does not have any tying, the single product price is ￥1999 starting with the RX5700 8GB GDDR6 graphics card
just pushed the discount information, the Bank of China's new XFX XFX Radeon RX5700 public version of the turbo graphics card fell to ￥1999:
is well priced, and the problem of comfortable use in winter and spring is not great. Although the temperature performance of this graphics card was not good when it was first launched in July, it has been optimized after several rounds of driving (especially in September/October. The model has a large revision chicken blood drive), and has improved a lot in terms of temperature, power consumption and performance.
and most parts of the country are already in winter, this season, choosing this graphics card can still increase the comfort of use.
For the price of ￥1999, nVIDIA is not yet able to provide a competitive product with precise positioning. The RTX2060 6GB version suffers slightly from the overall performance and configuration specifications, and the price is also an average of ￥2-300 more expensive; GTX1660Super falls at ￥1699 -￥1799 range, and cannot compete with RX5700 in performance, and the cost-effective advantage is also lacking.
Rather than say, the RX5700 of ¥1999 gave the GTX1660super a solid prestige, forcing it to go further down to ¥1499 to find a foothold.
Therefore, in this area where nVIDIA is relatively "price vacuum", the ¥1999 RX5700 has great strategic space.
Rational thinking, the best time to start has not yet arrived. The price of the public version of
has continued to fall since the official suspension at the end of August, but the overall market performance has not improved (only the public version, non-public performance is strong). Therefore, it can be extended to understand that the inventory pressure of the public version of Navi10 is still significant (and it has to be reduced!).
In addition, AMD has no more new market performance requirements for the GPU market strategy in 2019. This year's RDNA new architecture has performed well in the water test. Next year will be the time for Navi's ocean-going main fleet to go to sea. Therefore, for the existing Navi public graphics card inventory, we can still refer to the successful price war ideas of the CPU market and continue to challenge nVIDIA.
The moment when the battle begins, is the time when the real good price comes.
Summary
In summary, the current price of RX5700 at ¥1999 is just a starting point for action. AMD is likely to use ¥1899 or even ¥1799 later to replace the market positioning of Polaris’s main graphics card RX580 8GB (GPU dessert revenue). District) is the form of attack that everyone hopes to return.
Everyone should realize that the small core Navi10 under the 7nm process is still a profitable business even if it sells for ￥1799, not to mention the gradual release of pressure on production capacity. The subsequent stable supply and TSMC’s new product line will continue Lower the production cost of Navi GPU.
PS, if AMD is at risk, then the current passive situation of insufficient Navi GPU product line and lack of mid-to-high-end flagships will continue for some time. There are still many unfavorable factors for Radeon user confidence, brand appeal, and game manufacturers' willingness to optimize.
Of course, the price has come down, the smell of gunpowder has come up, the people’s pockets are happy, other business wars and so on, whatever they do~
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