's "familiar taste, familiar formula" can always harvest traffic. A 10-second video of "A takeaway sister was delivering food, and when she went downstairs she found her car stolen" was viewed more than 60 million times that night. Staged videos with similar content have been plagiarized and published continuously since 2018; there is also "pregnant woman" "Park marriage proposal" "40 million Internet celebrities kidnapped by social big brothers"... Recent media reports have revealed the truth. These videos are all staged and performed to attract attention.
With the rapid development of the Internet, short videos have gradually become an important carrier for the public to obtain information, interact and communicate, and have cultural entertainment. Science experts, new farmers, health bloggers, etc. have become popular due to the popularity of short videos, which has also opened up vertical segmentation tracks in multiple fields. At the same time, massive dissemination will also suffer from both mud and sand, and the issue of uneven content quality has repeatedly caused concern. Why are
fake short videos repeatedly banned? At present, short videos with goods have become one of the main modes of monetizing traffic. The more followers an account has, the more shopping cart links it can link to, and the corresponding revenue will be greater. Under the temptation of profit, some bloggers fake photos to drive traffic. What's more, there are short video delivery training institutions that have launched so-called "follower-increasing techniques", including "subverting perceptions", "creating confrontation", "plagiarizing materials" and other unfair means.
Some netizens joked: "The liar's script is more serious than my class notes!" The consequences of such "careful" fakery are even more worthy of vigilance. Many netizens left messages like this, "My parents firmly believe that this is not a pretense." "Many elderly people believe deeply in the content of short videos." Don’t let online sympathy become a pass for scammers to bring goods, don’t let deceptive videos drive traffic, and don’t let counterfeiters take advantage of traffic to bring goods. Because next, you can imagine the credibility and product quality of their goods.
“With a high concentration of misery, it is easier to win people’s attention.” Recently, the first instance of the "Liangshan Mengyang" and "Liangshan Aze" cases was announced, and eight people were sentenced for false advertising. The anchor who created the "poor girl" persona has millions of fans. Behind it is an industrial chain that incubates Internet celebrities on the front end, compiles content on the middle end, and manufactures and sells fake agricultural products on the back end. "Selling out bad products and selling fake products" affects the brand and reputation that local people have worked hard to build, and is more likely to cause people to question when they really need to perform good deeds. Taking advantage of the public's kindness and trust to make false profits, overdraw social trust, and stir up social sensitivities. Each of us may be harmed, and the subsequent impact is incalculable.
maliciously falsified, so he must be completely cooled down. In 2024, "Operation Qinglang" will focus on 10 rectification tasks, including rectification of "self-media" creating hot spots and creating "information traps", attracting followers without a bottom line to make profits, and creating "pretending to be poor" and "selling miserable" through staged scenes. "The content attracts attention and other outstanding issues.
How to identify fake short videos? Users must be careful not to be fooled when clicking on videos with absurd and unreasonable plots and full of loopholes in time and space information. While regulatory authorities continue to increase governance efforts, online platforms must also improve mechanisms and improve the efficiency and accuracy of screening technology. In response to the problem of deep forgery that may arise when using artificial intelligence, many parties are exploring and improving regulatory measures. To control fake short videos, we must also cut off the relevant interest chains so that counterfeiters have no profit and nothing to do.
The video industry is developing rapidly, and the jumping pictures bring people a broader vision. In the complicated network environment, real and sincere creations should also show greater influence and vitality.
Source: CCTV News
