Speaking of Li Ronghao , which has frequently appeared in hot search entries in the past two years, I believe everyone should be familiar with it.
As the youngest tutor in the history of "The Voice of China" and the top guitarist in the Chinese music world, Li Ronghao is so talented that even one person can replace a music studio. Such extraordinary creative ability directly swept his peers.
When Li Ronghao moved from behind the scenes to the front stage, his first album "Model" won the Taiwan Golden Melody Award for Best Newcomer.
It is no exaggeration to say that looking at the newcomers who have appeared in the Chinese music scene in the past ten years, it is difficult to find someone who can be compared with them in this respect. Li Ronghao's musical talent is terrifying.
But in recent years Li Ronghao's style of painting has become a little weird, he is more and more like a marketing coffee.
first caused frequent discussions about 5G surfing, and then was questioned because the new song was too perfunctory. The negative reviews appeared in a very short period of time, and the word of mouth fell sharply. Many people are asking what happened to Li Ronghao?
Regarding this issue, I think we must first analyze Li Ronghao's strengths and weaknesses.
As a talented singer, Li Ronghao is very similar to the Hu Yanbin of the year, neither has an extremely prominent appearance, nor did he debut through idol auditions and other variety shows (Hu Yanbin is a competition not an idol audition).
So objectively speaking, Li Ronghao will have obvious disadvantages in terms of the base and die loyalty of fans.
However, it is precisely because of this that people are more willing to focus on music, and finally succeeded in getting out of the circle and entering the peak of their career.
This can be regarded as a feature of Li Ronghao's coexistence of strengths and weaknesses, but what follows is the core issue-how to continue exposure.
We all know that Hu Yanbin was silent for many years for various reasons in the early days. After " farewell poem ", almost no one paid attention to it until "Take All You Want" before it became popular on the Internet again.
However, there are only a few cases of such a small probability event in the music world. It is obviously unrealistic for Li Ronghao to accept his fate and wait silently. Therefore, marketing and hype by online media have become necessary means.
Of course, appropriate marketing in this era is actually harmless. In 2020, besides Liang Bo and Li Jian, how many singers dare to say that they have never hyped.
But Li Ronghao seems to be a bit too much in the past two years. The more the route goes, the more eccentric the center of gravity is gradually deviating from the right track.
Now he has gradually lost the original "golden music maker" feeling, but is more like a marketing cafe who has embarked on the route of a happy comedian.
"I like to post on Weibo when things are big, and they are always hot searched for some reason."
This is the intuitive evaluation of Li Ronghao by most netizens at present. Although it is a bit straightforward, it seems reasonable in general.
We always say that it is best not to have a star. Once you have a character that does not match your personality, you will most likely wear it and fall badly. Xue Zhiqian , Wan Qian, etc. are the best examples.
However, Li Ronghao’s current behavior is a bit of creating a “people-friendly design” taste, 5G surfing and frequent interaction, whoever reads it will say Li Ronghao is approachable.
But if it is just this, it will not attract bad reviews. The most important thing is that the quality of Li Ronghao's songs has declined too severely in recent years. After all,
singers are talking about their works, and they are all wrong when they decline.
about Li Ronghao's "Masterpiece" "Bebe" I won't repeat it, I believe everyone knows how outrageous it is.
The latest song "What Should I Do" has once again refreshed the three views, a total of nine words sung for three and a half minutes, this scene is really hard to describe.
You can say that there is a change of tone, you can also say that Li Ronghao is experimentingMusic, but I think none of these can deny the "badness" in public perception.
stepped back and said that "what do you want me to do" is unique, but combined with Li Ronghao's new songs over the years, it can only be regarded as perfunctory to the audience.
thought that Li Ronghao swept his peers with works such as "Li Bai", "Models", " not going to ", "Composer" and "The King of Comedy", but now his momentum has weakened a lot.
It is true that there are also good songs in recent years, such as "Quit Smoking" and " Younger and Younger " are very good, but the number is far from the past.
As a singer, how to balance the relationship between off-site marketing and music works is actually a university question, but it is clear that Li Ronghao is a little bit careless now.
On the evening of September 28, Li Ronghao was sent to a hot search because of a new post. Although the content was subsequently deleted, it still caused heated discussions among netizens.
"I'm just doing other things in music. I really don't have any interest in spare me. Thank you."
Some netizens said that this was in response to a recent question about plagiarism, and some netizens thought that Li Ronghao might have a new song, so do it in advance. Wave marketing, no matter which kind it is, there is a very strange problem bothering me.
Li Ronghao is really so popular that you can delete a Weibo in a second and can be searched?
The benevolent sees the benevolent and the wise sees wisdom. I still hope to have the opportunity to see him return to the top with high-quality works. Faced with this battered Chinese music scene, Li Ronghao is a good medicine that should not be easily lost.
