"Making" heroines in batches

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Everything about "Girls in the Thunderbolt" must start with the video disc purchased from the street stall. Before pushing it into the VCD, you must lock the door and turn off the light, then hold your breath and wait for the Cha's angels to appear on the stage. Came Londiaz, Drew Barrymore, and Liu Yuling, all coquettish like flowers on the other side, are breathtaking, electric, light and sound, guns and thighs flying together, for a time constituted the sexual enlightenment of youth.

'Making' heroines in batches - Lujuba

After a lapse of sixteen years, the new version of Charlie in the Thunder was released. The director and screenwriter is Elizabeth Banks, a female filmmaker. In the context of Hollywood’s “rising of female power”, the new version of "Charlie Girl" consciously carries the mission of "feminism" on its back. The three leading actors are facing a global crisis. Holding a high-tech weapon, he exudes a "high-precision" sexual indifference. The new version of

'Making' heroines in batches - Lujuba

​​has undergone subtle changes in temperament. In the plot and character settings, it shows the taste of declaring war on the "old rules", and its propaganda plan in the Chinese market also focuses on the female market. Eye-catching slogans such as "Can't" and "Charm Attack" tell the female compatriots a story of "women hold up half the sky", oh, and its theme song, "Don't call me an angel".

Have female audiences like "Charlie Girl" buy it?

Who is watching "The Charlie's Girl"?

The old version of "Charlie's Angels" was adapted from the popular Hollywood drama "Charlie's Angels" in the 70s. Because of its excellent ratings, Sony simply put it on the screen and opened the "Thunderbolt" directed by Joseph McGinty Niche Little Girl" Universe. From the director to the screenwriter, the film is all male, starring Cameron Diaz, Drew Barrymore, and Liu Yuling. In the film, the three people showed their beauty and skill without hesitation, combining sex and violence tightly, giving the audience no time to imagine.

'Making' heroines in batches - Lujuba

After the release of the first "Charles of the Thunder", it won the global box office of 264 million US dollars, surpassing the box office of "Alien 4". Sony then invested 120 million US dollars to develop a sequel by the original crew. However, during the development period, films such as "Tomb Raider", "Resident Evil", "Underworld", and "Kill Bill", which are also in the role of the "big heroine", began to come out one after another. After the fragrant food, when the second "Charlie Girl" appeared, the market feedback was not as good as expected, and the global box office was also inferior to the first one. Sony had no plans to continue the next step.

Women act as violent angels under the control of patriarchy. After killing decisively, they yell "Charlie" sweetly. This is absolutely impossible in contemporary Hollywood. This new version of "Charlie Thunder" is clearly aware of this. It is clear that if you continue to sell Chunguang and bundle the protagonist's mission with men, you will be drowned in saliva. It is safe enough to get close to certain groups in casting, rebel against patriarchy on the theme, and take the route of sisters to buy popcorn.

It is worth noting that one of the film’s leading actors, Christine Stewart, belongs to the LGBT group. Her most well-known movie to Chinese audiences is the "Twilight" series, which is also a "female channel" movie. The poignant love between Ra and Edward the vampire earned many tears from CP fans at the time; Naomi Scott is the newly promoted "Princess Jasmine" of Disney this year. She is an Englishman of Indian descent. The starring "Aladdin" also has a majority of female audiences; the third starring Ella Ballins is an African-British Madou, and "The Charlie" is her big screen debut.

However, despite being so close to female audiences, the new version of "Charlie Girl" entered China but bypassed the attention of Chinese female compatriots. According to the professional version of Cat’s Eye Movies, in the portrait of the number of people who want to see in the new version of "Charlie Boy", the proportion of male audiences is 63.4%, while the proportion of female audiences is only 36.6%, and the "Captain Marvel" and The ratio of men to women in "X-Men: Black Phoenix" and "Alita: Battle Angel" is close to 1:1.

This is like the withdrawal of "Terminator: Dark Fate" (hereinafter referred to as "Dark Fate") released a while ago. The ratio of men and women in "Dark Fate" is exaggerated to 7:3, although the propaganda party will focus All focused on the three female protagonists, trying to use the "tough female" to set the taste of the female audience, but this approach seemed a bit out of focus, and it also disappointed the male audience who came to see Schwarzenegger. The

sentiment card and the female card are not good enough, and "Charlie Girl" seems to have encountered this problem.

male compatriots are not tired of this, female compatriots are really tired

was born in the early twentieth century "Charlie Girl", destined to have nothing to do with the Chinese market. On the one hand, due to the imperfect Chinese film market at the time, it was difficult to introduce it. On the other hand, the fragrant tone of the film made it only quietly living in a certain corner of the video store. Therefore, the emotional connection between it and the Chinese audience is always relatively weak. Male compatriots may be able to exchange "I know you" eyes with each other, but female compatriots cannot have a sense of substitution.

For Chinese female audiences, watching female dancers and guns on the big screen and watching two muscular tough guys fighting each other (refer to "Fast and Passion: Special Actions" here) are essentially eye stimuli, and also as Hollywood The restarted "Big Heroine" IP, the audience who came to see Daniel Wu in "Tomb Raider" may not be less than the audience who came to see "Julie's successor" Acelia Vikander.

The concept of "female power rise" that Hollywood instilled in the audience through the creation of a beautiful image of beauty and skill online, will ultimately lose to private preferences and tastes.

And Hollywood's consistent output of women's values ​​also makes people feel sincerely tired. This year, there seem to be a lot of Hollywood "heroine" movies released in the mainland. The "Bumblebee" at the beginning of the year set the main story line as the story of the growth of the Bumblebee and the girl, and the derivative line of "Universal IP" and "Transformers" has arrived. A girl; then "Alita: Battle Angel" was released. Alita, a girl wrapped in a tights, had an open gold finger, for her lover to brave the door of ghosts; followed by "Captain Marvel", as the first heroine of Marvel MCU The movie itself uses battle to announce the "female awakening", and it also sets "Black Phoenix"; in addition, "Maleficent 2" also used several women's emotional disputes to remove the "prince" again. Among these films, "Alita" Douban scored the highest at 7.5 points, but if you put aside the film technology, it is estimated that the score will have to drop a bit. The "heroine" movies are released together, and the quality is worrying. The patience of the audience is overdrawn.

For female audiences, they are more willing to embrace American and British dramas, such as Simone in "Deadly Woman", "Little Pervert" Villanelle in "Kill Eve", and "The Great Mrs. Maisel" In Mickey, or Fleabag in "London Life", some richer and more delicate female images appeared frequently and deeply rooted in the hearts of the people. While the majority of female compatriots were disappointed by the big screen, they found their belonging on the small screen.

"heroine" can't save Hollywood's imagination. After "Wonder Woman" and "Captain Marvel" swept the world with US$820 million and US$1.12 billion respectively, Hollywood is clearly targeting the female market with huge potential. The awakening of female power, the "big heroine" is becoming the focus of restarting IP.

There are three regular operations. The first is to use a movie to connect the plot of the previous work. For example, the new version of "Charlie Leak" continues the background setting of the previous work and adds a modern concept style, but the essence is still "grabbing inside" ghost". The second type of

is to open the character line. For example, in 2012, "Prometheus" opened the Elizabethan character line, explaining the birth process of the alien. In addition, "Transformers" and "X-Men" are also Bumblebee and The black phoenix opened the personal line, and this kind of meeting will become more and more common in the "XX universe".

It is understood that Warner is producing an independent film "Gotham Phantom" for Harley Quinn in "Suicide Squad", and Marvel also announced that it will create a branch story of "Spiderman Universe" "Silver Sable and Black Cat" , Tells the story of the female thief Felicia Hardy. In addition, "Black Widow" starring Scarlett Johansson has also been set for May 1 (USA) next year.

The third type, compared to opening the personal character line, many veteran IPs "transgender" the protagonist. For example, in 2015's "Mad Marx 4: Fury Road", Charlize Theron's limelight is completely complete Overwhelming Tang Lao wet; "Men in Black" changed the dual male protagonist setting into a male and female partner; "Star Wars" posthumous trilogy handed the female protagonist to Scavenger Rey and "Terminator:" "Dark Destiny" gave Schwarzenegger's role to the three female leading actors; and the old secret agent film "007" directly announced that it would be replaced by a woman.

Nowadays Hollywood doesn’t dare to put new IPs on the market without any scruples for trial and error.This "cold rice and new stir-fry" has become the most conservative choice. On the surface, it seems to have chosen a universal politically correct route, but in fact it is like a mathematical formula, where everything can be substituted, and it is constantly spinning in place on the pace of self-replication.

Looking back at the new version of "Charlie Angela", although Hollywood is also trying to talk to contemporary audiences, all this made the old work look more lovely. After all, at that time, some people felt that I didn't need to please all the audience.

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