If Marvel's tentacles were "Iron Man" instead of "Spider-Man", it is estimated that Marvel would have risen a long time ago. You must know that Iron Man was a mid-level character in the popularity of the year!
The current success of Marvel is actually inseparable from the success of "Iron Man" in 2008, because according to the Iron Man director Jon Feiru said, "If I shoot Iron Man, Marvel Will sell all the superhero copyrights in his hands". why?
Because after Marvel experienced the operational crisis in the 1990s, almost all of the top popular characters in its hands have been sold out. The "Hulk" series was given to Universal, X-Men and Fantastic Four. At that time, Fox and the "pro-son" Spider-Man sold to Sony Pictures even earlier.
So, to a certain extent: the "Iron Man" that rescued Marvel back then, the reason why Marvel chose "Iron Man" is just because there is no superhero character in hand, say yes "Pick a general among short men" is not too much.
The difference between Spider-Man and Iron Man? Not in one dimension! As Marvel's "pro son" series, it can be said that Spider-Man has already had a considerable accumulation of popularity when he had not experienced the crisis in the early days of Marvel. This is why even if it is placed in some of the top 100 comics today On the list, Spider-Man is often a frequent visitor to the top three.
This is because when Iron Man was still a middle-grade popular hero character, Iron Man was already a red to purple top popular character. It is precisely because of this reason that when Marvel sold Spider-Man to Sony Pictures, it directly added a "unwilling" clause to the agreement. After Sony Pictures obtained the copyright of Spider-Man, it needed every A "Spiderman" work will be published within 5 years, otherwise the copyright will automatically return to Marvel.
Of course, Sony is not stupid. The reason for choosing Spider-Man was because of the top popularity of Spider-Man. So after obtaining the copyright, it also launched Toby Maguire’s version of "Spider-Man 1-2-" 3", and with the "Spiderman" IP is also a lot of money.
And, among them, the first work in 2002 of Toby Maguire’s version of the works generated more than 800 million US dollars in the box office, and then almost every time Sony shoots a "Spider-Man", the box office is The last level shows how high the status of "Spiderman" IP is in the American comics world.
This is why nowadays, even if Marvel has Disney as the backer behind it, even in order to recover the copyright of the X-Men and other characters, Fox Films has acquired the entire company, but still can’t get back Sony Pictures "Spiderman" copyright. This is because Sony Pictures knows the gold content of "Spider-Man", and on the other hand, it is also because Sony behind Sony Pictures is also a good money owner. Perhaps Disney can have the financial strength to recover Spider-Man if it wants to, but It is estimated that it is also a number that can make Disney hurt.
After all, it is simply the copyrighted series of Spider-Man. From 2002 to the present, the original Spider-Man, the restart of Spider-Man in 2012 and the birth of Spider-Man in 2017, the "Spider-Man" series has experienced a period of low point, but despite This has always been treated as the main box office revenue source of Sony Pictures. Among them, "Spider-Man 1-2-3", "The Amazing Spider-Man 1-2" and "Spider-Man: Homecoming", "Venom", "Spider-Man: Into the Spider-Verse", "Spider-Man: Far From Home", A total of 9 movies have generated a total of 7.161 billion + US dollars in profits, which is a very scary figure.
Maybe many fans are not too cold or have no idea about this number, but do you know? At present, the total global box office of 23 movies in the Marvel Cinematic Universe is only 22.55 billion U.S. dollars, which means that to a certain extent, the profit caused by the copyright IP of "Spiderman" is comparable to 1/3 of Marvel Cinematic Edition. universe. The gold content of the IP
is terrifying, let alone the concept of “Spider Universe” built on the basis of the IP of “Spider-Man”, which is recognized as the most likely in the global market, except for the DC Universe. An independent film system that "threats" the Marvel universe. What if Marvel sold "Iron Man"? Regarding this brain problem, the authorPeople's opinion is that Marvel will successfully rise with the help of "Spider-Man", but it may be quite satisfactory and cannot form the phenomenon-level effect of "Iron Man"!
You must know that in the era when Marvel sold its hero rights to obtain funds to maintain operations, the role of "Iron Man" was also shot by Marvel, and even "Iron Man" was changed hands several times. No one was indifferent until Marvel took it back to his own hands until the comeback in 2008.
But in spite of this, what we need to know is that the Iron Man and Spider-Man were not on the same level. Simply put, no one would be stupid not to buy the copyright of a top popular character, but to buy it. A middle-grade, and there were many "chicken ribs" characters with restricted levels in the plot of this role at the time.
However, if Sony Pictures really met the "Iron Man" Wangba Mung Bean back then, in fact, Marvel might have risen earlier than it is now, but the same may not happen today. Such a global sensational utility. Why do you say that? Because if Marvel retained the "Spider-Man" copyright that year, then following the top popularity of "Spider-Man" copyright and smoothly bringing the Spider-Man movie to the screen, we say it must be profitable. Sony Pictures has personally verified this. a little.
And if Marvel makes money to get rid of its own crisis by relying on "Spider-Man", it is actually expected to a certain extent, because the popularity of Spider-Man itself is placed here, but in this way, there is actually no " "Iron Man" saved Marvel's somewhat legendary experience.
You must know that nowadays, many movie fans love Marvel because they entered the Marvel Pit for the somewhat legendary story of "Iron Man", and even some of them are for "Little Downey" "The actor's element comes. However, if Marvel shot "Spider-Man", obviously it would be impossible to let Robert Downey Jr. play Spider-Man. Without Downey Jr., Marvel would not be able to choose someone else to play Spider-Man. "This kind of high matching degree with Little Downey.
If there is no such high matching degree, maybe the movie will be very successful and profitable, but it may not be able to achieve the phenomenon-level fan effect that Iron Man has caused on a global scale. So, in all likelihood, a moderate box office and movie effect may also make Marvel rise, but it may not be the scene of the current Marvel dynasty, or it will not be so fast to make Marvel a superhero subject field. Representative of the "Dynasty".
So, it is very likely that Marvel will still succeed, but without the experience of the "legendary" road to rise, in the eyes of movie fans, Marvel may be just an "ordinary" film company, perhaps with the situation of DC next door almost. Spider-Man's "Roots Are Red" VS Iron Man's "Grass-roots Rise" For Spider-Man, as the top popularity, in fact, if Marvel keeps it in his hands, it will undoubtedly retain a hen who can lay golden eggs Therefore, it will not be an "accidental event" that can make Marvel succeed more because the accumulation of Spider-Man's popularity lies here, and the rise of Marvel will be an "inevitable event."
For the Iron Man on the other side, starting from the comeback in 2008, the current Marvel dynasty triggered by Iron Man is a "big gamble". The success of "Iron Man" has too many uncertainties, but There are also too many possibilities.
So when no one knows what the consequences will be, the success of "Iron Man" is connected with the survival of Marvel, and it is also because the success of "Iron Man" "saves" Man Wei Er automatically brought a layer of legendary color. For movie fans, it is only natural that the popular King Spider-Man of "Gen Zheng Miao Hong" made Marvel successful, but for the "Grassroots Born" Iron Man to make Marvel successful, it was from an impossible to unexpected To the amazing transformation, although this also made Marvel rise, this rise is a halo that Spiderman cannot have. This is like in our novel: It’s not a strange thing that the clan’s children who were born in the martial arts sect can lead the sect and the family to glory, because the starting point of their own family is placed here, but if it is an originally unknown person, it may even be The adopted "orphans" who are blessed by such a status and led a declining family and sect to become a martial arts giant.The impact effect is quite different. While Iron Man, Downey, and Marvel are the latter, Spider-Man is the former. Therefore, if Marvel did not sell the rise of Spider-Man back then, it was doomed, but the gold content of this "rise" may not be as good as that of Iron Man today, or the effect caused by it in the world is not as good as Iron Man. After all, people always have a good impression of some "legendary" hero stories, especially if this "legendary" has the blessing of real actors like Downey.
