Jimu News Commentator Qu Jing
On March 18, reporters learned that the People's Court of Zhaojue County, Liangshan Prefecture recently pronounced the first instance verdict on the "Liangshan Mengyang" and "Liangshan Aze" cases. A total of 8 people were sentenced for false advertising.
Among them, company leader Tang Mou was sentenced to 1 year and 2 months in prison and fined 100,000 yuan; Internet celebrity Axi (Liangshan Mengyang, female, 21 years old) was sentenced to 11 months in prison and fined 80,000 yuan; An internet celebrity (Liangshan Aze, male, 21 years old) was sentenced to 9 months in prison and fined 40,000 yuan; five others, including Li, Guo, and Lin, were sentenced to 9 months to 1 year. Penalties range from 20,000 yuan to 80,000 yuan. All illegal gains of the above persons will be confiscated. (According to the cover news on March 19)
Internet celebrity "Liangshan Mengyang" (Source: Cover News)
"Liangshan Mengyang" is one of the earliest Internet celebrities in Daliangshan, Sichuan. He once had 386 people on a short video platform With over 10,000 fans, she has gained a lot of attention through her "Selling Miserably" video. She said in the video that she was not yet 18 years old, her parents were dead, her family was too poor, and she had five brothers and sisters. She was the eldest, so she had to drop out of school to take care of her younger siblings.
In the more than 500 videos she posted, she is beautiful and cute, but she lives in a dilapidated adobe house. She has dark skin, a thin body, and tattered clothes. She either goes up the mountain to chop wood or works in the fields every day, which has attracted many netizens. With tears in her eyes, they all left messages to encourage her and expressed their desire to help her. After accumulating a certain number of fans, she began to sell goods, selling "local Liangshan" walnuts, snow swallows and other agricultural products. Many netizens sympathized with her experience and placed orders one after another.
But these are all carefully concocted lies. Internet celebrities are packaged and incubated by mcn organizations, the poor and kind persona is fabricated, and the products sold are from other places and fake. In fact, the family of "Liangshan Mengyang" has already enjoyed various preferential policies provided by government departments, and her living conditions have been greatly improved. There is also a new house at home. The shabby and dirty scenes she often takes pictures of are actually local farmers. A place where cattle and sheep are raised. And all this deception, concealment and exaggeration are all to sell agricultural and sideline products that are not produced in Liangshan at high prices and to take advantage of people's love to make huge profits. How shameless!
gained traffic attention through a miserable performance. In the end, the entire team was sentenced for false advertising. From an Internet celebrity with millions of fans to a "prisoner", it can only be said that the sky is vast, omissions are not omitted, the law of heaven is clear, and evil has evil. Report.
In recent years, many "Internet celebrities" created by teams have set their sights on Liangshan. They basically use this routine, first "sell miserably" marketing, and then "tragic" sales, using goods from other places to replace Liangshan soil. Specialty products, earn high profits. Some deliberately manipulate the elderly and children for the sake of staged photos, which seems to be helping farmers, but actually hurts farmers, consumes public love and damages social trust. Those who really need help cannot get attention, disrupting the normal market sales order, discrediting Liangshan's achievements in poverty alleviation, and damaging the brand image of local agricultural products. The harm is huge and the impact is so bad that it has to be rectified.
Therefore, Liangshan has launched a special rectification operation to crack down on these behaviors that take advantage of public sympathy to create false personas and lead products to play tricks. The police have also clarified the operation mode of these Internet celebrity teams through the detection of a series of cases, and traced The interest chain of "upstream suppliers - packaging and drainage team - fake agricultural anchors" has accumulated experience and laid the foundation for comprehensively combating such illegal and criminal activities. The skin of these unscrupulous "Internet celebrities" must be torn apart one by one. Those who deceive the world, steal their reputations, and confuse right and wrong will inevitably be severely punished by the law and completely "disgraced"!
In fact, Liangshan has beautiful natural scenery, rich products, and remarkable achievements in poverty alleviation. It is not as poor and closed as the stereotype on the Internet. Ordinary people in Liangshan do not want to rely on "sales" to sell goods, but want to truly cultivate The brand of "Daliangshan Specialty Agricultural Products" attracts everyone's attention with high-quality agricultural products.The local government has been training and encouraging more Internet experts who tell the truth and do practical things to show the true face of Liangshan online and promote Liangshan's rich products. We all must remain rational when following Internet celebrities and placing orders to help farmers. See more, learn more, and buy truly high-quality and practical products, so that your love can truly be used where it should go.
(Source: Jimu News)