Use technology to drive efficiency, use art to create happiness, and to expand life with unlimited possibilities
Shanghai, China, August 12, 2020-the world-renowned clothing brand Uniqlo held "Tomorrow's Clothing Huan at its global flagship store on Huaihai Middle Road, Shanghai "New Future Life" 2020 autumn and winter new product exhibition , through thinking about the current needs of consumers, with "questions of life, answers to clothing" inspire the future lifestyle , and propose the concept of "clothes for tomorrow". On-site display of Uniqlo's eight new collections for autumn and winter, with Lifewear adapting to life's art and technological innovation, expands the vitality and excitement of tomorrow's life. Uniqlo Shanghai global flagship store and handheld flagship store synchronize cloud experience , inviting national consumers and media pioneers to jointly open up more possibilities for lifestyle.
Uniqlo deeply considers the "questions of life" that consumers are most concerned about after the epidemic, and releases the new "Clothes for Tomorrow"
. With innovative clothing design and wearing experience, it is renewed and more energetic and beautiful for the future lifestyle. The problem is that daily life triggers in-depth thinking.
In a changing moment, life constantly poses questions and challenges to us:
Is life an unchanging repetition, or is life full of vitality every day?
Even from 9 to 5, can you stay away from dullness and fun?
Does decent brilliance take time and effort, or can it be enjoyed easily?
Does work and life balance require hard work?
Move your body and wait for the right time and place?
Health needs to be tightly managed, or can it be easily owned?
Can the radius of life be expanded freely?
Is high quality a consumption upgrade or a price upgrade?
Questions about life, answers to clothing-LifeWear "Tomorrow's clothing" eight new series, a new lifestyle inspiration
Based on insights into future life and lifestyle, Uniqlo provides answers with "Tomorrow's clothing":
takes nature Color, rejuvenate: Morandi color autumn and winter new products , bring healing feelings
Live life with culture and art: vitality sweater and world cultural and creative pioneer UT, full of vitality, full of fun, lively life Fun
Designed with easy-care fabrics to help efficient life: Easy-care fabric fashion shirt , helping you save time and effort, and enjoy life easily
With high quality at your fingertips, help upgrade consumption: has the ingenuity of details and nature Textured knitting series , easy to embrace high-quality life
Decent work, beautiful after work: Comfortable and decent smart pants , smart life can be switched freely, easy and smart to enjoy life
If you want to move, there is no limit to vitality: windproof and rainproof BLOCKTECH, vitality and invigoration every day
warm body and heart, health comes: HEATTECH that absorbs moisture and heats and is light and warm high-grade light down , warms the body and mind, and actively faces life
Warm and stylish, expand the radius of life: indoor comfort Outdoor warm polar fleece , help you freely walk through the living space
Uniqlo Shanghai global flagship store creates "any door to life"-a new life in the future, starting from now
On August 12, Uniqlo Shanghai Huaihai Middle Road global flagship store carefully built "Any Door of Life", and will be open to the public from August 13 to August 31. invites guests and customers to transform into a "life yearning home" and renew the future lifestyle through a new dressing experience. At the same time, Uniqlo brings a special surprise: From August 13th, at Uniqlo’s global flagship store on Huaihai Middle Road, Shanghai, you will receive a flannel pillow (specification 40*40cm, limited edition of 2910 copies) for a single purchase of 299 yuan. First served, while stock lasts).
Uniqlo opened 19 new stores in 18 cities across the country, and the flagship store on the official website synchronized cloud experience "Tomorrow's clothing"
August 1On the 4th, Uniqlo will welcome the grand opening of 19 new stores in 18 cities across the country. The high-quality ideal life of is within reach! Multiple gifts for opening for a limited time! Welcome to experience UNIQLO's "Tomorrow's Clothes" new early autumn products, renewed in autumn and winter fashion.
From August 12th, Uniqlo's flagship store will also present the 2020 autumn and winter new product exhibition simultaneously. Consumers across the country can "experience" the charm of new products on the exhibition site without leaving their homes, experience the new dressing experience , and open up more possibilities for lifestyle. At that time, will visit Uniqlo's WeChat Mini Program to explore for new product discounts from time to time, and easily get your "Tomorrow's Clothes" and renew your future life.
Uniqlo's new 2020 autumn and winter products
LifeWear suits the art of life and technological innovation, creating tomorrow's clothing and renewing the future lifestyle
Uniqlo's new 2020 autumn and winter products, with the integration of art and technology innovation, "Tomorrow's clothing", to answer consumers' current concerns The "Question of Life" empowers a better life. Clothing is no longer limited to a single occasion, no longer out of touch with daily life. It can not only heal the mood, but also show taste and personality, helping people regain health, vitality, comfort, and fashion, and build a more ideal future life.
NEW COLLECTION new product series-answer the question of "vitality"
modern design, smart and renewed in autumn
life is unchanged? Let the new autumn and winter products give you something new. Uniqlo's two-way stretch "smart pants" , "organ skirt" with its own fairy air, airy "cloud shirt" , neat and stylish "swen shirt" and modern new classic Corduroy series , represented by these five popular star products, , this season's autumn/winter series has made a quick response to the "questions of life" from multiple dimensions: the new Morandi hue brings you a happy mood ; Upgraded version of high-performance fabric (only some styles, see the product details page introduction), helps you easily show a decent image; innovative single product that can be business or leisure, can meet the needs of different occasions.
Bottoms trousers series-answer the question of "balance"
Decent at get off work and beautiful after work, wearing for eight hours of wonderful life
When work and life are no longer separated, clothing should also look for a balance of decent and comfortable. Uniqlo's six trousers series, rich in styles and diverse styles, allow everyone to find the ideal trousers that suits them.
Uniqlo’s popular star product "smart pants" , makes life smarter by virtue of smart tailoring that is taller and thinner, smart materials with two-way elasticity, and a versatile style of wearing multiple clothes. maintains a decent commute and has both Comfort for leisure. will also launch HEATTECH smart pants in winter to deal with the severe cold weather in winter.
slim jeans series , while ensuring comfort, provides a variety of style options: tight elastic, slim slim, tight flared, loose tapered, slim straight, wide-leg silhouette. 's new straight-leg jeans this season have longer legs, creating a modern and capable look. The fabric of high stretch jeans has good elasticity and brings a stress-relieving wearing experience. The comfortable trousers series , can be casual, work clothes and sports, various styles can be switched . The new women's corset trousers are more neat and stylish, and the women's fancy corset trousers , draped fabrics, fully show the charm of women.
Comfortable casual pants series , with a skin-friendly touch of cotton. The non-pleated trousers series , classic fashion will never go out of style. colorful leggings series, makes you confident to wear beautiful legs.
Shirts shirt series-answer the "efficient" question
efficient care, easy life
easy to enjoy life and maintain a decent image, can you have both? Uniqlo selects high-quality fabrics, and the new shirt series are on the market, allowing you to wear clothes with less effort and effort. new high-performance anti-wrinkle shirt , easy to hitFree ironing ; worsted shirts have excellent texture and comfort, suitable for both work and get off work. The simple and elegant easy-care fancy shirt and the versatile flannel series also provide more wearing possibilities this season, easy to choose, easy to match, easy to take care of, so you can wear it easily Various styles.
Knit knitting series——An answer to the question of "quality"
Naturally high quality at your fingertips
Is high quality equal to high price? The more expensive you buy, does it mean the more right you buy? Uniqlo knitting series, with excellent quality and affordable cost-effective, achieve natural high quality at your fingertips. 3D knitting series , first-line molding technology, three-dimensional and beautiful silhouette, refreshes wearing comfort; EFM worsted merino series woven from fine fibers, using 100% merino wool, machine washable and easy to care , is a subtraction for the tedious daily life of modern people; cashmere series , using 100% pure natural cashmere , soft and skin-friendly, re-equals high quality and cost-effectiveness , returning to the meaning of clothing, answers The question of "quality" of consumption upgrade.
HEATTECH Warm Underwear Series——An answer to the question of "vitality"
absorbs moisture and heats, opens up a comfortable and warm autumn and winter life
At present, people pay more attention to health and their physical condition, and look forward to a warm and comfortable autumn and winter life. HEATTECH warm underwear is comfortable and warm, moisture-absorbing heat-generating technology, which converts the water vapor discharged from the human body into heat energy, bringing warmth and comfort from the inside to the outside. This season adds more colors and designer collaboration style , upgrades the intimate design, such as the launch of the lace ballet collar top for women , warm and elegant at the same time, is convenient to match with more clothing options.
Fleece Polar Fleece Series——An answer to the question of "freedom"
Warm and fashionable, unlimited expansion of life radius
Can life radius be expanded freely? Sports and fitness have to wait for the right time and place? Uniqlo wears a light and warm polar fleece jacket, allowing you to experience the freedom of walking and leaving. introduces more new silhouettes and more fashionable and versatile designs this season: windproof polar fleece jacket , warm inside and outside cold, without fear of the cold, can easily switch outdoor modes; imitating lamb wool fleece , both Wearing the soft touch of and trendy and fashionable silhouette tailoring, can easily meet the needs of daily commuting in autumn and winter; there is also , which is softer and more fluffy, long fleece , suitable for home wear, making you more comfortable at home Feel comfortable and warm.
down jacket series-answer the question of "light warmth"
light warm, windproof and waterproof, taking into account temperature and style, double the vitality for winter life
warm and portable down jacket series, styles are constantly being introduced: Ultra Light Down, five high-end lightweight down series Features include one piece, light, warm, portable, waterproof, anti-static (waterproof refers to anti-wetting performance, does not have anti-permeability performance). This season also added delightful bright colors and seasonal limited design , with more choices; Hybrid high-performance composite jacket series , using moisture-absorbing heat-generating materials and high-quality down composite filling technology, helps maintain the core of the body warm and easy The activity also has durable and waterproof functions. The new tooling style is neatly tailored and full of urban feeling. Let this winter warm from body to heart.
vitality sweater and UT world's cultural and creative pioneers-answering the "cultural and creative" question
cultural and artistic dynamism, rich and diverse life
How to stay away from the boring nine to five life? Follow the vitality sweater and UT world cultural and creative pioneers to find an outlet for fun together. This season, Uniqlo continues to work with popular IPs to explore the journey of global art and innovation, launching Ghost Slayer Cooperative Ut, Yonezu Kenshi Cooperative Ut, Keith Haring x Disney cooperates with UT, embraces the multi-world culture ; Sweat vitality sweater series includes art and classic popular series IP, expressing self-personality. inspires your artistic creativity through clothing, keeps you interested all the time, 100 points vitality, 100 points vitality , adding fun, vitality and inspiration to the ordinary autumn life.
INES DE LA FRESSANGE cooperation series-answering the question of "aesthetics"
French elegant new aesthetics, achieving "beautiful time and beauty" confident life
Life needs to be renewed, and beauty can be displayed freely. Uniqlo Ines de la Fressange 2020 autumn/winter series combines new fabrics and exquisite detail design, presenting three new French aesthetic styles: bohemian style , elegant interpretation of romantic beauty; confident and neat style , expressing the beauty of personality straightforwardly; simplicity Advanced style, enjoy the beauty of quality at ease. 39 new autumn and winter products bring more choices for autumn and winter wardrobes, help women express themselves and show multi-faceted beauty.
Uniqlo flagship store, one-click to purchase exclusive rights for
members, efficient and smart, easy to obtain your "Tomorrow's clothing", renew your future life
O2O service is faster and more convenient, free choice for receiving and picking: direct store delivery , Can be shipped as soon as 1 hour; the store can pick up, and the stock can be completed as soon as 1 hour.
Personalized customization experience, shirt and trouser length modification service, more appropriate fit
The product styles, colors, and sizes are more complete. There are also extra-large/extra-small sizes to choose from to meet the needs of different customers.
In August, Uniqlo's flagship store will bring multiple surprises. For details, please scan the QR code to visit Uniqlo's flagship store.
