In 2024, the number one film "花千 Bone" will be released.
was released for 7 days, with a box office of only 5.51 million. If this trend continues, it will still be less than 6 million.
may not even be enough to pay the actors.
made a huge loss.
This film is a very standard "top ip + traffic starring Chen Duling ", coupled with Xiaohua Zhao Liying promotion, but the box office was extremely dismal.
What is going on?
01,
If it weren’t for the director and producer of the film taking turns speaking out, I wouldn’t have known this movie was released. Director
shot a one-minute video and appeared in person, with choked words.
He first said that he felt guilty because the box office performance of "A Thousand Bones of Flowers" was not satisfactory.
later apologized to everyone, saying that his four years of hard work had not paid off, and he felt sorry for the producer and team.
is the old "sell hard" way.
However, the audience did not buy it.
In the comment area, an embarrassing situation emerged that even the traffic fans could not control.
occupied the front row with all kinds of mocking and sarcastic replies.
even has "xq" and so on.
It seems that we don’t know whether the director is sincere, but it is probably true that the movie is ugly.
The Sixth Princess has always spoken very "respectfully". As long as
is not so bad that it is useless, it will still retain some dignity.
However, he also took advantage of the critics and scolded this movie, calling it "the worst movie of the year".
Hot searches gradually fermented, and Zhao Liying, the heroine of the TV series version of "A Thousand Bones of Flowers" also stood up to support the movie.
also pointed out the producer's "nine-year resignation" and wanted to support Sister Tang.
Producer Tang Lijun also came out to "sell miserably".
is different from the video posted by the director. She also wrote a long article talking about the creative process of the film and thanked Zhao Liying.
"The drama version comes first, so it will inevitably be compared and even questioned. I am also reflecting on it and reminding myself that creation requires more effort. I can understand everyone's deep love and hatred for "A Thousand Bones of Flowers" Everything." It is obvious that the producer of
put a lot of thought into this article.
However, why did the film become a hit? Is it really hard to use
feelings? Since
02 and
are produced by the same producer, let’s talk about the drama version first.
In 2015, the TV series version of "A Thousand Bones of Flowers" was broadcast and achieved good reputation and ratings. The
TV series tells the story of the pure love sadomasochism between the female flower Qiangu and Changliu Shangxian Baizihua.
has a plot that is very detailed and the style is beautiful and smart.
Especially when the male and female protagonists are together, Zhao Liying's aura is quite popular among the audience. The subsequent darkening of
also makes people feel the complexity and weirdness of the characters.
Bai Zihua, played by Huo Jianhua , is elegant in white clothes and elegant.
Handsome men and beautiful women are the feelings and memories of a generation.
But the problem is that in , the drama version has been extremely successful in adapting the original work. The TV series has many episodes and a large length, and all the stories that need to be told have been told.
What is the point of condensing a work like this into a one or two hour movie?
Not to mention that the male and female protagonists have been replaced, and the feelings of everyone in have also faded a lot.
This is also the reason why many viewers feel that going to the cinema to watch it will be "repetitive".
In fact, after most TV series are broadcast and movies are released, it is difficult to escape the fate of box office failure. A job like
is more suitable for a director like Tsui Hark who has unconstrained ideas.
If the movie tells nothing new, it might as well not be made.
03,
The second point is that movies and TV series are completely two kinds of art. At least movies require everyone to go to the cinema to support them with real money.
If you shoot a movie in the style of a TV series, it will be difficult for the audience to pay for it. The drama version of
was very successful, and the crew wanted to make a movie version to cut leeks.
According to the compilation of netizens, the film actually uses "full dubbing".
This would be scolded in theater movies.
Even for a bad movie like "Shanghai Fortress", the actors' original voices are used. This is the most basic sincerity and creative awe.
(For example, all the dubbing crew of the original movie "Zhu Xian" were scolded for several months.)
In the final analysis, the crew did not understand that the filming rhythm and method of the movie were copied and pasted into the movie in the same way as the TV series. . If
cannot show this sincerity, the audience will naturally not support it.
While being "movie-like", the makeup and costumes of the male and female protagonists also dissuaded the audience to a certain extent.
Chen Duling, a beauty in ancient costume, often plays supporting roles or villains, but her looks are very eye-catching every time.
In this movie, it's like this.
This is Mei Chaofeng. Comparing
with the drama version, you can see the difference.
The male protagonist, let alone compared with Huo Jianhua, is very "passer-like" compared with the general male protagonists of ancient puppet dramas.
Does Bai Zi’s paintings have the sense of a handsome young man?
Look at Sugar Baby again, like this.
is too careless.
originally thought that it would be okay if the ancient puppets sucked. At least the male and female protagonists had good looks and aesthetics, so everyone could still hold back and watch it.
Now that has become so popular in terms of service and casting, it is only expected that the film will be a hit on the street.
Let’s take a snack, the audience suffered.