Chen Kaige's movie box office is not high, why are investors willing to spend money? The benefits behind it are great

As for the general public, how do you judge whether a director is good? Generally speaking, it is measured from two aspects. One is the box office. As long as the box office is high enough, it can also show that he is a director who can make movies. The second is the quality of the movies. Some movies are not very popular with the audience. But these works can reflect certain practical problems, and they are rare good works. Generally speaking, whether a director is good is judged from these two aspects. There was a previous program called "Actors Please Take In" four directors, of which Chen Kaige should be the strongest. For this director, everyone thinks he is very good, but some people have said that his film box office return rate is very low, why are so many people looking for him to make movies? The low rate of return of

means that the box office of the movie is too small, compared to the amount of investment, which is why the rate of return is low. From an objective point of view, Director Chen Kaige has many works, but the box office of these works is really not very good. It seems that he has shot a lot of works, and some of them are more famous. For example, "The Legend of Cat Demon" should be very popular. Recently, due to the broadcast of this program, many people went back to watch it again. . Even for such a famous work, its box office is not very high. From the point of view of the box office, his performance is not as good as some young actors. Another thing about

​​is the quality of the works. Speaking of which, the quality of the early works of director Chen Kaige is very high. The most impressive work is "Farewell My Concubine". The influence of this work on the entire era cannot be ignored. However, many of the works he shot later were even described as bad films. As a fifth-generation director, neither of these two individuals has a particularly outstanding performance. Why are there still people who follow him? Many investors are willing to look for him for filming? In fact, what we saw was only some superficial things. As investors, they saw more hidden things, which led to their willingness to let Director Chen Kaige film.

Let's take the work "The Legend of Cat Demon" as an example. Everyone knows that this work is very beautiful, and the setting scenes in it are also beautiful. Many people think that such a scene will take a lot of effort, but it can only be used for a short time and cannot be preserved forever.

For the investor, he alone spent one billion yuan to let Chen Kaige set up the scene. The one billion yuan is not included in the movie investment. If it is included, the box office may not be enough to return the cost. At first, setting up scenes is a very time-consuming, and very unthankful thing, because many scenes are useless after using them once. But some people are willing to do this, so after the movie is finished, a Tangcheng is built, and a city that can be viewed with one billion.

adopts the style of the Tang Dynasty, and it has been restored one to one. As an investor, you must have your own thinking. Because the film has a very high rating and its spread is also very high, many people want to go to Tangcheng to see it, so the entire tourism industry is driven. We can say that the box office of this work is not high, but the benefits behind it may be unimaginable. From its establishment to the present, countless tourists have visited this Tang City, all to appreciate the cultural beauty of the Tang Dynasty.

has used a work to drive tourism in a region. Perhaps only a few directors can do this. Director Chen Kaige has many works left to visit, and some people are even willing to spend money to build movie scenes separately. , Just like "The Legend of Cat Demon". Among them is the work "Wind Moon", which uses the background of old Shanghai. Later, after the filming of the work was completed, a film and television base was built. Later, many directors used this film and television base, which was also included. Chen Kaige worked for everyone's welfare.

also has a very big project. When filming "Jing Ke Assassinated King of Qin", considering that the Qin Palace would be better with real scenes, I finally decided to build a Qin Palace in four years. It took four years. It’s time to build a palace, but also to achieve the most realistic restoration. I have to say that Chen Kaige left too many places for everyone to visit. You can say that his work is not good-looking, and even the box office is not high enough, but the investors are happy to let him shoot because the influence he brings is too great.

​​For the investors behind these attractions, they can be enjoyed by people almost without publicity, saving in the middleWith a lot of time and energy, it can bring a lot of income every year. Our public view of directors is only a few aspects. As an investor, Chen Kaige is a very good director. He uses his own influence and even the influence of his works to bring income to investors. This is Good director.