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Disney, as a veteran Hollywood studio, will celebrate its 100th anniversary in 2023. However, this year is about to come to an end. Facing the report card of this year, we can only say that it is terrible from beginning to end. To describe it, because no Disney film has a global box office of more than 1 billion US dollars in 2023, I don’t know if Walt Disney’s coffin can still be closed.
Many films have achieved good success at the box office this year, especially a series of low-budget horror films, but this does not mean that blockbusters cannot be successful. Even though there are few box office hits in Hollywood this year, there are still two movies that have grossed over 1 billion US dollars. However, these achievements have nothing to do with Disney.
Disney may only have one movie this year that can be called a success: "Guardians of the Galaxy Vol. Oppenheimer," "Super Mario Bros." and "Barbie." The remaining Disney films have plummeted at the box office. After "Guardians of the Galaxy Vol. 3" is "The Little Mermaid" with US$569 million, followed by "Elemental City" with US$495 million and "The Little Mermaid" with US$495 million. Ant-Man 3’s $476 million.
If you ignore the disastrous performance of superhero movies throughout 2023, then even in the field of animated movies that Disney is good at, Disney's "Elemental City" and "Wish" launched this year cannot compete with the same type of " "Super Mario Bros." and "Spider-Man: Across the Universe." In terms of horror films, "The Haunting of Hill House" was rubbed against the ground by Universal Pictures' low-budget films.
Is a $1 billion box office an unattainable goal? At least not this year, after all, two movies have surpassed the $1 billion mark at the box office. It’s not difficult for Disney. In Disney's history, many movies have exceeded the box office mark of US$1 billion. In 2019, there were as many as 7 movies with box office exceeding US$1 billion. This year can also be regarded as the peak of Disney's box office history. .
2019's live-action "Aladdin" US$1.05 billion, 2019's "Toy Story 4" US$1.07 billion, 2019's "Star Wars: The Rise of Skywalker" US$1.07 billion, 2019's "Captain Marvel" ” US$1.12 billion, 2019’s “Frozen 2” US$1.45 billion, 2019’s live-action “The Lion King” US$1.65 billion, and “Avengers 4” a whopping US$2.8 billion.
Even during the three years of the epidemic, Disney has still brought blockbusters such as "Spider-Man: Homeless" and "Avatar 2" with box office exceeding US$1 billion. However, Disney has completely failed at the box office in 2023, and even produced annual loss-making blockbusters such as "Raiders of the Lost Ark". In addition, "Captain Marvel 2", which is still in theaters, may also become one of the biggest losses in Hollywood this year. one.
Although not every Hollywood blockbuster needs a box office of 1 billion US dollars to be successful, for top Hollywood production companies like Disney, doing big things with small money is not what they are good at, even if it is like "The Haunted Mansion" Disney also spent US$150 million to invest in such a horror film, and this budget can be enough for Universal Pictures to invest in several low-cost horror films. This means that Disney has spent too much ridiculous money on too many movies.
From 2019 to 2023, Disney only spent four years and fell from the peak to the trough. The three-year epidemic may be an excuse, but it is certainly not the main reason, because other studios in 2023 will It's coming back to life, and Disney really just sucked from beginning to end.
In terms of the resources at hand, no one in Hollywood may dare to challenge Disney. The two IPs of Marvel and Star Wars alone can make other studios envious, but these two IPs have now been Disney is finished. In the field of animated films that we are originally good at, it seems that it is about to be overtaken by Universal Pictures and Illumination Entertainment. Perhaps the next step is to refer to the popular Pixar and acquire it if it cannot beat it.
And that's not even the scariest thing, because you probably can't see where Disney's future is. Disney will only have one Marvel movie "Deadpool 3" to be released in 2024, which is of course a good thing. In fact, Disney won’t have any new movies released until April next year.
In 2025, there will be many Marvel movies released, but IMHO, Marvel movies are no longer box office weapons, and have even become synonymous with box office poison. The rest may be controversial. The live-action version of "Snow White", but based on this year's live-action version of "The Little Mermaid," the box office ceiling may have been set. Perhaps only when Cameron's "Avatar 3" is released can we officially tell everyone that the familiar Disney is back, but who knows.
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