The 2024 summer season ended dismally, with total box office receipts of only 11.643 billion, a decrease of 9 billion compared to last year's score of 20.62 billion. Excluding the three-year pandemic era, this is the worst summer season in ten years since 2014! Shen Teng's "

The 2024 summer season ended dismally, with a total box office of only 11.643 billion, a decrease of 9 billion compared to last year's 20.62 billion. Excluding the three-year pandemic era, this is the worst summer season in ten years since 2014!

Shen Teng's " " won the championship with a revenue of 3.253 billion; Wang Chuanjun's "Silent Kill" received 1.349 billion and won the runner-up; the third runner-up was the Hollywood blockbuster "Alien: Death Ship" with a box office of 640 million.

In this summer season, works directed by famous filmmakers Chen Sicheng, Xu Zheng, Wu Ershan, and the super IP "White Snake 3" all ended in box office failure. The biggest losses were undoubtedly Nicholas Tse's " Customs Front " and Jackie Chan's " legend ".

1. The cost was 360 million, and the loss of "Legend" reached 220 million.

Shen Teng's "Catch a Baby" cost 300 million, with a box office of 3.25 billion;

Chen Sicheng's "Decryption" cost 500 million, with a box office of 330 million;

Xu Zheng's "Retrograde Life" cost 200 million, with a box office of 340 million;

Wu Ershan "Under the Stranger" cost 200 million, with a box office of 118 million;

Nicholas Tse's "Customs Front" cost 200 million, with a box office of 129 million;

Jackie Chan's "Legend" cost 360 million, with a box office of 79.99 million.

From the comparison of the above data, it is not difficult to find that the budget cost of "Legend" is second only to "Decryption", and it is the second highest investment film in the summer season. I believe everyone who has watched the movie knows this.

The fighting effects of thousands of horses galloping on the grassland and the special effects of the underground ice palace are all visible money burning. The cost was 360 million, and the most important expense was Jackie Chan's salary.

As an international superstar, although he is already old, he is still active in the film industry. In Jackie Chan's words, if his family classes do not start working, many people will have no income.

Therefore, Jackie Chan’s salary is still the maximum salary in China, about 50 million. However, the final box office of "Legend" was only 79.99 million, which can be said to be an epic flop. The specific income of

is as follows: domestic box office split is about 26 million, box office in Hong Kong, China, and Southeast Asia is about 4 million, overseas copyrights were sold for 80 million, and streaming media recovered costs for 30 million.

.36 billion minus the above income, the final result is a loss of 220 million. Among them, the main investors are Yu Dong’s Bona Pictures and Yang Shoucheng’s Emperor Pictures.

The main responsibility for the box office failure lies with director Tang Jili and starring Jackie Chan. The reason why the film crew dared to make such a big deal was firstly because they hoped that Tang Jili's script would attract audiences, and secondly because they took a fancy to Jackie Chan's box office appeal.

No one thought that "Legend" would fail so miserably.

2. Jackie Chan is unwilling to give in. Can the new film win back the victory?

Recently, two more latest updates about Jackie Chan were revealed.

One is that on August 28, Jackie Chan appeared in Paris, France, to participate in the 2024 Paralympic Torch Relay. When Jackie Chan lit the torch, the people in Paris shouted: "Jackie Chan, China is proud! China Legend!"

Another news is that Jackie Chan’s latest movie "Panda Project" is scheduled to be released on October 1st during the National Day.

Before, Jackie Chan's "龙马spirit" also received 210 million box office, but this time "Legend" did not even get 100 million box office, becoming Jackie Chan's worst box office film.

This is simply a humiliation for Jackie Chan, so incredible. Reluctant, Jackie Chan hopes that his next film will be a desperate counterattack.

So, can "Panda Project" win back the victory?

Brother Fei feels that there is some hope, and the hope is quite big. Next, I will use several key words to further elaborate.

The plot summary of the film is as follows:

Jackie Chan plays the true role of international kung fu superstar Jackie in the movie. He adopts a super cute and super cute panda cub Huhu, and is full of expectations to start a new life.

At this moment, Huhu's unique "big and small eyes" special gene was targeted by international bad guys. The leader of the organization spent 100 million US dollars to invite a group of criminals to come and snatch the pandas.

Faced with a sudden crisis, Jackie teamed up with a gold medal manager (played by Wei Xiang) and a panda conservationist (played by Shi Ce) to launch an all-out rescue. In the end, can they get what they want?

Keyword 1: Cost 250 million.

The original title of "Panda Project" is "Project P", and the theatrical trailer has been released. Audiences who like to watch movies should have seen it in the cinema. It was Jackie Chan who kicked Wei Xiang and said : "Plan P."

learned that the budget cost of this film is 250 million, which is considered a large investment movie in the action comedy genre. Since the trailer has not been released yet, the specific cost is not yet known.

In addition to the salary of Jackie Chan and the family team, there are more than 400 people in the final filming staff, which is quite huge. In addition, the film involves an international group and there are a large number of foreign actors participating, so the expenditure will definitely not be low.

Judging from the plot introduction, it should be of the same genre as "Escape". If the rescue is domestic, then some savings will be made on the setting. If it involves overseas rescue, the budget cost will increase.

believes that 250 million real money must be spent in real ways. As long as the theater box office can reach 700 million, it can basically make a profit without losing money.

Keyword 2: Happy Twist actor Wei Xiang.

Zhang Luan, the creative director of "The Panda Project", has previously produced masterpieces such as Yu Qian's "Teacher ·Hao " and Ma Li and Chang Yuan's "Brother , Hello ". Although the film's reputation is average, its box office performance is still high. Capture.

"Teacher·Hao" has a box office of 355 million, which is Yu Qian's highest-grossing film. "Hello, Brother" has a box office of 547 million, making it a dark horse, which shows that Zhang Luan still has two skills in rhythm control. .

The most important thing is that this film returns to Jackie Chan's old line of work - comedy action films. movies are just for fun, just like Happy Twist movies, as long as they make you laugh, they are successful.

does not need to be affectionate and respectful like "The Spirit of Dragon Horse", nor does it need to be sentimental like "Legend". It just needs to be like "Kung Fu Yoga" to make you smile during the National Day holiday.

Also, this time Jackie Chan no longer has to promote traffic stars. " Pioneer " is to promote Yang Yang, "Legend" is to promote Zhang Yixing, and "Panda Project" has no traffic stars, and has two happy twists and turns. Wei Xiang.

Happy Twist In addition to Shen Teng and Ma Li, Allen previously co-starred as the second-in-command. Later, he went out to star in the works. The reputation and box office were so high that it was impossible to watch. The tailor-made "Super Family" "People" even won the Golden Broom Award.

The "Mermaid 2" co-produced by Stephen Chow has not yet decided on a release date.

Chang Yuan was in the same situation, and in the end the company decided to support Wei Xiang. During the 2022 Spring Festival, "This Killer Isn't Calm" hit a box office of 2.627 billion. Wei Xiang finally got the male lead after a long wait, and the audience's feedback was deeply rooted in the hearts of the people.

Wei Xiang succeeded!

His down-to-earth performance conquered the audience. This time he will star with Jackie Chan, and he will definitely shine.

Keyword three: schedule competition.

Currently, there are 6 films scheduled for National Day. Except for Chen Kaige's "Volunteer Army Part 2" which is in a pending state, the other five works are:

Andy Lau and Zhang Zifeng's " Crisis Route ", Xiao Yang and Ayunga " Entering and Exiting Safe ", the cartoon "New Big Head Son and Little Head Dad 6", " hit good guy " starring Ge You and Li Xueqin, and the musical "Only Green".

Jackie Chan’s main targets are Andy Lau, Xiao Yang and Ge You. It can be seen from the type that cartoons are aimed at children, with different audiences, and there is no competition.

"Danger Line" and "Safety" are both disaster films, and the competition will be very fierce.After all, Jackie Chan's main rival is Ge You. As long as "Panda Project" theaters have more films than "Breaking Good Guys", it is likely to stand out during the schedule.

Therefore, based on the above three key words, I think Jackie Chan’s movie will most likely explode at the box office.

Although "Panda Project" seems to have a strong flavor of a bad movie, I still hope that Jackie Chan in his later years can bring us joy.

After all, it’s really hard to watch one Jackie Chan movie after another.

During this National Day holiday, will you watch "Panda Project"?