1, the second creation of film and television dramas
The second creation of film and television dramas The second creation of has long existed. For example, in 2005, Hu Ge used the material of the movie " Wuji " to add the style of news reports, and edited a 20-minute version of the spoof short video " A bloody case caused by a steamed bun ", the downloads on the entire network far exceeded the original "Wuji".
Since 2021 last year, the long video platform represented by Aiyouteng has produced a large number of negative comments and reports on the second film and television drama, dubbing it "soft infringement", "pig food theory" and other notorious names, which has also attracted the attention of the competent authorities. , emphasizing that the secondary creation should be based on authorization. The root cause of this dispute is the loss of interests of long video platforms. The growth space of long video platforms has peaked, and short videos have taken a share of the pie. Seeing that the second creation of film and television dramas has spawned a business, professional teams of second creation production and handling have emerged, and the user time of long videos has been increasingly crowded.
However, platform interconnection and content integration are cultural genes rooted in the Internet age. This year, Liu Jiacheng, vice president of the China TV Drama Association, submitted the "Proposal on Strengthening Short Video Infringement Punishments and Innovating the Authorization Mechanism", advocating the innovation of the authorization mechanism under the principle of "authorization before use". On March 17th, Sohu and Douyin announced that they had reached a cooperation in copyright creation. On June 30th, LeTV and Kuaishou reached a cooperation. On July 19th, iQiyi and Douyin announced their cooperation. These are in line with the trend of win-win cooperation. The cooperation of long and short video platforms enriches the content ecology for short video platforms. For long video platforms, the second creation content plays a role in attracting traffic for long videos, and has also become a new revenue channel for the platform.
was in the same period of cooperation between iQiyi and Douyin, Tencent had an ambiguous attitude, and refuted rumors about the cooperation with Kuaishou. Some commentators believe that Tencent still tends to give priority to its own short video matrix, such as video account, microvision , etc. In fact, the long video platform is not fundamentally opposed to the second creation. It has also done many second creation experiments, but it has been tepid. Compared with other long video platforms, Tencent, as the head player of the big entertainment track, has its own unique plan, we will wait and see.
2, Introduction to " Return of the Special Forces "
"The Return of the Special Forces" series consists of 5 parts, including "The Return of the Special Forces 1: The Wrath of the Blood Wolf", "The Return of the Special Forces 2: Black Poppy", "The Return of the Special Forces 3: Top Secret Battlefield", "The Return of the Special Forces 2: Black Poppy", "The Return of the Special Forces" Return of the Special Forces 4: Substitute Suspicion", " Return of the Special Forces: Jedi Rescue ". The protagonists of the three Musketeers Fu Chengpeng , Ren Kenuo (participated in the first 3 films), Zhang Jin , Zhao Xun (participated in the last 2 films) are all the original members of the TV series " I am a special forces " series. The
movie tells the story of the retired special forces returning to Teng to avenge their dead comrades and involved in a series of larger conspiracies, including cracking down on drug factories, preventing illegal coups launched by underworld forces, security of national treasures and cultural relics, and fighting terrorist attacks in hotels.
3, "The Return of the Special Forces" Second Creation Short Video
Second Creation Short Video includes but is not limited to the following categories: slicing, mixed cutting, commentary, adaptation, etc.
3.1 Slicing
is to simply cut a video. Sliced short videos are often organized in the form of short video collections.
Original link: "The Return of the Special Forces" series of short videos of the second creation of the film - short book
