How many years have you seen the "long line in the middle of the night" when Apple releases new products? The famous scenes created by the iPhone5 series and iPhone6 series at that time are still unforgettable. However, the expensive prices and sufficient stocks of several generations of products made it difficult to reproduce similar pictures. And this year, I am afraid it will appear again.
In the early morning of October 14th, the launch of Apple’s iPhone, which was delayed for more than a month compared to previous years, was finally held, and the highly anticipated first 5G iPhone12 series finally appeared on stage. The newly returned tough appearance, a number of new technology blessings, powerful A14 chip, excellent XDR display effect OLED screen , and the most important thing is the price of the National Bank of Conscience.
According to the official website for the first time, the iPhone 12mini and 12 both start with 64GB storage capacity. The starting prices of the Bank of China are 5499 yuan and 6299 yuan, respectively. The iPhone 12 Pro and Pro Max both start with 128GB storage capacity. Starting at 8499 yuan and 9299 yuan. How does this price compare to last year?
The lowest starting price of the iPhone 11 series last year was 5499 yuan, while the iPhone 11 Pro was 8699 yuan, and the Pro Max was 9599 yuan. It can be seen that the price of the iPhone 12 series this year has become cheaper compared to last year. What's more gratifying is that the iPhone12 Pro Max256GB version is priced at 10,099 yuan, and the 512GB version is priced at 11,899 yuan, which is up to 800 yuan cheaper than the same configuration last year, and the price threshold is lower.
Contrary to the price reduction, the hardware configuration of the iPhone12 series is higher. iPhone12mini and 12 both use OLED screens, the classic "big black border" has disappeared, and finally has a "Pro level" narrow bezel vision, and it also supports Pro's XDR screen display effect, and there is no A14 chip and 5G network support. Castration.
The camera module of the iPhone12 Pro series has also ushered in enhancements, the appearance of the craft is more complex and advanced, and the texture brought by it is becoming more refined. These upgrades and changes coupled with the reduction in the price of the Bank of China, it seems that the iPhone12 series has improved its price/performance ratio and become more fragrant.
However, Apple did not start with the machine itself this time, but made a big cut on the original accessories. It was declared at the press conference to strengthen environmental protection. Therefore, the charging head will no longer be included in the packaging box of all iPhone12 series, and only one Type-C to Lighting data cable will be stored, and later iPhone11 series, iPhoneXR, iPhoneSE2 and other models will also All will change together. At present, the official website sells 20W charging heads and data cables for more than 150 yuan, which undoubtedly has greatly reduced the factory cost of Apple.
Immediately after the release of the iPhone 12 series, even if Apple canceled the original accessories, in the face of the low price of the machine itself and the epic hardware enhancements, especially the low-profile models, many consumers still shouted "True fragrance," Can't help but want to buy". Apple will also officially open the pre-sales of the iPhone 12 and iPhone 12 pro on October 16, and the pre-sales of the mini and Pro Max on November 6. The reason why
will be sold separately is naturally due to the supply problem. Therefore, this year's iPhone 12 series itself is so hot, coupled with the problem of insufficient supply in the first batch, there will inevitably be a "rush to buy" situation. At present, some people in the industry have said: "If you did not grab the iPhone12 series on October 16, then I am afraid that the next time you can buy it will have to wait a long time."
So, if you have plans to buy the iPhone12 series , Be sure to prepare in advance, don’t wait to get it and then regret it.
