Good news!
html Xingye, who has no new movies in 2005, has made new moves again. html On April 12, Stephen Chow's short drama "Golden Pig and Jade Leaf" was officially announced to start production in Chengdu.
This is Stephen Chow's first work in horizontal screen short dramas. As a top boss in the film industry,
's entry in the short drama was like a king beating the bronze game. Not only fans were furious, but the industry also responded enthusiastically.
officially ended the show in person. Chen Duye, vice president of Douyin, served as co-producer, and the producer was Qian Lili, the person in charge of Douyin’s premium short dramas.
This is not official support anymore, it is simply official personal escort.
As for the behind-the-scenes team, "Calling Beast" Yi Xiaoxing is the producer, starring Shi Yuanting and Xia Ruoyan, as well as new comedy stars such as Tudou, Jiang Shimeng, Pai Xiaoxuan, Zhang Baiqiao, Xu Zhisheng.
From the perspective of the short drama, being able to assemble this lineup is definitely a dimensionality reduction blow.
The male protagonist Shi Yuanting was the star of the popular online movie "Northeast Transfer" in 2017. The plot of
tells the story of a carefree Northeastern man who came to the treasure island of Taiwan to study, and the story of a Northeastern man and a Taiwanese boy growing up together.
was a great success due to its novel subject matter. Not only was a second sequel released two years later, but it was also adapted into a drama version in 2022. It can be said to be a rising star of online comedy.
Similarly, the heroine Xia Ruoyan is also an actress who focuses on the Internet. "Anaconda 2024", which
collaborated with Yin Ziwei this year, previously caused a wave of climax due to its special effects and solid production level.
Xia Ruoyan has previously collaborated with An Zhijie, Ma Boqian, and Zhang Hanyu in films such as "The War" and "The Sky", and is already a leading actor in the Internet circle.
The male and female protagonists are not looking for the big screen, they only look for the best ones on the Internet. The 61-year-old Stephen Chow is still so "willful".
The plot also draws on some settings from "Northeast Transfer Student".
tells the story of the twin sister of Taiwanese intern "Ye Xiaolai" who was defrauded by the pig slaughtering plate. She followed the clues and ran to the mainland to find the suspect "Zhu Hao", but she did not expect that the other person was framed and used his identity.
As a native of the Northeast, Zhu Hao is naturally willing to help others, so he formed a team with Ye Xiaolai to find the suspect.
Northeastern guy + Taiwanese sweet girl, paired with Zhou's nonsensical style, are you having trouble?
This short drama also combines comedy, suspense, fraud and other themes. In the rough and crude period of short dramas, whether it is the name of Stephen Chow or the quality itself, its appearance can definitely change the current market structure.
Of course, after reading the detailed information, many people are still looking forward to a question:
What is Stephen Chow responsible for?
This is also what worries me the most.
In the play, Stephen Chow's position is only the 'producer', that is, the big boss who is responsible for getting money. He is in charge of money transactions and has little to do with creation.
The resumes of the play's director Ma Shi and screenwriter Xu Han are not very exciting, which makes people have little confidence in the work.
Of course, Stephen Chow, who is extremely creative and has a penchant for his works, will naturally not let his first short drama fail. I believe that he can overview everything from a higher level and protect the overall direction of the work.
After all, it has been suspended for 5 years, and this time it finally has results.
Stephen Chow is 60 years old, with first-hand capital and first-hand entertainment
Since "The New King of Comedy" personally directed in 2019, Stephen Chow has not had a new work released in the mainland for 5 years. "Kung Fu 2" that
has longed for has become a legend. "Mermaid 2", which has been completed for 800 years, has fallen into an endless cycle of reshoots and retouching because of an artist who uses a sewing machine. When
was launched, Allen was still a popular niche. Now, after several years of bad movies, he has become the spokesperson of bad movies. His reputation has been greatly reduced. The movie has not been satisfied after several rounds of reshoots. It has been 6 years since it was launched in 2018. .
Behind this is not only the expectations of fans, but also Stephen Chow's heartache.
In 2018, the same year that "Mermaid 2" was launched, Stephen Chow's premium data associates limited company (referred to as pdal) signed an equity transfer agreement with New Culture Hong Kong. The content was that New Culture acquired 51% of pdal's equity for 1.3 billion yuan. .
Stephen Chow successfully cashed out 1.326 billion yuan, but he must bring a net profit of 1.04 billion yuan to the company in the four years from 2016 to 2019.
Stephen Chow originally wanted to rely on "Mermaid 2" to complete most of his achievements, but he did not expect that the film's plans were cut in half due to difficulties in production.
Therefore, "The New King of Comedy" only took 2 months of filming to complete and release, just to put out the fire.
However, the reputation and box office of this rushed work were not ideal. With Stephen Chow's name, it only took in 600 million at the box office, which was a drop in the bucket for the 1 billion net profit target.
After the failure of "The New King of Comedy", Stephen Chow felt frustrated:
"I have experienced the ups and downs of life. In fact, I have long since passed."
At the same time, the lawsuit between Stephen Chow and his ex-girlfriend Yu Wenfeng has also entered a fierce stage. .
As Stephen Chow's real estate speculation consultant, Yu Wenfeng accused Stephen Chow of paying 10% of his own interests, which is 80 million Hong Kong dollars. This lawsuit started in 2012 and is still going on in 2020, and there is no result to this day.
On the other side, New Culture announced that Stephen Chow’s four-year net profit was only 799 million, which was 241 million short of the target. The
bet failed, and Stephen Chow also started a lawsuit with New Culture.
Both parties were asking for money, so Stephen Chow had no choice but to mortgage his mansion to save money.
Both movies have been put on hold, and they are also facing a lawsuit. Seeing this devastated place, Stephen Chow, who strives for perfection in his works, is probably exhausted both physically and mentally.
In recent years, Stephen Chow has only done one thing -
trying to open up a new track.
In October 2022, Stephen Chow registered his personal social media for the first time, and then immediately posted a recruitment message, the content of which was "looking for outstanding web3 talents in the dark."
At that time, the trend of the metaverse had not yet passed, and the wave of nft was already at its end.
In this era when the elderly are all learning how to use smart phones, 60-year-old Stephen Chow is at the forefront of the times and laid out WED3 in advance.
On the other side, Stephen Chow went to the other side of the ocean and collaborated with the American company Naphia on the animated film "The Monkey King", with Stephen Chow serving as the producer.
Unfortunately, this movie has more gimmicks than quality, and its reputation and market performance are not ideal. Even in the mainland, where the fan base is, the score is only 5.5 points.
Then Stephen Chow started to take drastic measures again.
announced the start of casting for the new movie "Shaolin Women's Football" to build momentum for the movie.
On the other side, seeing that the short drama market has soared to hundreds of billions, Stephen Chow, regardless of the contempt chain of movies and TV series, announced his entry into the short drama industry.
On January 29 this year, Stephen Chow officially announced his cooperation with Douyin to launch the "9527" short drama column and successively produced a series of short dramas online.
In the poster, there are not only the protagonists of "God of Cookery" and "The King of Comedy", the star boy of "Yangtze River No. 7", but also the heroine of "Mermaid", the mermaid painting...
And the number 9527 is the star. The classic memory of fans, these four characters come from the code name of "Tang Bohu" in "Tang Bohu Spots Autumn Fragrance", and this string of numbers was also used in the later "Play Back to School 2".
Some people say 9527 is a dirty word, others say it refers to "nonsense", but no matter what, he has become one of Stephen Chow's pronouns.
can see that Stephen Chow has gone all out in terms of "feelings".
After the filming of this project is completed, it will be released on the "9527 Theater" account. This account currently has 3.19 million fans. There is only one sentence in the introduction column: "Official account of Xinghui Overseas Co., Ltd.".
The company was founded in 1996 and is fully managed by Stephen Chow. The executive director is Chow Wenji and the supervisor is Ling Baoer. One is Stephen Chow's sister and the other is Stephen Chow's mother.
In other words, the ownership and profits of the program will also belong to Stephen Chow.
"Shaolin Women's Football" casting, "9527" is launched.
On the other side, although Stephen Chow is not acting, his exposure has increased a lot in recent years.
Ouyang Jing's new MV has his voice acting as a cameo, he personally blessed Dapeng's "Passionate" for its success, and even the internet celebrity Brother Yang can sit around the banquet with Stephen Chow and chat over wine.
Is this because Stephen Chow has become outgoing after entering his 60s, or is it a last resort due to financial constraints?
Conclusion
From a big gamble in 2018 to now, Stephen Chow has paid off the debt for 6 years.
Is "9527" just like "The New King of Comedy", just a quick work to pay off debts, or is it an all-out effort by Stephen Chow to try his best in the new era?
wait and see!
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