1 billion, and the box office of "Apostle Walker" also exceeded the 400 million mark, both of which are quite good results. In contrast, although "Shanghai Fortress" also broke the 100 million yuan mark, it was very embarrassing because it took more than two days. According to the current trend of
, the loss of "Shanghai Fortress" with an investment of 300 million yuan is a certainty. But what's worse than losing money is the collapse of a public reputation.
recently posted an emotional comment on the Internet, saying that "Wandering Earth" opened a door to Chinese science fiction, and "Shanghai Fortress" closed again. In fact, "Shanghai Fortress" could not close this door, but it also exposed the inadequacy of China's science fiction film industrialization level, resulting in unstable production standards.
, as the director of "Shanghai Fortress", Teng Huatao also issued an apology in the latest article, saying that he bears an inescapable responsibility for the disappointment of the audience's expectations of Chinese science fiction films. In words, I can still feel the director's loss and self-blame, and sincerity. In fact, this time "Shanghai Fortress" is really not a masterpiece, but it is not bad enough, at least the special effects are still desirable.
The audience gave bad reviews, and there is indeed an element of catharsis after disappointment. However, considering that some fans and viewers also commented on praise, it cannot be said that the score has no reference value in general. This can be seen from the C-type distribution of the scores of a cat platform, with 9 points and 1 point each accounting for about 30%.
currently has a score of only 3.3 points. Considering its consistent extreme style, this time it is actually of little reference value. So we are more inclined to trust the ratings on certain cat platforms, and the ratings of certain cats have always been relatively tolerant. It is worth mentioning that after Teng Huatao issued an apology, the score on a cat platform also fell below the 6-point pass line, reaching 5.8 points.
According to the detailed scoring data provided on a cat platform, we can actually see which group is strongly dissatisfied with "Shanghai Fortress" this time, and dislikes it all.
First of all, in terms of gender differences, female audiences gave "Shanghai Fortress" a relatively high score, but the average was only 6.7 points just past the passing line, indicating that although the love story of the movie content attracts female audiences, it is not particularly useful. The score given by the male audience on the other side of
is only 4.8. In fact, science fiction war movies have always been more popular with men. So you can feel the strong dissatisfaction of the male audience with the science fiction war part of the movie.
In fact, comparing the other three movies that are currently showing, you will find that the average male score is relatively low, but the gap is usually within 0.5 points. This time the two-point gap between men and women in "Shanghai Fortress" shows that the audience positioning of the film is not clear. Both sides are not pleased. Looking at the age distribution,
gave the lowest score to the young mainstream movie viewers aged 25 to 34, with an average of only 5 points. In contrast, children under the age of 24 and middle-aged people over the age of 40 gave relatively high scores, all of which were above the passing line of 6 points, and the scores under the age of 20 were the highest of all age groups. This has a certain overlap with the fan group of a certain actor, who has always been a young fan and aunt fan.
It can be seen from this that it is the mainstream movie-goers who dislike "Shanghai Fortress" and are dissatisfied with the movie. This part of the audience has always been the main member of "Tap Water". Whether it is "The Wandering Earth" or "Nezha", the box office success is inseparable from "tap water." It is not difficult to understand why the box office lost.
As for whether there is a problem of scoring, here is another reference data. Only over 2.8 million people watched the movie "Shanghai Fortress" for three days. However, there are 310,000 people rated, accounting for about 1/9. In the same period, the ratio of the other three popular films was about 1/40. The audience seems to be a bit overly enthusiastic about the rating of this film, and only the benevolent sees the benevolent and the wise.
Finally, the door to Chinese science fiction movies is still open, because the audience is always the best gatekeeper. Meow
