1 has always been an unpopular month every year.
But there are always people who find new ways to avoid the competition of blockbusters and like to release new movies during this period, such as Bao Beier . As the famous king of bad movies and a professional Chinese-language Korean film, Bao Beier actually had a very good box office record in January.
Unfortunately, 2024 will be a complete overturn.
movies in 51 days lost 220 million! Bao Beier was stunned this time.
The 2019 "Big Shot" starring Bao Beier will premiere on January 10th. Before the release of the movie
, there was actually not much attention. The reputation of the two leading actors, Wang Qianyuan and Bao Beier, is really hard to describe. Basically, they belong to the ranks of the kings of bad movies. The quality of the movie is not high. If it lasts, it is qualified. However, the movie relies on The gimmick of "beating up" Bao Beier became popular, and Bao Beier's true character as the villain was well received.
The final movie earned 380 million.
This movie also gave Bao Beier two important experiences.
The first thing is to remake foreign movies. It would be great to make money easily. So in just two or three years, Bao Beier successively remade many Japanese and Korean movies such as "Sunny Sisters", "My Robot Girlfriend", and "When a Man Falls in Love". movie, and won the title of professional Korean movie localizer.
The second thing is that even if there is no competition from blockbusters in the unpopular schedule, it can actually achieve good box office results.
In 2021, Bao Beier repeated his old tricks and remade "大红包", which premiered on January 22.
There were less than 20 days before the Spring Festival, which was a very dangerous period. Unexpectedly, "Big Red Envelope" received another 235 million at the box office. Although it had a poor reputation, there were almost no new movies released in theaters at that time, and the audience had no choice.
In 2024, three years after cinemas were almost suspended, Bao Beier is ready to do this again.
Unfortunately, I met my opponent this time, and the audience was not so easily deceived.
On January 12, 2024, Bao Beier will premiere two new films, a male-led film "What's in the Zoo" and a guest appearance in "Extreme Rescue".
"What's in the Zoo" is a remake of the Korean movie "Secret Zoo". The Korean original version itself has a mediocre reputation. It is better because the setting of people pretending to be animals is innovative. Bao Beier only needs this setting to make the original work's impact on capital and society All the spicy satire was deleted, leaving only the joke of a Northeastern comedy star pretending to be an animal, turning the movie into a pure farce.
As of 23:00 on January 23, the single-day box office of "What's in the Zoo" dropped to 2.35 million. The cumulative box office of
in the 12 days after its release was only 69.01 million. Its final box office is predicted to be around 90 million. The film is said to cost more than 100 million. According to the box office accounting rules, the film studio lost more than 70 million.
Needless to say, "Extreme Aid" is directed and acted by Xuecun, adapted from his famous song "Northeasterners Are All Living Thunder Front". The
movie claims to be a blockbuster with positive special effects worth 150 million yuan. Unfortunately, as of 23:00 on January 23, the movie’s single-day box office was only 290 yuan, and the cumulative box office in the 12 days of release was only 69,000 yuan. It can be said that the 150 million yuan cost was wasted. !
Two movies released within one day had a combined box office loss of over 220 million!
This is completely inconsistent with Bao Beier's so-called "experience" in recent years. In fact, the reason is also very simple, that is, the audience has a choice. In January this year, the mainland film market finally gathered new films, among which Dapeng's "The Annual Meeting Can't Stop", Aaron Kwok's "Temporary Robbery" has a good reputation, so "The Annual Meeting Can't Stop" has a box office of 1.3 billion, and "Temporary Robbery" is expected to exceed 300 million.
Naturally, these two bad movies by Bao Beier were confused.
" Zoo " lost 70 million. Bao Beier was unwilling to bring another new film, but it was a pity that it was at the bottom of the box office!
The funniest thing is that Bao Beier really has a soft spot for January. Bao Beier is definitely not reconciled to the box office failure.
In addition to "What's in the Zoo" and "Extreme Aid", Bao Beier also has a new film " Away " premiering on January 26.
However, this time Bao Beier finally no longer insists on comedy, but wants to show off his acting skills. The plot is even comparable to Ning Hao's classic "No Man's Land".
Yes, "Away" is a fierce crime action movie.
In the film, Bao Beier plays a young Yu Liangsheng who is unemployed at home. His mother is very upset when he sees Yu Liangsheng doing nothing, so she asks him to find his sister Yu Xiao who is teaching in a remote area. Unexpectedly, Yu Liangsheng only finds out when he gets there that his sister has been kidnapped. .
The place where my sister teaches is a poor place, and almost all the rules no longer apply.
can see that the setting of "Away" is very similar to "No Man's Land". It can be said that Bao Beier is still a remake to a certain extent, but this time it is more restrained and adds more realism elements.
In addition to Bao Beier, the movie also stars Li Meng, He Landou, Yu Yang and many other stars, but the cost is obviously not as high as "What's in the Zoo". Unfortunately, the movie has not been very popular since it was released, and the pre-sale box office It was also the last among new films in the same period.
Withdrawing is probably the best choice. If it is released as scheduled, although it will not be as disastrous as "What's in the Zoo" with a loss of 70 million, it will be extremely difficult to recover the money, plus the Spring Festival blockbuster will be released on February 10th. , the probability of "Away and Away" to counterattack is too low.
's new films have been bombing at the box office continuously. Maybe it's time for Bao Beier to reflect!
