As of 22:45 on August 24, the total summer box office exceeded 11 billion. This result is ugly. It proves that the 2024 summer season has fallen to the level of 10 years ago. The total box office for the 2015 summer season was 12.431 billion yuan, which will most likely be the fi

As of 22:45 on August 24, the total summer box office exceeded 11 billion.

This score is ugly.

It proves that the 2024 summer season has fallen to the level of 10 years ago.

The total box office for the 2015 summer season was 12.431 billion yuan, which will most likely be the final result for the 2024 summer season.

Standing in 2024, looking back at 2015, we will find that the current situation seems to lack the spirit of getting better and better ten years ago.

In 2015, Xu Zheng and Ning Hao joined Huanxi Media founded by Dong Ping as shareholder directors. Time has proven that this film company that dominates star directors has become a blockbuster production machine in the past ten years. In the same year, "囧" directed by Xu Zheng was released.

Despite its poor reputation, "囧 in Hong Kong" was still a big hit that year. By the way, what beat "囧" during the National Day broadcast that year was another comedy called " Charlotte's Trouble ".

Starting from "Charlotte Troubles", the audience got to know two comedians, they are Shen Teng and Ma Li. Perhaps, the audience at that time could not have imagined that Han Teng would become a box office guarantee for comedy films.

In 2024, " Catch a Baby " starring Shen Teng and Ma Li became the summer box office champion, while another starring " " has not yet exceeded 100 million.

Xu Zheng, who no longer shoots the embarrassing series, is also a bit embarrassed. " retrograde life ", which he directed, acted and invested in, received 33.4% of the film schedule on the day of its premiere, second only to "Catch a Baby". However, "Retrograde Life" has not replicated the success of "Catch a Baby". The box office has so far been less than 400 million, which is only slightly better than another hit maker Chen Sicheng.

"Retrograde Life" did not meet expectations. Although Huanxi Media is not an investor in it, it can also make people think that Huanxi Media, in which Xu Zheng has a stake, will be difficult to be happy in 2024.

From " Mr. Red Carpet " to "Morning Cloud and Muyu" to the summer release of "Safe Evacuation from the 21st Century" and "The Hedgehog", more than half a year has passed, and none of the movies controlled by Huanxi Media can beat it. .

You must know that in 2023, Huanxi Media won a box office of 5.1 billion with the two movies "Manjianghong" and "School Dad".

Compared with ten years ago, the gap between the rich and the poor in the domestic film market is wider, and competition has become more intense.

A total of 86 movies were released in the summer of 2015, with an average box office of 144 million yuan.

The number of films released or scheduled for the summer of 2024 is about 140. If I calculate it based on 100 films, the average box office is 110 million.

However, how many summer movies have a box office of over 100 million? There are only 22 parts of

, as follows.

I found an analysis of the 2015 summer season by "Legal Evening News", which mentioned,

"Among the 86 films, only 16 films had a box office that actually exceeded the average summer season average of 144 million yuan, and there were 70 films. There are 67 films that have not reached this box office value, and have failed to break 100 million. "

Using 144 million as a reference coordinate, there will be a total of 16 films with more than 144 million in the 2024 summer season.

This horizontal comparison further proves that the box office of Chinese movies in 2024 will drop to that of 10 years ago.

However, this comparison does seem to be a funeral. After all, the average box office for the 2024 summer season is difficult to even reach 110 million, and the proportion of movies that can exceed this average box office standard is even higher.

In the past ten years, there has been a clear trend in Chinese movies. The box office ceiling has been constantly being refreshed. Big hits accounted for an increasing share of the total box office, but box office players in the middle are scarce.

The current box office of "Catch a Baby" is 3.2 billion, and the summer box office has just exceeded 11 billion. Calculated based on 11 billion, a "Catch a Baby" occupied nearly one-third of the summer box office (29.09%). How terrible is the proportion of

? Let’s compare.

In 2023, the total summer box office was 20.62 billion, and the summer box office champion "Desperate" was 3.525 billion, accounting for 17.1%.

In 2019, the total summer box office was 17.65 billion, and the summer box office champion "Nezha: The Devil Boy Comes into the World" was 4.97 billion, accounting for 28.1%

In 2018, the total summer box office was 17.38 billion, and the summer box office champion " I am not the God of Medicine" 》3.1 billion, accounting for 17.8%.

In 2017, the total summer box office was 16.35 billion, and the summer box office champion " Wolf Warrior 2" was 5.68 billion, accounting for 34%.

In 2016, the total summer box office was 12 billion, and the summer box office champion "Warcraft" was 1.47 billion (the only summer movie to exceed 1 billion), accounting for 12.2%

In 2015, the total summer box office was 12.4 billion, and the summer box office champion "Warcraft" was 12.2%. "Monster Hunt", accounting for 11.6%.

...

I did not use the years 20 to 22 as a comparison sample, because these three years are extremely special and have no sample value.

In the past ten years, "Wolf Warrior 2" is the only blockbuster film that has occupied one-third of the summer movie.

It is now 2018, and Chinese movies are showing better and better morale. The total box office in 2017 was 55.9 billion. By 2018, the annual total box office crossed the 60 billion threshold for the first time.

Can it hold on to the bottom line of 50 billion in 2024? I'm not very optimistic and hope to be slapped in the face.

When I was checking the information, I also found that there has been a major change in domestic movies, that is, high-quality domestic horror movies are no longer available in theaters.

Like horror movies, which are increasingly marginalized, there are also romance movies.

"There is a Canteen by the Clouds" became the box office champion of romance films in the summer. Zhu Yilong, a top star, failed to drive " negative negative is positive " to break into the 100 million yuan club (it is undeniable that without Zhu Yilong, the box office would have been lower).

" Stop and Go " starring Hu Ge and Gao Yuanyuan is a love movie, but it is mixed with adult calculations, which is not pure love.

Overall, the "Ex" series is the most successful romance film in the past ten years. Romance movies are not easy to sell. It can also be seen from the national mood in the past ten years. It seems that fewer and fewer people believe in love. Pure love rarely becomes a hit, but filming the dark side of love can become a hit, such as Chen Sicheng's "The Disappearance of Her".

The above content is only an analysis based on box office data and does not mean to badmouth Chinese movies. As a movie fan, I very much support summer movies. I have watched ten or twenty movies and written many reviews. Some movies I like very much, some I don't like, but I will buy tickets to support them - as for recommended movies, I just watch them without having to watch them, after all, everyone has different tastes.

In short, I hope that domestic movies will get better and better!