's annual National Day file, it is traditionally a good period for small and medium cost movies to be released. And this year’s summer file withdrawn "You are a teenager" was re-announced to be released on October 25 after several hard work, and with its excellent quality, it became a dark horse at the box office. At present, the box office has exceeded 1.4 billion. For small and medium-cost movies with themes like Youth, it can be said to have turned over. And after the file was withdrawn, it was re-announced that the file was set at this time and there is also a Japanese anime: "If I can ride the waves with you."
is the best cartoon of the 22nd Shanghai International Film Festival. The story background of "If I Can Ride on the Waves with You" is set in a sunny seaside town, summer, sun, beach, waves, young firefighter Hina Poppy Harbor and Surf-loving Nako Mizuichi meets and quickly begins to fall in love. The lovers, who seemed destined to be destined, unfortunately suffered a life and death separation. Unable to accept the passing away of Ninako in Hong Kong, she suddenly discovered one day that as long as the song belongs to two people, Hong Kong will appear from the water... The
movie was originally scheduled to be released on Tanabata this year but was withdrawn due to market factors. In April, the film was announced again to make people look forward to it. However, after Xin Haicheng's "Weather Son" fell short of expectations at the mainland box office, how much can the "pure love" daily comic of this "human and ghost" fantasy story reach?
After the fire in the summer of this year's Magic Boy "Nezha", the author noticed that the investment in animated films on the market is much higher than before. Not only did many people ask about "Jiang Ziya" in the Spring Festival file, many people also aimed their attention. Imported films, such as "One Piece: Operation Frenzy" released not long ago, and "Mengpet Squad" released today, all have the right to release film revenue from film and television companies, and some people choose to invest, but at present, whether it is The "One Piece" that has been released is still the "Lovely Pet Squad" released today. The box office is not as good as expected and the revenue is difficult.
One of the major reasons is that the cost of imported films does not represent the production cost of the film. Usually the premium is high, which makes it difficult to pay back. In addition, for imported movies like this, mainland investors only enjoy the dividends at the domestic box office when investing, and do not enjoy the dividends at the box office of other countries. Unlike the current domestic films, which gradually go global, individual investors can also participate in the dividends of overseas copyright income.
In addition, it is also related to the relatively small concentration of the audience of such animated films. After all, not all animated films include all age groups like "Nezha". This also leads to the low box office ceiling of movies. For example, the "Lovely Pet Squad" was released. Although it is an animation suitable for family fun, but the schedule is not good, the audience is limited, and the final box office is only tens of millions, and even fewer accounts are distributed to investors. .
Therefore, the current status quo is: it is easy to watch imported films, but it is difficult to invest in imported films to make a profit, so consider carefully.
