Every reporter: Du Wei Every editor: Liang Xiao
Facing the wave of digital technologies such as AI, a new cultural landmark will rise on the media and cultural creative landscape of Chengdu.
Today (March 22), the unveiling ceremony of the Chengdu Media Industry Group and the groundbreaking ceremony of the Chengdu Media Center project was held. As one of the three major cultural and creative projects that Chengdu Media Industry Group is accelerating the construction of, the construction of the center project will start simultaneously on the same day, which will provide important support for the group's in-depth integrated development and the innovative development of the cultural industry; its completion will introduce new technologies to China's urban communication. The carrier adds a new business card to the world’s recognition of Chengdu.
Chengdu Media Industry Group Unveiling Ceremony and Every Economic Center Project Groundbreaking Ceremonysite
Photo source: Photographed by Chengdu Daily reporter Xiong Yifan
Onsite, including the AI Application Working Group of the Industrial Culture Development Center of the Ministry of Industry and Information Technology, Huawei Terminal Co., Ltd., and Beijing Taohe Group Co., Ltd., Qincheng Cultural Tourism Group Co., Ltd., Migu Music Co., Ltd. (hereinafter referred to as Migu Music), Shanghai Kuanyu Digital Technology Co., Ltd., etc., and Chengdu Media Group's Daily Economic News, Chengdu Smart Media City Cultural Industry Development Co., Ltd. and Beijing Roaming Valley Information Technology Co., Ltd. signed the project contract.
"In view of the rapid development of AI technology, the video ring tones business is facing new development opportunities. Based on our respective advantages, we and the Daily Economic News decided to jointly build a new ecology of AI video ring tones (hereinafter referred to as video colors)." Migu Music related The person in charge told reporters at the scene.
are working together to build a new ecosystem of AI video.
AI technology is accelerating the digitalization, grid, and intelligent transformation of the whole society. AI will also empower the video ecology, affect major changes in the video content ecosystem, and give birth to the short video vertical industry. Develop and iterate the consumer market, promote the efficient integration and win-win situation of various short video platforms, and create new business results and social value.
financial video ring tones will become a new social method and financial information delivery channel.
Just imagine, when a friend calls your phone, what he hears is no longer a "beep" sound, but a hot financial event that combines cartoons, cities, solar terms, scenery and other interesting pictures. It will definitely make you social. Stand out according to the occasion, these ringtones that dance on the screen with interesting melodies and lovable characters can also turn your waiting time into a small financial paradise.
Rendering of the Every Economic Center
In order to further explore the future commercial value of developing video ring tones, at the Chengdu Media Industry Group unveiling ceremony and the opening ceremony of the Every Economic Center project, Daily Economic News and Migu Music joined forces to sign the "United Strategic cooperation agreement to jointly build a new ecology of AI video games.
A leading financial intelligence media team up with a leading digital video platform is expected to set off a wave of innovation in mobile media in the financial field.
reporters learned from the event that Migu Music will use its technical advantages and market resources in the field of video ring tones; Daily Economic News will use its advanced experience in the field of AI technology-enabled content production, and both parties will jointly explore AI technology-empowered content production. We can explore the development path of video ring tones, jointly discover diversified commercial values, expand the application scenarios of video ring tones in the field of AI technology, try AI technology to empower video color accounts, enrich video color account content and gameplay, and innovatively create an integrated media aggregation platform.
"Black technology" empowers "Super Video Color IP" wide-area communication
This is the sixth year that video ringback tones have entered the public eye. It is rapidly expanding the scale of the industry with its unique charm.
Migu Music told reporters that in the past year, the output value of the video ring tones industry exceeded 10 billion yuan, the number of users was nearly 400 million, the number of supported terminals exceeded 600 million, and the number of annual plays exceeded 200 billion times, it has grown to be quite influential. Content aggregation platform and traffic portal.
Compared with traditional financial video news, “financial video ring tones need to be more concise, useful and interesting, which puts forward high requirements for the creative quality of video ring tones."The relevant person in charge of Daily Economic News told reporters, "Video ring tones serve as the calling party and the receiving party. These two dual-line presentation methods provide us with diversified opportunities to reach users, which can combine our financial expertise. Sexual and financial information is delivered to users, providing them with opportunities to absorb financial knowledge and information while they are making calls on their mobile phones. "
In fact, as early as the "5g Digital Intelligence New Era Metaverse Development Forum" at the 2023 China Golden Rooster and Hundred Flowers Film Festival, Liu Xuedong (Wenda), chairman and editor-in-chief of the Daily Economic News, had a meeting with the chairman and general manager of Migu Music Zhu Hong signed a cooperation agreement to "co-create a new ecology of mobile media and financial content" and jointly created the country's first "new ecology of mobile media and financial content".
signed the "Strategic Cooperation Agreement to Jointly Build a New Ecosystem of AI Video and Lottery" ", will further deepen the cooperation between Daily Economic News and Migu Music to achieve two-way "structural optimization" of platform and content. In the future, both parties will also incubate exclusive super "new IP" for video color ringbacks and develop exclusive business for video ringback tones. New value", jointly building a new ecology for the development of video ring tones and other fields are constantly exploring new opportunities and new spaces.
How to produce a large number of attractive financial video ring tones is a difficult challenge, but for daily economic news , this is not an unachievable task.
In terms of content, Daily Economic News is a national comprehensive financial media, adhering to the concept of "professionalism, depth, stories, and communication", and constantly providing high-value financial information to the market; in technology On the other hand, Daily Economic News has successfully developed the "Yuyan Zhixuan-ai short video generation platform", which is highly intelligent and can rewrite text with one click and generate massive videos. In 2023, it won the National Newspaper Technology Empowerment Media Convergence Ten Excellent case.
Such "black technology" has laid a solid foundation for the daily economic news to produce a large number of high-quality video content. The daily economic news is expected to incubate two-dimensional, 3D naked-eye and video content with exclusive recognition and memory of visual colors in the future. Real people and other "super visual IP". Daily Economic News can also achieve wide-area dissemination of "super visual IP" through its matrix platform, extensive publicity and promotion, establishment of fan communities and reasonable business operations.
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