2024 Qingming Festival ends! The box office of
was 856 million, setting a new high in film history.
This is the third box office record set in 2024. Previously, the New Year's Day and Spring Festival films have set new box office highs in film history. It must be said that 2024 is a record-setting year.
Judging from the schedule box office list, the imported films " What kind of life do you want to live ", " Godzilla vs. Kong 2: Rise of an Empire ", " Kung Fu Panda 4" are among the top 3, while the domestic film " The Grass and Trees World 》《 The oriole is behind! " " Let's shake the sun together " " The big "rebellion" " followed closely.
Imported films can be said to be shining brightly this time, while domestic films are collectively in the dark.
Although there is a big gap in the box office, the overall quality of the films is almost the same. Especially the Douban scores are relatively concentrated. The highest is 7.9 points for "Let's Shake the Sun Together" and the lowest is 6.5 points for "Kung Fu Panda 4". Most of the videos are around 7 points.
Hayao Miyazaki's new film "How Do You Want to Live" has opened high and has a box office of 399 million during the period. It is not only the box office champion of the period, but also the box office champion of the Qingming period in film history. This is also the third time that an animated film has won the box office. Box office champion. Of course, the first two films were still imported animated films "Hotel Transylvania 4: Transformation Adventure" and "Suzuya's Journey".
's "What kind of life do you want to live" this time is even more fierce. The mainland's box office has surpassed North America and Japan, becoming the world's largest box office. As the "life movie and farewell work" of Hayao Miyazaki, who is over eighty years old, this movie can be said to be his childhood confession. Although his body is not as good as before, he still has the same high standards and strict requirements for serious creation, which lasted seven years. Having just completed the creation of this film, Hayao Miyazaki was even "prepared to die while making this film."
Of course, the result lived up to expectations. Since the film was released, it has won more than ten international awards, including the Oscar for Best Animated Feature Film and the Golden Globe Award for Best Animated Film. The global box office has been a hit, and now the mainland is helping the film's box office. Create new highs.
But at the same time, this is also the shortest time for Hayao Miyazaki's movies to be introduced to the mainland. You know, "Spirited Away" took 18 years to be introduced, while "My Neighbor Totoro" took 30 years, and "Castle in the Sky" took 37 years. This time, it took less than a year.
"Godzilla vs. Kong: Rise of an Empire" continues to be on a roll.
's Qingming Festival won another 239 million box office, and the total box office has exceeded 600 million, and the forecast box office is even reaching the 1 billion mark.
From the perspective of global box office, the mainland box office is only one step away from the local box office in North America. " Godzilla vs. Kong 2" has received all-round upgrades in terms of monsters and fighting. It is a visual effects blockbuster created for theaters.
As the fifth film in the series, "Godzilla vs. Kong 2" has a strong audience base. Coupled with its own production upgrades, it was a box office hit as soon as it was released. It took over 95 million in the box office on the first day. In its first week of release, The box office has exceeded 300 million, ranking among the top imported films in the past two years.
Although the Qingming Festival faced competition from eight new films, as a rare special effects blockbuster at the moment, it still bucked the decline and received another 239 million box office for the period, ranking second in the period.
Another imported film, "Kung Fu Panda 4", although its reputation was mediocre, it still took over 300 million in box office by virtue of its IP advantage. Although the box office during the Qingming period was less than 50 million, it still ranked third. However, compared with previous games in the series, this one still falls short of expectations. After all, the box office of the second part was 611 million, and the third part was as high as 1 billion.
Although imported films are polarizing, compared to domestic films, they are even more miserable. There is yet to be a film with a box office of over 100 million.
"The World of Grass and Trees" is the highest-grossing domestic film in its schedule, with a box office of only 45 million. As the first anti-MLM movie in China, it did not achieve a box office hit like " or ". Although Douban also received a rating of 6.8, slightly lower than the 6.9 score of "all or nothing", there was a huge difference in the box office.After all, whether it is the entire production, lineup, or marketing promotion, "The World of Grass and Trees" is still far inferior to "All or Nothing". Given the mediocre quality and reputation, the box office is naturally extremely limited.
The lineup is relatively good, and Douban also scored 7.1 points for "The Oriole Behind!" ”, the marketing and publicity did not keep up, it can be said that there was no splash, and the result was only a box office of 40 million, which was naturally a loss.
But what is even worse is Bao Bell 's new film "The Villain", which is terrible to watch.
As another film directed and starred by Bao Beier, "The Villain" can be said to have gathered together a number of popular comedians, including Li Jiaqi, Yu Yang, Wei Xiang, Jia Bing, Yang Haoyu, Yin Zheng, Wang Xun, Chang Yuan, etc. , but the result was disastrous. With a box office of less than 20 million, Bao Beier once again suffered a big setback.
As we all know, Bao Beier has suffered repeated setbacks. Especially as a director, one of his films is not as good as the last, and most of these films are remakes and adaptations, but even so they are unsightly.
Under the influence of one bad movie after another, Bao Beier's reputation is being further undermined, his audience popularity is getting worse and worse, and his box office appeal has dropped to freezing point. Nowadays, this film's disastrous box office failure has undoubtedly exacerbated the collapse of Bao Beier's popularity with the audience, and the audience has even shouted for him to stop harming movies. As an actor, Bao Beier is still remarkable, but as a director, Bao Beier has reached a dead end.
On the box office list, "Let's Shake the Sun Together" is also eye-catching. As a film that was withdrawn from the Spring Festival schedule, its cumulative box office after its re-release has exceeded 200 million due to its strong reputation. Compared with the re-release of "Mr. Red Carpet", the box office performance of "Let's Shake the Sun Together" is still stronger than expected. This also proves once again that if you want to have a good box office, you still need to rely on quality and reputation, and it must be high quality and high reputation. The quality and reputation of "Mr. Red Carpet" were relatively average, which resulted in the second re-release not being ideal at the box office.
Regarding the Qingming Festival in 2024, imported films can be said to have taken a breath and fought a beautiful turnaround. Although they are still far behind compared with before, there are signs of recovery. Domestic films, on the other hand, are relatively lonely. On the one hand, there are indeed limited high-quality and popular films, and on the other hand, the audience's demands are getting higher and higher. But looking at the entire market, it is still performing strongly. After a long period of downturn, it finally ushered in another explosion and set a new box office record!
