What is your own "support"? I turned my 85-year-old grandfather from my rural hometown into a trend ICON!

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What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

Hi,bro~ As the saying goes, there is an old person in the family, like a treasure. SOOZY introduced to you the story of an American brother and his 93-year-old hardcore grandmother. ("93-year-old grandma is on fire! Bottle cap challenge, boxing, champagne opening, what kind of experience is having a hard-core grandma!")


Today, I will introduce another Japanese boy, he is not only himself Playing tide, he also turned his 85-year-old grandfather from his rural hometown into a Japanese trend ICON!


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


This Japanese brother named Kudo Naoya, just turned 30 this year, works as an advertising producer in Dentsu, a famous Japanese advertising company. In this industry, he himself is a fashionable young man who loves trends very much and likes to be different.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

That's right!

is the "swimming pool" that old drivers are all familiar with...


In May 2019, Kudo plans to take advantage of the 10-day long holiday during the Golden Week of May 1st to return to his hometown in the rural area of ​​Akita Prefecture. Before that, he packed up several boxes of clothes that he didn't wear very much and sent them home, intending to put them on the shelf in his hometown.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


From the intense and fast-paced life in Tokyo, to a calm and peaceful rural environment, Kudo feels bored. One day, he was sorting the clothes he returned from Tokyo Express. He saw his grandpa Tetsuya next to him. He had a whim, and asked Grandpa if he could put on these fashionable clothes and take some photos.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


Love Sun’s proposal made my grandfather a little surprised. After all, my grandfather was a chemistry teacher in a local middle school. The clothes he wears most in his life is the white lab coat used for experimenting with bottles and jars. Where have I tried these colorful" Fantastic clothes"?


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


could not wipe out the repeated requests of the baby grandson. Grandpa still put on the clothes of these young people. When he appeared in front of the family in a new image, the first reaction of grandma and Kudo's parents was that they couldn't help but burst into laughter! Grandpa hurriedly walked to the mirror and looked at himself, who was "rising up", and smiled awkwardly and happily.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


A piece of trendy clothing from Tokyo, accompanied by grandson Kudo's camera shutter sound, grandpa produced a strong "chemical reaction" in his heart, inspiring grandpa's long-lost happiness and vitality!


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


In the beginning, the grandfather and grandfather took pictures at home. Later, when the grandfather took photos, he began to put forward his own ideas. The two went to the beach, the park, and even the school where the grandfather taught. Revisiting the old place also reminded grandpa of many past events. "This tree in the yard, but you planted it when you were born!" Grandpa touched the scene and talked happily. Kudo was very moved.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


Afterwards, Kudo posted some photos to his Twitter, and it became popular all of a sudden, instantly reposted 70,000 and liked more than 280,000 . Kudo simply opened a new account called "SILVER TETSUYA", only 10 hours, the number of fans exceeded 10,000.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


"My phone keeps ringing, and until then, I realized that my grandpa became an internet celebrity! " Kudo said.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


In fact, at the beginning, Kudo thought it would be funny to let grandpa wear young people's clothes, but the pictures taken were unexpected.


"After Grandpa got up on these luxury brands, he formed a huge contrast with the original image of rural teachers, presenting a very interesting visual effect."


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


"Many friends praise me, saying that my idea represents a new form of inter-generational communication, but what impresses me more is my grandpa’s friends. These old people like praise my grandpa and say he has a very Great grandson!"


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


"Grandpa usually doesn't use a cell phone, and he doesn't understand social networks like Twitter and Instagram, so I can only tell him that you are very popular online now! In less than a week, the local newspaper came to interview and report on me. Grandpa, , the students he once taught called after seeing the newspapers. He was very happy!"


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


and grandpa took pictures while chatting with grandpa, recalling the local people, this process also benefited Kudo a lot. His advertising production has brought a lot of inspiration.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


In fact, as early as 2016, when the Akita County Government's Tourism and Tourism Department found Kudo's company and planned to produce a promotional film, the company established a team with Kudo as the leader and all employees from Akita Prefecture.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

September 16, 2019 is Japan's "Day of Respect for the Aged". On this day, Kudo opened the "SILVER TETSUYA" photography exhibition in Omotesando, Tokyo. Many people came to visit. Grandpa himself also came to the scene to interact with the fans and received everyone's blessings. This photography exhibition has also become Kudo's best gift to grandpa.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba

What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


After the silver-haired grandfather became popular, Kudo also began to think deeply about a question- How should we young people get along with the old?


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


"Don't be too respectful with the elderly, but go and play together!"


Kudo said: "In Japan, people always tend to place the elderly in high positions that are respected and cared for, but I think it really makes them Do you feel okay? is from the same perspective as them, isn’t it a better way to focus on one thing with them? is at home, and my relationship with grandpa is the best. It’s this same The relationship between relatives and friends made us very happy and harmonious to complete these works that caused great repercussions."


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


Seeing Kudo's works, do you want to imitate it, dress up your grandfather, and come to a set of fashion movies. What? Kudo lists the five essentials for taking pictures of handsome silver-haired grandpas:


1. Don't be too respectful, but have a mentality to play together!

You must know that this is not a filial respect for the elderly, but a fun game to participate in together!


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


2. Don't always think that it is not suitable for him to wear this way!

wears the style that he wears, boldly direct to grandpaPut it on, just to compare, which one of you is more handsome in it!


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


3. Let them hold back their laughter!

can take pictures with his grandson, and grandpa often laughs from ear to ear. At this time, first-class photographers must control the venue! Only by creating a cold atmosphere can they lead them to show a cool sense of fashion!


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


4. Lead them to talk about the past!

It is best to take them to places with stories, and listen to them telling about their youth, which can better stimulate their emotions!


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


5. Flexible with elderly items! If

are all changed into young people's attire, it is meaningless. You can keep some old people's items, such as rheumatism sticking on the legs, loose old pants, etc.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


In March this year, the "SILVER TETSUYA" photo album was officially published.


What is your own 'support'? I turned my 85-year-old grandfather from my rural hometown into a trend ICON! - Lujuba


In the foreword, Kudo wrote: "Life is like dressing, as long as you change frequently, dare to challenge, no matter how old you are, you can be full of fun!"


encourages everyone!


-END-

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