"Peacekeeping Riot Squad ", which tells the story of the Chinese peacekeeping police, is the first commercial blockbuster to focus on overseas peacekeeping themes.
has been counting down for more than a week, and ten films have already been released in the May 1st slot of the Chinese film market in 2024.
Lighthouse Professional Edition shows that ten films have been scheduled for May Day this year. As of 21:00 yesterday, "Peacekeeping Riot Squad", " Spy Play House Codename: Bai ", " Nothing Can't Be Solved by a Hotpot ", " Howl's Moving Castle " " Thelma and Louise " Journey Through the Moon " " The Siege of Kowloon Walled City " " Xiaoqian " " Departure " " Pig Man Movie Interstellar Action " and other films have exceeded the total pre-sale box office 28 million yuan.
's new films cover multiple genres such as action, suspense, comedy, animation, romance, etc. It seems to be another consumption period formed by taking advantage of the holidays, but there may be something else going on. Some people call this May Day show a showdown between popular animations and popular actors. The top five spots on the pre-sale list happen to come from two Japanese animations and three star-studded live-action films. Some people in the industry have taken a deeper look and believe that this May Day period, which has not yet been characterized, may open more surprise "blind boxes" for the Chinese film market.
Positive energy carries the flag, and we look forward to the star effect that will really ignite the market.
Blockbuster movies on important schedules are always star-studded, especially on May Day this year.
The action blockbuster "Peacekeeping Riot Squad" about the Chinese peacekeeping police has a cast of popular actors such as Huang Jingyu, Wang Yibo, Zhong Chuxi, Ou Hao, "Nothing That Can't Be Solved by a Hot Pot" starring Yang Mi, and "Thelma and Louise" Comedy stars gathered, including Zhang Zifeng and Hu Xianxu, who brought the romantic movie "Journey Across the Moon", and the action film "The Siege of Kowloon Walled City", which was shortlisted for the Cannes Film Festival, brought together Hong Kong and Taiwan artists such as Louis Koo, Sammo Hung, and Simon Yam.
Judging from the pre-sales situation, "Peacekeeping Riot Squad" is temporarily ranked first. This film is the first commercial blockbuster focusing on overseas peacekeeping themes. It is produced by Liu Weiqiang and directed by Li Dachao. It tells the story of peacekeeping police shouldering a sacred mission and traveling to a foreign country. The story of going deep into a war-torn mission area to perform a mission. In order to present the real experience of the Chinese peacekeeping police riot squad in the mission area, the crew referred to a large number of documentary materials, and the scenes, props, environment, etc. were as close to reality as possible. The crew also invited a number of former peacekeeping police officers as consultants to guide and monitor the entire process. Lin Zhiqian, the general consultant of the film and who has participated in two peacekeeping missions overseas, revealed that the film is based on the "most dangerous operation" in his peacekeeping career. At that time, the state machinery in the mission area was paralyzed and the social situation was out of control. The Chinese peacekeeping police needed to break through numerous roadblocks and cold-blooded ambushes to rescue and escort the hostages. This thrilling plot will be reproduced on the big screen. He and his comrades couldn't help but sigh: "Finally, there is a big production that allows everyone to see and understand the peacekeeping police as a group." Interestingly, "Peacekeeping Riot Squad" stars many young actors with youthful and tough looks. Huang Jingyu, Wang Yibo, Zhong Chuxi, and Ou Hao alone have participated in more than 23 military and police-themed works, which can be called "all members serving in the entertainment industry." Whether their performance can ignite the schedule with positive energy is worth looking forward to.
The suspense comedy "Nothing That Can't Be Solved by a Hot Pot" is a new work released by director Ding Sheng after five years. It tells the story of four people who did not know each other while sharing the stolen goods in the backstage warehouse of the theater, and were accidentally involved in a murder case. Triggering a chain of reversals of greed and deceit. The film combines comedy elements and script-killing suspense that has emerged in the past two years. It also cleverly integrates excellent traditional Chinese culture such as Sichuan opera and hot pot into it, and is blessed by a group of star actors such as Yang Mi, Yu Qian, Tian Yu, Yu Ailei, and Li Jiuxiao. , as long as the film quality is acceptable, it may perform well in the schedule.
Another comedy film "Thelma and Louise" brings together many comedians such as Jia Bing, Xiao Shenyang, Yu Yang, Li Jiaqi, and Li Qi. In the plot, "Iron Rooster" Jia Youwei, who lives an extremely frugal life, suddenly learns that he only has ten days left to live. He finds his former brother and does not want to leave any regrets.The four brothers, who were once blood allies, parted ways due to misunderstandings and quarrels. This time they reunited as a team to spend money, rekindled their brotherhood in the process of pursuing their dreams, and embarked on a journey together to realize their dreams and accept themselves.
The undefined schedule may reveal the real password for popular consumption
Four cartoons have been scheduled for the May Day holiday, accounting for 40%. From the domestic cartoon camp, "Xiaoqian" is based on the classic love story "Nie Xiaoqian" from "Strange Stories from a Chinese Studio", telling the story of the poignant love between the protagonists Nie Xiaoqian and Ning Sheng that transcends life and death. Judging from the information currently exposed, the film will depict the lives of Lanruo Temple in detail, showing a lively and joyful new "Liao Zhai World". There is also a "Pigman Movie: Interstellar Action" to meet the movie-watching needs of the younger market. They will compete with Hayao Miyazaki's classic work "Howl's Moving Castle" and Japan's popular new IP "Spy House Codename: Shiro" in the past two years.
Cartoons favor the May Day program. On the one hand, the market supply takes into account the aesthetics of multiple age groups as well as oriental aesthetics and national style and trend. On third-party ticketing platforms, both "Peacekeepers" and "Howl's Moving Castle" have been booked as seed players with a "want to see" index of over 600,000 people. The industry sees the final outcome of these two new films as a preview of whether Generation Z and even post-00 audiences prefer live-action or animated films.
In fact, the other side of the May 1st stall where cartoons gather is more worthy of attention - the industry regards it as a test of "the clear attributes of the May 1st stall".
In the Chinese film market, which favors good timing, favorable location and favorable people, many important schedules have a certain degree of "tonality". The Spring Festival period focuses on family fun, and the joyful consumption and auspicious atmosphere are the first choice for many viewers to watch movies with their families; during the summer period, young people, especially students, are regarded as the main force in the market, and many hit animated movies are produced here; during the National Day period, , blockbusters that tell the story of family and country can always resonate with the public's emotions; and traditional festivals such as Qingming, Chinese Valentine's Day, and Mid-Autumn Festival also have agreed-upon "emotional preferences" for their schedules. In contrast, the May 1st gear is quite special. It has not yet been defined and has no obvious emotional label. From a certain perspective, this schedule is more open, because there is no "navigation" label, and it may be able to accommodate more films with rich layers competing in the same field, and it can also accommodate more films that do not have the blessing of "timing" to rely on their own Quality comes to the public.
Author: Wang Yan
Text: Our reporter Wang Yan Picture: Picture provided by the film Editor: Shi Wei Editor: Xing Xiaofang
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