China Youth Daily client news (China Youth Daily·China Youth Daily reporter Shen Jiequn) On August 23, "Adorable Pets Accompany and Harmony Coexist-'Cool Dog Agent' New Book Launch" was held in Beijing. "Kugou Agent" is a set of original IP picture books published by Jielie Publi

China Youth Daily client news (China Youth Daily·China Youth Daily reporter Shen Jiequn) On August 23, “Adorable Pets Accompany and Live in Harmony—‘Cool Dog Agent’ New Book Launch” was held in Beijing.

"Kugou Agent" is a set of original IP picture books published by Jielie Publishing House. A movie of the same name is already in production. This book tells the story of a little boy named Li Huggies and an agent named Dabufan, who travel to the mysterious puppy metropolis. Along the way, they work together to overcome obstacles, uncover the villain's conspiracy, and save all the pet dogs so that they can return to their own world. Return to the human world.

At the press conference, Lu Qiang, the author of the "Cool Dog Agent" picture book, said that his creative inspiration came from a sentence: Puppies are man's best friend. He pointed out: "Imagination comes from alternative questions about familiar things in life: Do we know puppies? Do stray dogs have other identities? Will puppies establish a secret base when people don't know about it? When Will a dog agent come to rescue a pet dog when he is abandoned? ——Continue to spread your imagination: What would it be like if a puppy had a restaurant? What would the toilet in the puppy world look like? These ideas keep popping up. came out, and finally formed the look of the puppy world. We must have childlike innocence and imagination to create more works suitable for children." Yao Xiaoming, the chief producer of the

animated film, shared the IP core of "Cool Dog Agent". : "Looking back at the history of human development, puppies are the earliest and most commonly accepted animals as members of the family. It is this emotional bond across species that has led people to create a series of IPs about dogs." Yao Xiaoming also Listed the famous IP cases developed with dogs as the core, and also shared the vision of Kugou Agent, as a family-friendly pet cartoon IP, to develop in animation, games, cultural creation and other fields in the future.

Yu Lu, president of the infant branch of Jielie Publishing House, believes that classic IPs grow with one generation after another and can be widely spread in different countries and cultures. To present high-quality animation products and picture book products to children, they must be understood by children and liked by parents. This is the goal and direction of the publisher's efforts.

Source: China Youth Daily client