Who would have thought that
in 2024
a hundred-yuan mobile phone with only 2 million pixels
that cannot use WeChat and wifi
would be so popular!
After 25 years
Nokia has launched a replica version of its classic phone
html It has been on the shelves four times since Mayand all of them sold out quickly!
Nokia 3210 is a model born in 1999, with a total of 160 million units sold. When it was first launched, its selling price once exceeded 3,000 yuan, and the price per square meter in Beijing at that time was almost at the same level.
The replica model is priced at 379 yuan
Currently, more than 3,000 units have been sold in the online store
At 10 am on the 12th, Nokia 3210 4g was replenished for the fourth time. According to official reports, a small amount of spot goods was quickly sold out. On the 8th of last month, Nokia officially released the latest replica model Nokia 3210 4g, which was sold out in various warehouses within two days of its launch.
During the flagship store replenishment period, Nokia 3210 4g has been priced at a premium of 70 to several hundred yuan on various distributors and second-hand circulation platforms. Currently, stores that can ship this product immediately sell it for more than 500 to 600 yuan.
From a functional point of view, Nokia officially listed "12 reasons to choose Nokia 3210 4g", such as built-in Himalaya and Migu music, support for mobile payment, etc. However, this phone does not support and WeChat and wifi, and the scan code payment needs to be bound by scanning the code with a smartphone when using it for the first time (it supports setting a daily consumption limit).
In comparison, this replica machine does not even have as many functions as the Little Genius watch. Nokia officials seem to be fully aware of this, so positions the 3210 4g for students and backup machine groups.
For parents of students and people who want to deliberately simplify the functions of their mobile phones, this replica machine is just "simple".
Why is
, a mobile phone that goes “in the opposite direction” from the smart era, so favored by so many consumers?
Some netizens think
this is people paying for emotions
↓↓↓
"Choosing this phone is also a return to life"
"You can't spend a lot of time
on online shopping, watching videos and the like,
focus on In work, life and study. ”
“This is not a mobile phone, it is youth!”
“What you buy is feelings”
“I don’t want to be tied to a smartphone”
Some netizens think that
this mobile phone is “suitable for children and the elderly”
in addition
In the comment area, people are lining up
looking forward to replicating their classic models
When it comes to Nokia mobile phones
many netizens have the impression that they are "anti-manufactured" and "can smash walnuts"
Some people questioned "abandoning the mid-to-high-end market to play the emotional card"
:
"How long will this last?"
In fact, people in some places abroad
have begun to pick up this "dumb phone"
↓
Canadian 16-year-old Luke Martin's
new mobile phone has very limited functions
Almost can only make calls, send messages and look up maps
According to a report by the British Broadcasting Corporation on the 9th,
Martin chose this "dumb phone"
to reduce screen time and avoid being addicted to social media.
It is in line with the recent trend of using "dumb phones" in Europe and the United States.
The report quoted a study from Harvard University in the United States. Research says that when people use social media, the brain's response areas are consistent with the response to ingesting addictive substances, showing that social media can be addictive. There are also studies showing that excessive use of social media harms mental health.
As smartphone users become younger and younger, this issue has caused concern.A survey by Ofcom shows that about a quarter of children aged 5 to 7 have their own smartphone. Many people have therefore called for age restrictions on smartphone users. Consumers like Martin actively choose "dumb phones" with simple functions and limited application software.
Martin said: "Now I only use for about 20 minutes a day, and I only use it (mobile phone) when needed, which is really good."
Many parents have also begun to favor "stupid mobile phones." Lizzie Broughton, who has a five-year-old son, bought herself an old Nokia flip phone. She said this gave her the opportunity to adjust her living habits and spend more quality parent-child time with her son.
Sales of "stupid phones" in North America have been growing recently. Will Staltz, owner of Stupid Wireless, a store in Los Angeles that specializes in such businesses, said that when buying the first mobile phone for their children, many parents worry that their children will get lost in the online world, so Stupid phones have become a good choice. s Choice.
As more and more consumers
seek to reduce screen time,
some new products are born in response to the trend.
For example, a small device called "unplug" can wirelessly prevent certain mobile applications from starting by simply tapping the phone. Staltz said parents could use the device to control and monitor smartphone usage.
Some developers have launched mobile phones to prevent users from "mindlessly swiping the screen". The "No Technology" company founded by Chris Casper has developed a mobile phone that has a stylish appearance but a "deliberately" boring interface: no icons, only text, and can only display two colors and two font. The latest version of the phone, dubbed "Smartphone 2," has a limited set of apps that can be installed, including taxi-hailing apps but not social media. Will you buy the sentimental replica
?
Or, will you choose to use a "stupid phone" in order to "prevent addiction"
?
Xinmin Evening News (xmwb1929) combines Beijing Business Daily, Economic Daily, Xiaoxiang Morning News, China Economic Net, Xinhua News Agency, Shangguan News, and netizen comments
Editor: Shi Yu
