The Hundred Flowers Award for Popular Film, a national literary and art award founded in 1962, is the oldest important award in the Chinese film industry. The 37th Hundred Flowers Awards for Popular Films (hereinafter referred to as the Hundred Flowers Awards), co-sponsored by th

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The Hundred Flowers Award for Popular Film, a national literary and artistic award founded in 1962, is the oldest important award in the Chinese film industry.

The 37th Hundred Flowers Awards for Popular Films (hereinafter referred to as the Hundred Flowers Awards), co-sponsored by the China Federation of Literary and Art Circles, the China Film Association, the Propaganda Department of the Sichuan Provincial Committee of the Communist Party of China, and the Chengdu Municipal People's Government, will be held in Chengdu from August 2 to 4 .

Today (9th), the mobilization meeting for the 37th Popular Film Hundred Flowers Awards Ceremony Series and the special meeting on frugality were held in Chengdu. The reporter learned at the meeting: The preparations for the series of activities for this Hundred Flowers Awards Ceremony are progressing smoothly and will be Adhere to the concept of "massivity, diversity, breadth, and professionalism", strictly implement the principles of frugality, and strive to present a film event that is pragmatic, frugal, beneficial to the people, and rich in characteristics.

The Hundred Flowers Award for Popular Film, a national literary and art award founded in 1962, is the oldest important award in the Chinese film industry. The 37th Hundred Flowers Awards for Popular Films (hereinafter referred to as the Hundred Flowers Awards), co-sponsored by th - Lujuba

Screenshot of the promotional video of the 37th Popular Film Hundred Flowers Award

html On July 2, the press conference for the 37th Popular Film Hundred Flowers Award series was held in Beijing. The press conference introduced the evaluation status of this year's Hundred Flowers Awards, arrangements for main activities, highlights and preparations, etc., and also announced the list of nominees for this year's Hundred Flowers Awards.

The Hundred Flowers Award for Popular Film, a national literary and art award founded in 1962, is the oldest important award in the Chinese film industry. The 37th Hundred Flowers Awards for Popular Films (hereinafter referred to as the Hundred Flowers Awards), co-sponsored by th - Lujuba

Logo design of the 37th Hundred Flowers Award for Popular Films

This year's Hundred Flowers Award is based on the theme of "Flowers in the official city, hundreds of flowers bloom in Chengdu", and has set up the final evaluation, opening ceremony, nominee commendation ceremony, award ceremony, and film screening of the Hundred Flowers Award , "Hundred Flowers Meet the Golden Panda" film and television culture symposium and 12 other activities. At that time, many filmmakers, including nominees for this year's Hundred Flowers Awards, audience judges, forum and film festival guests, will attend the event.

In order to ensure that the Hundred Flowers Award is held safely and smoothly, various key activities are mainly concentrated in Chengdu High-tech Zone. Among them, the opening ceremony will be held at the Sichuan Provincial Culture and Art Center, the nomination ceremony for the nominees will be held at the Chengdu Century City International Conference Center, the award ceremony will be held at the High-tech Sports Center, and the forum will be held at the High-tech China Performance Theater.

The Hundred Flowers Award for Popular Film, a national literary and art award founded in 1962, is the oldest important award in the Chinese film industry. The 37th Hundred Flowers Awards for Popular Films (hereinafter referred to as the Hundred Flowers Awards), co-sponsored by th - Lujuba

Screenshot of the promotional video of the 37th Hundred Flowers Award for Popular Films

It is reported that this year’s Hundred Flowers Award will strictly follow the principle of frugality. With the full cooperation of relevant departments, we are currently further optimizing and refining the event plan, and going all out to promote various preparatory work, striving to make this Hundred Flowers Awards the most popular film event among the public.

Red Star News reporter Zhang Shihao editor Zeng Qi

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