How does the film and television industry develop healthily? Gathering new forces

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The film shows of the best film stars come to

for public ticket sales, which is about the closest activity section to the public in the middle of the film week. Its setting is related to the consumption of popular culture, and it shows the film vision, vision and mind of the sponsor.

Shortlisted for Busan and Berlin Film Festival's "Roaming", shortlisted for Tokyo Film Festival's "Poet", "Spring River Plumbing" nominated for the best small and medium cost feature film at the just-announced 32nd China Film Golden Rooster Awards, technically restored domestic production The old film "Lin's Shop"...

is in "New Works Express", "Masters Debut·Blockbuster Premiere", "Zhejiang Production Premiere", "New Premiere·Blockbuster", "Classic Restoration", "Venture Capital Chairman Masterpiece", "Special Screening", etc. Under the eight topics, 50 Chinese and foreign film masterpieces with fair prices, diverse types, and both art and technology were screened 150 times in 12 first-class cinemas in Hangzhou. Under the overall pattern of national development, the Film Week also specially selected many excellent films from countries along the “Belt and Road”, providing an effective way for cultural mutual learning.

was immersed in the gluttonous feast of culture, while the movie fans were so enthusiastic, they issued a reminder that "read the ticket-grabbing guide carefully, otherwise you will encounter "slow hands" during a sip of tea."

came with Jiapian, as well as big coffee.

On November 8th, as one of Japan's most respected independent directors, young director Ryusuke Hamaguchi brought the first commercial film of his film career, "Day and Night" to communicate with fans, teachers and students.

In 2015, Ryusuke Hamaguchi won numerous awards at the International Film Festival for his 317-minute feature-length film "Happy Hour". The Locarno Film Festival even awarded the best actress to the four "amateur" actors of the film . "Night and Day" was launched last year and it was immediately nominated for the Palme d'Or at the 71st Cannes International Film Festival, and was nominated for the fourth place in the top ten of Japan's "Cinema Daily".

put aside the honor and fame, and return to the essence of the film, which is the transmission of cultural values ​​and the resonance between people. It hasn't been a few years since Ryusuke Hamaguchi switched from advertising to movies. Earlier, he was mainly directed by literary films. As the director of the "niche", he had the kindness of "high mountains and flowing water meet friends" when he first came to Hangzhou.

"Many people say that they have seen many of my works, which surprised me. I will continue to work hard and hope to see more of my works in the theater in the future." Ryusuke Hamaguchi was delighted by the unexpected acquisition in a foreign country Cultural resonance. Compared with the beauty of West Lake, this is something that makes him even more emotional.

Zhejiang opens an embrace to Chinese and foreign masters who have made achievements and frequently produced excellent films, and also expresses enthusiasm for newcomers and talented newcomers.

On the afternoon of November 5th, Hangzhou Dexin Cinema Xixi Eslite Store, one of the key films of the film week-the film "The Beneficiary", which focuses on the living conditions of low-level people, came to Hangzhou for road show. The director bid for the Olympic Games and the male and female starring Dapeng and Liu Yan all appeared.

"This is the largest hall since our national roadshow. More than 600 spectators came, and the atmosphere on the spot was also very good." Dapeng gestured excitedly on stage. It was only afterwards that he was estimating the presence of fans.

In today's movie market, the two leading actors can't even talk about "flow". The director's Olympic bid is a newcomer in the film industry. Although there is "Ning Hao Producer" and Xu Zheng's blessing of "Ning Hao found a successor", the fans present sincerely focused on the director and the work itself, rather than other symbols.

"The story is based on the real life'killing a wife and defrauding the case', and is accompanied by black humorous artistic processing. The realistic and absurd story creates a strong contrast. The delicate balance between comedy and tragedy elements makes the audience see Not so'tired', but enough to trigger thinking."At the road show, a Hangzhou university student made a film review after serious consideration. "'Traffic' is just a gimmick." In essence, cultural products are still content. "

audiences have discerning eyes. The box office of "The Beneficiary" has exceeded 100 million yuan after it was released for 4 days.

"Film education is a part of humanistic education, and it is the most popular and easily accepted film education by fans. Art education channels. Fan Zhizhong, executive dean of the International Film and Television Development Institute of Zhejiang University, believes that excellent film festivals can not only affect movies, film art, and filmmakers, but also profoundly affect the aesthetic appeal of movie audiences. In the muddy film market, Zhejiang International The Youth Film Week is not only to satisfy the people’s cultural welfare yearning for a better life, but also to take on the mission of creating a healthy cultural consumption environment and guiding the audience to the correct aesthetic direction.

Exhibition

Zhejiang’s unique style

Zhejiang’s films are shining

Early this year, the Chinese people The University’s Cultural Industry Research Institute released the “China Provincial and Municipal Cultural Industry Development Index (2018).” The report shows that the development of Zhejiang’s cultural industry is stable and strong, ranking first for five consecutive years.

is in the construction of cultural Zhejiang, Movies are an important force in the cultural industry.

looks back on the history of film and Zhejiang has a meaning that cannot be ignored. In 1980, "Rouge" produced by Zhejiang Film Studio was the first color widescreen film in China. Based on Hangzhou native Xia Yan A team of screenwriters who are the standard bearers and is known as the backbone of Chinese movies.

pays attention to the current, Zhejiang-made films are shining. "Carnival" caring for the growth of women, and "Feng Huo" which restores the story of ordinary people in Zhejiang during the Second World War and rescued the American Flying Tigers. "Fang Fei" and other films with both box office and word of mouth are released in turn.

At the same time, people's consumption data is considerable. In 2018, the number of screens in Zhejiang urban cinema market was 9,316,400, an increase of 20.3% over the previous year; the number of audiences was 137,889,100 , An increase of 10.28% over the previous year; box office revenue of 4.895 billion yuan, an increase of 11.32% over the previous year. The annual box office revenue accounted for 8.1% of the box office of the national urban cinema market, an increase of 0.2% over the previous year, ranking third in the country. The number of theaters has exceeded 725, and the number of screens is close to 5,100.

specially set up the "Zhejiang Premiere" unit for this film week. "I'm Waiting for You in Place", "Stairs", "Poet", "Pre-marriage Story", "Classic Wife", " "Wangza's Rain Boots" and other masterpieces are premiered here.

is based on the theme of Chinese-Americans returning home to find homesickness, and "I am waiting for you in the same place" was filmed in Lishui. The screenwriter and producer Weizi believes that this is not accidental—— On the one hand, Lishui is a well-known "hometown of overseas Chinese." These Zheshang businessmen who are bravely standing up to the forefront are among the first groups in the country to venture overseas. Today, there are more than 420,000 Lishui overseas Chinese living in more than 130 countries and On the other hand, Lishui has beautiful mountains and clear waters and a profound culture. 400 years ago, Tang Xianzu wrote "the mountains are also green, the water is also clear, people go up the mountain vagina, and spring clouds are everywhere"; 400 years later, Lishui still Maintain its unique nature, simplicity, mystery and beauty.

"I hope to show the beautiful Jiangnan through movies, promote a new way of life to the public, and let more people understand the natural and cultural flavors of Jiangnan. Different kind of business card. "Weizi said.

On October 30, "Stairs" reveals the plain and rustic flavor of the earth of Zhejiang. As the opening film of Zhejiang International Youth Film Week, it premiered in Hangzhou Kerry Center Baimeihui Studios. It was produced by Quzhou natives and Quzhou natives. The lead actor, Quzhou native screenwriter, and Quzhou native producer, were filmed in Quzhou.

started in May 2017. In the past two and a half years, from the film’s record review, funding preparation, venue selection, to personnel organization, on-site shooting, Editing and production, and then to the application for the dragon label, the later announcement and the successful screening, the Quzhou Broadcasting and Television Media Group is the producer.

"The Steps" is a film that conveys the core values ​​of socialism with the great love and silent family affection of the father. , We believe that with the first performance of the film and subsequent performances, it will definitely help promote the cultivation of socialist core values. "Fu Bingwang, Secretary of the Party Committee and President of Quzhou Broadcasting and Television Media Group, was emotional.

focused on realistic themes, filmed local scenes, and escorted related units along the way... "I'm Waiting for You in Place" and "Stairs" are the achievements and epitome of the vigorous development of Zhejiang film and television industry. .

"Zhejiang has'three places'Unique advantages, the policy advantages of the "maximum run once" reform, the historical and cultural advantages of empirical China's 5000-year civilization, and the economic advantages of active private capital. All of these provide rich themes for film creation and provide convenience for film production. "At the same time, the "old" Hengdian Film and Television City is well-known at home and abroad, the "new" Ningbo Xiangshan Film and Television City has launched its "high-tech" features, and the film and television industry support policies throughout the province have frequently appeared... "Accelerating the Prosperity of the Film and Television Industry" issued in 2017 "Some Opinions of the People’s Republic of China" starts from the provincial level and requires that by 2020, strive to build Zhejiang into the sub-center of the national film and television industry. Fan Zhizhong believes that good ecological conditions provide a fertile soil for the growth of the film industry.

How does the film and television industry develop healthily? Gathering new forces - Lujuba

Answers

Industrial development propositions

New and old filmmakers go hand in hand

Going new, new and new every day. High-quality new forces determine the vitality of the industry and the hope of the future.

October 31, with the background of "Fuchun Mountain Residence" "Spring River Plumbing" was screened in Hangzhou. At the end of the film, a long list of "early angel investors" appeared and attracted the attention of reporters.

"The best landscape in the world, ancient and modern promote Fuchun. "But director Gu Xiaogang said frankly that the financing of "Spring River Plumbing" is not poetic. "In order to find investment, we crowdfunded in the circle of friends, and even borrowed usury. A relatively artistic work has no fame, no celebrities, and has to be shot in all seasons. For the existing film industry market, this in itself is a risky creative idea. "

It is worth noting that this film finally won multiple awards at the Hamburg International Film Festival in Germany, the Cannes Film Festival in France, and the Macau International Film Festival. Charles Tyson, the director of the Cannes Film Festival "Critics Week" sincerely praised: "It is definitely a movie that will leave a strong mark and cannot be diluted. "

" In order to prevent outstanding works like "Spring River Plumbing" from becoming a legacy of the sea, the film week specially arranged the "Zhijiang Film New Director Project" venture capital investment and the "Thirty Rise" screenwriting venture capital activities.

" as a support for the film week The core content set by Chinese-speaking young film authors, the venture capital unit aims to find the most expressive young film authors, select the most potential film projects, and gather the best resources of the entire industry chain to build film projects and negotiate cooperation with international investors Bridge, strive to promote newcomers and new works, and give birth to outstanding works worthy of the times. "Fan Zhizhong said.

Obviously, venture capital activities have set the pain points in the pulse of industrial development, and have widely won the resonance of outstanding newcomers.

"I don't think the market really lacks good stories, but good stories have not been seen. "The post-90s screenwriter Cheng Yunpingshan has always adhered to the principle of "Bole knows horses". She co-created "On the Ice" with Liu Hongqiao and Kong Lingshou with the theme of speed skating at the Special Olympics. The screenwriter at "Thirty Years" In the venture capital activities, "Shanghai Ice" stood out from 493 projects nationwide and competed with 14 other works for the honor of "Best Screenplay".

"Good stories come from reality." I hope that as many people as possible will know that there are such a group of people in this world, who will work hard for their dreams without fear of hardship. It's just that we have limited resources and need to find a bridge to establish contact with the entire industry. Cheng Yunpingshan admitted that her steadfastness to some extent originated from "predecessor" Ning Hao. As the judge of the director's venture capital section of this film week, Ning Hao himself was also the beneficiary. With the help of Andy Lau many years ago, "Crazy Stone" became an instant hit; now, 14 new directors, including Lu Yang and Wen Muye, signed by his "Bad Monkey 72 Film Project" at one go, have successively created "Xiu Chun Dao II: Shura Battlefield". I am not a masterpiece such as "The God of Medicine".

is a judge, project selection, and producer. Ning Hao is happy to be a "sparring" for new directors: "It is often a chat like a friend to sort out ideas. If he is particularly powerful, you are best Stay away, the young director's aesthetic awareness, values ​​and other aspects are already very complete. At this time, more of them became sparring practitioners shouting ‘Come on’. What's left is to do a good job in external services, and solve the problems of what kind of actors and how much capital costs are needed according to needs. "

embraces the same concept as Ning Hao. The heavyweight screenwriters and directors such as Liu Heng, Liu Yi, Shen Jie, Yu Baimei, and Cui Siwei sit in the film week and selflessly guide the newcomers and move forward hand in hand.

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