Are female stars really talented in designing shoes across borders? Still playing?

A large wave of beauties and beautiful shoes are being delivered, please check!

In today's cross-border collaboration between fashion and fashion, celebrities have joined the ranks of designers, especially It Girl stars who are fashion vanes. But when you come to this colorful fashion world, although you can withstand the aura of a star designer as soon as you appear on the stage, whether you can get the last laugh depends on your ability.

Today, we will take stock of the celebrity designers who have worked for big-name footwear crossovers, and see if they are really talented or purely playing tickets.

Sophie Marceau & VILLEBOIS

French actress Sophie Marceau, a transformation designer, designed a limited series (three series) of the same name for the French high-end handmade ballet shoes Villebois, which has transformed her usual elegant and neat style Classic interpretation. It is understood that Villebois also opened a flagship store on Tmall.

Pirouette series

Entrechat series

Cabriole series

Comments: The five-star standard, the same below

talented index: ★★★

success index: ★★★

despite the Villebois have more consumer groups in France, due to the breakdown and ballet shoes category Due to limitations, Villebois's flagship store on Tmall in China has average sales. But from the perspective of brand marketing, with Sophie Marceau's reputation + Villebois brand's popularity in the field of ballet shoes, this is undoubtedly a successful crossover.

Rihanna & PUMA

American singer Rihanna collaborated with the well-known sports brand Puma PUMA to design sports shoes and other products for it, and served as Puma’s creative director. Rihanna also posted her photos on Instagram. Puma sneakers.

In fact, the collaboration with Puma is not her first cross-border fashion design. Rihanna has worked with Armani jeans, River Island and other brands before, and her distinctive design style also makes her emerge in the fashion industry. The collaboration between Rihanna, who has always liked street sports styles, and Puma, who takes the fashion sports route, is also quite in sync.

Comment:

Talent Index: ★★★★★

Success Index: ★★★★★

Among the many female celebrities, Rihanna's talents are obvious to many international brands of clothing, shoes and cooperation. Accessories and more. The cooperation between

and Puma can be described as "senior level". The sneakers designed by it are loved by many fans and Puma consumers, so you can be sure that Rihanna is a "hearted" on the way to become a designer.

Olivia Palermo & AQUAZZURA

celebrity Olivia Palermo won many fashion fans with her beautiful face and excellent dressing skills, she also played with shoe design across the border. This is not the first time Olivia Palermo has played cross-border. He has previously launched co-branded sunglasses with Westward Leaning, which has been well received by fashionistas.

In 2014, it cooperated with the Italian shoe brand AQUAZZURA to launch the AQUAZZURA X OLIVIA PALERMO series. The series combines Olivia Palermo's previous dressing style and Edgardo Osorio's design philosophy, and finally presents six unique designs, allowing women to match perfect looks on various occasions.

Olivia Palermo x Aquazzura design manuscript

Olivia Palermo x Aquazzura large series of ads

Comments:

talent index: ★★★★

success index: ★★★★

as New York's Upper East Side socialite, has a high popularity, its footwear design Naturally, it is also widely acclaimed. I personally acted as a model to shoot commercials for him, and his serious and responsible attitude is also quite touching.

Angelina •Jolie&Christian Louboutin

Hollywood star Angelina•Jolie starred in the new Disney movie "Sleeping Mantra" in March 2014, and cooperated with the brand Christian Louboutin to launch the Malangeli shoe series.

This shoe is a limited edition high heel inspired by Angelina Jolie's role in the movie. The heel design is based on a wedge-shaped horn as the prototype, and the toe is decorated with a grid, which not only integrates the fantasy style in the movie, but also retains the brand's traditional handmade design.

Comment:

Talent Index: ★★

Success Index: ★★

Angelina Julie + Christian Louboutin's reputation, so the cross-border production of shoes and shoes at the time naturally attracted the attention of the movie, especially , It has made Angelina Jolie’s talent index soar, so that she often wears her own designed shoes when attending press conferences and walking on the red carpet later. Unfortunately, the follow-up was weak, and Julie did not launch a new series.

Sarah Jessica Parker & Manolo Blahni

"Standing on high heels, I can see the whole world", this is the phrase in "Sex and the City" that Carrie is a classic woman in life. Sarah Jessica Parker (Sarah Jessica Parker) is also a high-heeled shoe expert. She cooperated with the shoe brand Manolo Blahni to launch the shoe series "SJP" named after her. The scene where Carrie begged the robbers not to take her shoes in the

movie must be fresh in everyone’s memory, and the blue high heels came from Manolo Blahni.

The series of shoes she launched in collaboration with Manolo Blahni is simple and elegant, taking the retro route. Jessica said that her inspiration comes from daily life, some details in life, and she prefers retro to incorporate the style of the 70s and 80s in her design.

Comments:

Talent Index: ★★★

Success Index: ★★★

is well-known for her classic role. Sarah Jessica, whose design of high-heeled shoes naturally attracts the attention of the fashion industry. In terms of fashion and comfort of beautiful shoes, the "SJP" series is commendable. Zhang Shaohan

Zhang Shaohan& Temptation

In 2013, Zhang Shaohan announced her own women's shoes Temptation brand, which was the first to be sold on the Internet, and sold for 22 million yuan in the first month. After six months of operation, the brand opened its first physical store in Taipei East District on August 19, 2013. More than 300 types of shoes were placed in the store on the day of opening.

Zhang Shaohan pointed out that the women's shoe market is fiercely competitive, but Temptation's distinguishing features are good quality, reasonable price and diverse styles. She revealed that the brand will launch 2-3 new product series in a season, with at least 100 pairs of shoes at a time and more than 200 styles.

It is understood that there are currently more than 500 types of Temptation women's shoes. In addition, Angela Chang has launched more accessories and bags, gradually developing brand.

Taipei Daan District store

Comment:

talent index: ★★★★

success index: her own brand, zhangyi, she is the creative director of her own brand, zhangyizhang ★★★ Give your friends their own branded high heels and design exclusive shoes.

From the perspective of brand sales and store openings, Temptation is more successful than other female stars. Although plagiarism has been exposed by the media, it does not affect its brand development at all. In terms of products, there are not only shoes, but also luggage accessories. It seems that Xiao Nizi's shoe brand is becoming more and more attractive.

Gao Yuanyuan&Yuanyang

Yuanyang is a new personal brand launched by Gao Yuanyuan and Daphne. The English name of the brand is "ONDUL", and the Chinese translation is Lianyi. Gao Yuanyuan said: "I hope that every girl who has a persistent pursuit and love for beauty can pass this love endlessly like ripples in the water, to the heart and feet of every simple, bright and confident girl. The design style of

seems to have inherited the elegant temperament of Gao Yuanyuan, and every pair of shoes is full of femininity. The design of the shoes focuses on a simple style, without adding exaggeration, but some small and chic decorations can always capture the hearts of women.

Comments:

Talent index: ★★★

success index: ★★★★

is based on the strong production and sales background of Tianmao’s products. After only one year of launch, Yuanyang's product sales have continued to grow. A large part of the reason for

is that consumers love and recognize Gao Yuanyuan, which is the power of the so-called idol! It's a pity that this brand was unable to follow up and did not last.

Zhang Huimei & AMEI

In addition to Gao Yuanyuan, Daphne's other women's shoe brand AMEI, founded in 2013, was personally designed by Taiwanese singer Zhang Huimei and served as the brand design director. It is understood that the high heels brand combines China, Hong Kong,Teams from Taiwan, Italy, and France cooperate across the sea, and the brand spirit "Step Higher": the heel takes off at 15 cm, the highest is 20 cm, and challenges the limit.

Zhang Huimei designed the details of the Puyuma aboriginal characteristics into the shoes. The main style is wild, and the heel alone has many unique designs.

's first-launched shoes are divided into four series, showing all kinds of female sexy, including "dazzling structure series" full of dramatic and stage effects, simple and sexy "classic charm series", wild and dynamic Passion Flame Series", "Peinan Totem Series" with both folk customs and modernity.